Michela Cardoza

Broadcast Producer at CBS 8 San Diego
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
San Diego, California, United States, US
Skills

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Certified Associate in Project Management (CAPM)
    Project Management Institute
    Jul, 2023
    - Nov, 2024
  • Certified ScrumMaster® (CSM®)
    Scrum Alliance
    Aug, 2023
    - Nov, 2024

Experience

  • CBS 8 San Diego
    • United States
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Broadcast Producer
      • Jan 2022 - Present

      Create and edit 15-30 local informative and comprehensive scripts daily using information obtained from press releases, interviews and social media for the 12 PM “CBS 8 Live at Noon”, resulting in an 8% increase in viewership and top of the market ranking. Offer input during editorial meetings and pitch stories to increase digital ratings. Lead producer training for 5 new producers by creating onboarding materials and verbal instruction, leading to 100% employee retention rate and 100% of performance goals met. Produce unique and compelling broadcast stories for Morning Broadcasts based on demographic research and target audience analysis for the highest-rated 5 AM and 8 AM news broadcast in the Greater San Diego Area. Show less

  • KSDK - 5 On Your Side
    • United States
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Producer in Residence
      • Jul 2021 - Dec 2021

      Produced 200+ news broadcasts for the St. Louis Metropolitan Area, resulting in being the recipient of the fastest promotion in the Producer in Residence program history. Developed the station’s social media presence by creating 50 videos for multiple social media platforms. Drove brand traffic with SEO copywriting and Google Analytics on Facebook, Twitter and the station website increasing viewer engagement with a maximum of 20,000 daily views. Produced 200+ news broadcasts for the St. Louis Metropolitan Area, resulting in being the recipient of the fastest promotion in the Producer in Residence program history. Developed the station’s social media presence by creating 50 videos for multiple social media platforms. Drove brand traffic with SEO copywriting and Google Analytics on Facebook, Twitter and the station website increasing viewer engagement with a maximum of 20,000 daily views.

  • Jorge Alió Foundation
    • Alicante, Valencia, Spain
    • Marketing Communications Intern
      • Jan 2020 - May 2020

      Developed online marketing campaigns to promote international brand recognition for ophthalmology practices. Redesigned the organization’s website and translated site messaging from Spanish to English. Defined core messaging for marketing to English speakers. Developed online marketing campaigns to promote international brand recognition for ophthalmology practices. Redesigned the organization’s website and translated site messaging from Spanish to English. Defined core messaging for marketing to English speakers.

  • The Purdue Exponent
    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Sports Reporter
      • Aug 2018 - May 2019

      Interviewed athletes and coaches from several student sports teams to compile informative and accurate sports section articles. Interviewed athletes and coaches from several student sports teams to compile informative and accurate sports section articles.

Education

  • NYU Tandon School of Engineering
    Asana Certification, Project Management
    2022 - 2023
  • Purdue University
    Bachelor's degree, Business/Corporate Communications, Double minor in Law & Society and Spanish
    2017 - 2021
  • Las Lomas High School
    2013 - 2017

Community

You need to have a working account to view this content. Click here to join now