Michela Fasani

Marketing Specialist at TMC TRANSFORMERS SPA
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Milan Metropolitan Area, IT
Languages
  • Inglese Professional working proficiency
  • Spagnolo Professional working proficiency

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Credentials

  • Data analytics
    Fastweb Digital Academy
    Feb, 2019
    - Nov, 2024
  • Google Analytics
    Google Analytics Academy
    Dec, 2020
    - Nov, 2024
  • Digital Strategist
    Ninja Academy
    May, 2023
    - Nov, 2024

Experience

  • TMC TRANSFORMERS SPA
    • Italy
    • Appliances, Electrical, and Electronics Manufacturing
    • 100 - 200 Employee
    • Marketing Specialist
      • Feb 2022 - Present

      - Execute B2B marketing plans that may include email campaigns, participation in industry conferences and events, webinars and website updates; - Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events; - Online and offline marketing; - Lead and ensure the consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials—coordinating and socializing with content, creative, sales and broader organization; - Ability to create value propositions that communicate clearly to targeted audiences; - Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.); - Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies; - Develop and create marketing materials; - Write, proofread, and edit creative and technical content across different mediums; - Work with external agencies and vendors to execute marketing programs; - Collaborate with sales agents around the world to coordinate brand awareness and marketing efforts. Show less

  • Tesar S.p.A.
    • Italy
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Internship
      • Feb 2021 - Feb 2022

      - CRM & Marketing Automation; - Organising and managing internal and external events such as exhibitions, events, webinars; - Content writing based on SEOlogic; - Content Marketing e analisi editoriale; - Back-end/Front-end Website managament; - Work with external agencies and different suppliers. - CRM & Marketing Automation; - Organising and managing internal and external events such as exhibitions, events, webinars; - Content writing based on SEOlogic; - Content Marketing e analisi editoriale; - Back-end/Front-end Website managament; - Work with external agencies and different suppliers.

  • GLIMMED
    • Italy
    • Apparel & Fashion
    • 1 - 100 Employee
    • Marketing Assistant
      • Jan 2020 - Apr 2020

      - Design editorial plan and content marketing strategies and set short-term goals - Develop and create marketing contents - E-commerce website management - Customer service - Influencer marketing - Design editorial plan and content marketing strategies and set short-term goals - Develop and create marketing contents - E-commerce website management - Customer service - Influencer marketing

Education

  • Università degli Studi di Milano
    Laurea Magistrale LM, Marketing/Gestione marketing, generale
    2018 - 2020
  • Università degli Studi di Milano
    Laurea triennale, Marketing
    2015 - 2018
  • ITE E.Tosi
    Diploma, Relazioni internazionali per il marketing
    2010 - 2015

Community

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