Michela Gusso
Client Success Manager at Sojern- Claim this Profile
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Italiano Native or bilingual proficiency
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Inglese Full professional proficiency
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Spagnolo Full professional proficiency
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Tedesco Limited working proficiency
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Francese Elementary proficiency
Topline Score
Bio
Pam Rubin
Working with Michela is always both efficient and a pleasure. She is incredibly thorough, thoughtful, intelligent, creative, diplomatic, reliable and respectful, all presented with a professional demeanor that is warm and kind. I am despondent about losing her input and guidance on the projects we've been doing together over the past year. I would work with her again in a heartbeat!
Nicola Davanzo
Michela is a very strong, highly motivated and dedicated individual. She posses the ability to drive projects along full speed despite internal and external hindrances. Her international background and work experience enable Michela to adapt very quickly to new situations – and challenge status quos
Pam Rubin
Working with Michela is always both efficient and a pleasure. She is incredibly thorough, thoughtful, intelligent, creative, diplomatic, reliable and respectful, all presented with a professional demeanor that is warm and kind. I am despondent about losing her input and guidance on the projects we've been doing together over the past year. I would work with her again in a heartbeat!
Nicola Davanzo
Michela is a very strong, highly motivated and dedicated individual. She posses the ability to drive projects along full speed despite internal and external hindrances. Her international background and work experience enable Michela to adapt very quickly to new situations – and challenge status quos
Pam Rubin
Working with Michela is always both efficient and a pleasure. She is incredibly thorough, thoughtful, intelligent, creative, diplomatic, reliable and respectful, all presented with a professional demeanor that is warm and kind. I am despondent about losing her input and guidance on the projects we've been doing together over the past year. I would work with her again in a heartbeat!
Nicola Davanzo
Michela is a very strong, highly motivated and dedicated individual. She posses the ability to drive projects along full speed despite internal and external hindrances. Her international background and work experience enable Michela to adapt very quickly to new situations – and challenge status quos
Pam Rubin
Working with Michela is always both efficient and a pleasure. She is incredibly thorough, thoughtful, intelligent, creative, diplomatic, reliable and respectful, all presented with a professional demeanor that is warm and kind. I am despondent about losing her input and guidance on the projects we've been doing together over the past year. I would work with her again in a heartbeat!
Nicola Davanzo
Michela is a very strong, highly motivated and dedicated individual. She posses the ability to drive projects along full speed despite internal and external hindrances. Her international background and work experience enable Michela to adapt very quickly to new situations – and challenge status quos
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Credentials
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Enterprise Design Thinking Practitioner
IBMSep, 2019- Sep, 2024 -
Effective Communication & Managing Stakeholder Relationships
CIPR – Chartered Institute of Public RelationsOct, 2017- Sep, 2024 -
eTourism: Communication Perspectives - Statement of Participation
iversityDec, 2015- Sep, 2024 -
TOEFL - Test of English as a Foreign Language
ETS - Educational Testing ServiceMay, 2013- Sep, 2024
Experience
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Sojern
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United States
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Hospitality
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400 - 500 Employee
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Client Success Manager
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Jun 2021 - Present
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Port Lympne Hotel and Reserve & Howletts Wild Animal Park
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United Kingdom
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Travel Arrangements
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100 - 200 Employee
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Digital Marketing Executive
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Nov 2020 - Jun 2021
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Associate Account Manager
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Mar 2020 - Apr 2020
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Digital Tourism Think Tank
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Knowledge and Insights Executive
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Sep 2018 - Mar 2020
Responsible for the creation of research, insights and reports about tourism and destination marketing. I benchmarked and analyzed every day the strategies and campaigns of DMOs worldwide and produced best practice research, reports, video case studies, templates and videos that are available to DTTT members. Responsible for the membership onboarding. Event management support. Facilitation of workshops with design thinking. Highlights: I coordinated and carried out a 2-day workshop on design and agile thinking structuring a full day of exercises for problem-solving and creative ideation for 50 people in teams. Show less
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Fred Jerbis
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Italy
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Food and Beverage Services
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Social Media Manager
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Jan 2018 - Dec 2018
Fred Jerbis is an Italian producer of spirits and herbal essences. I worked as Social Media Manager for the brand's online channels and coordinated the brand's online strategy and paid advertisement. Skills: social media content creation, copywriting in Italian and English, Facebook and Instagram marketing. Fred Jerbis is an Italian producer of spirits and herbal essences. I worked as Social Media Manager for the brand's online channels and coordinated the brand's online strategy and paid advertisement. Skills: social media content creation, copywriting in Italian and English, Facebook and Instagram marketing.
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Regione Veneto
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Italy
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Government Administration
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700 & Above Employee
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Project Manager
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Mar 2018 - Aug 2018
Project Manager for EU Interreg Projects, managing stakeholders and actions for the implementation of inter-regional cooperation projects. Supervised projects: YouInHerit, CHRISTA. Highlight: I carried out the shooting and editing of a series of video interviews with traditional Venetian boat-makers as part of the YouInHerit project. Link: https://youtu.be/Rtl8i54wYEg Project Manager for EU Interreg Projects, managing stakeholders and actions for the implementation of inter-regional cooperation projects. Supervised projects: YouInHerit, CHRISTA. Highlight: I carried out the shooting and editing of a series of video interviews with traditional Venetian boat-makers as part of the YouInHerit project. Link: https://youtu.be/Rtl8i54wYEg
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European Travel Commission
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Belgium
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Leisure, Travel & Tourism
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1 - 100 Employee
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Digital Marketing Assistant
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Mar 2017 - Dec 2017
-Social Media management and strategic planning for the digital channels of the brand VisitEurope.com (photo/image and video editing) -Copywriting (SEO oriented), content editing and website management of www.visiteurope.com -Project manager for the monthly e-zine Europe Magazine (www.visiteurope.com/en/magazine): content collection, publishing (InDesign, cloud publication) and promotion on digital channels (newsletter -Mailchimp- and social media) -Strategic planning of digital marketing campaigns (sweepstakes, online contests for lead generation) -Data analysis (Google Analytics, Facebook/Instagram/Twitter/YouTube/Pinterest analytics) and reports Show less
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Bluewago
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Travel Arrangements
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Product Development, sales and marketing
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Jul 2015 - Nov 2016
Development of the strategies and processes of creation, distribution and promotion of products and services of Bluewago, italian startup in the field of sailing holidays. Management of supplier relations and negotiation of agreements. Development of B2B services for destinations, travel agencies, charter companies. Digital marketing for supplier engagement. Development of the strategies and processes of creation, distribution and promotion of products and services of Bluewago, italian startup in the field of sailing holidays. Management of supplier relations and negotiation of agreements. Development of B2B services for destinations, travel agencies, charter companies. Digital marketing for supplier engagement.
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Sotell
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United States
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Construction
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Event Manager assistant - ENTER2015 Conference
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Dec 2014 - Feb 2015
Support to the Logistics and Congress Manager for the organization of ENTER2015 Conference in Lugano, 3-6 February 2015. Support to the Logistics and Congress Manager for the organization of ENTER2015 Conference in Lugano, 3-6 February 2015.
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NH Hotel Group
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Spain
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Hospitality
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1 - 100 Employee
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Deputy Manager
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Jul 2014 - Jul 2014
Adecco Experience Ambassador 2014: "The Adecco Experience gives you the opportunity to gain paid work experience in your country. We are offering one-month jobs in the world’s most exciting companies during the month of July." www.adeccowaytowork.com Internship position at NH Collection President in Milan as Deputy Manager Adecco Experience Ambassador 2014: "The Adecco Experience gives you the opportunity to gain paid work experience in your country. We are offering one-month jobs in the world’s most exciting companies during the month of July." www.adeccowaytowork.com Internship position at NH Collection President in Milan as Deputy Manager
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Front Desk Agent
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May 2013 - Sep 2013
Receptionist, guest service, booking, events planning Receptionist, guest service, booking, events planning
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Press Office and Social Media Coordinator
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Sep 2012 - Dec 2012
Press Office department, Social Media coordinator, web content creator Press Office department, Social Media coordinator, web content creator
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Gran Hotel Atlantis Bahía Real
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Spain
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Hospitality
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1 - 100 Employee
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Public Relations Intern
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Jul 2011 - Sep 2011
Internship in the Public Relations department, customer relationship management, VIP guests management, client satisfaction evaluation. Internship in the Public Relations department, customer relationship management, VIP guests management, client satisfaction evaluation.
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Università degli Studi di Udine
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Italy
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Higher Education
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700 & Above Employee
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GlobCom Project 2009-2010
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2009 - 2010
Team project working with students from international universities through Internet to create a communication campaign for ADMAF - Abu Dhabi Music and Art Foundation in 2009 and Airbus in 2010. Final symposium, evaluation of the project and participation in seminars about public relations during four days in Abu Dhabi -UAE- and Cheltenham -UK-. Team project working with students from international universities through Internet to create a communication campaign for ADMAF - Abu Dhabi Music and Art Foundation in 2009 and Airbus in 2010. Final symposium, evaluation of the project and participation in seminars about public relations during four days in Abu Dhabi -UAE- and Cheltenham -UK-.
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Education
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Università della Svizzera Italiana (USI)
Master of Arts (MA) in Economics and Communications, Major in International Tourism -
Università degli Studi di Udine
Bachelor of Arts (BA), Public Relations -
Licei Sperimentali G.A. Pujati
Language High School Diploma, Foreign Languages and Literatures, General