Experience

LaunchPad X

• United Kingdom
• Software Development

• Director of Engineering

  • May 2023 - Present

  Greenville, South Carolina, United States



Apex Tool Group, LLC

• United States
• Manufacturing
• 700 & Above Employee

• Sr. Director of Product Marketing - Cordless Power Tools

  • Sep 2022 - May 2023

  Lexington, South Carolina, United States

• Sr. Director of Global Marketing - Power Tool Accessories

  • Oct 2021 - Sep 2022

  Lexington, South Carolina, United States Continued to grow the consumer and industrial power tool accessories team with a team of 5 Product Managers and 3 Channel Managers.

• Director of Global Marketing - Power Tool Accessories

  • Feb 2020 - Oct 2021

  Lexington, South Carolina Led both consumer and industrial power tool accessories team with a team of 3 Product Managers and 2 Channel Managers to drive new product development and new initiatives for the company



Techtronic Industries - TTI

• United States
• Manufacturing
• 700 & Above Employee

• Director of Product Management

  • Jan 2019 - Jan 2020

  Anderson, South Carolina Championed a $500M global business unit of consumer power tools with a team of 5 Product Managers to drive new product development and new initiatives for the company • Directed product development team by teaching how to listen to customers, manage cross functional teams, and leverage their own unique skills in order to effectively launch 8 new products in under 1 year • Refocused brand by researching the voice of the customer and leveraging marketing partnerships to reshape the… Show more Championed a $500M global business unit of consumer power tools with a team of 5 Product Managers to drive new product development and new initiatives for the company • Directed product development team by teaching how to listen to customers, manage cross functional teams, and leverage their own unique skills in order to effectively launch 8 new products in under 1 year • Refocused brand by researching the voice of the customer and leveraging marketing partnerships to reshape the brand that raised sales by 5% and gross margin by nearly 3% • Created a new subcategory of power tools by analyzing true customer needs that will create 6% sales growth and over 45% improvement over the previous subcategory segment’s gross margin

• Group Product Manager

  • Apr 2018 - Dec 2018

  Anderson, South Carolina Led 3 category segments of consumer products with a team of 2 products managers as direct reports • Simultaneously introduced 12 new product SKUs by leading my team to create strong internal partnerships with engineering, sales, marketing, finance, and supply chain to deliver on time and at cost • Successfully launched new sub brand by partnering with marketing, sales, and merchandising teams to create $20M of new sales growth • Uncovered cost savings in 15 different… Show more Led 3 category segments of consumer products with a team of 2 products managers as direct reports • Simultaneously introduced 12 new product SKUs by leading my team to create strong internal partnerships with engineering, sales, marketing, finance, and supply chain to deliver on time and at cost • Successfully launched new sub brand by partnering with marketing, sales, and merchandising teams to create $20M of new sales growth • Uncovered cost savings in 15 different legacy products that realized over $1.6M in yearly cost savings and raising profit by over 2% across separate category segments

• Lead Product Manager

  • Oct 2016 - Apr 2018

  Anderson, South Carolina Managed 2 consumer products categories and 2 consumer electronics categories with 1 product manager as direct report • Spearheaded and won a full product line review for an entire category at The Home Depot, devising in-depth competitive strategy and marketing, and conducting multiple sales pitches and demonstrations. Ultimately leading to $7M in annnual sales growth in this business category. • Evaluated new outsource vendors at overseas factories to create over $3M in annual… Show more Managed 2 consumer products categories and 2 consumer electronics categories with 1 product manager as direct report • Spearheaded and won a full product line review for an entire category at The Home Depot, devising in-depth competitive strategy and marketing, and conducting multiple sales pitches and demonstrations. Ultimately leading to $7M in annnual sales growth in this business category. • Evaluated new outsource vendors at overseas factories to create over $3M in annual savings through negociation and relationship management • Determined viability of new products, line extensions, and emerging markets through frequent field research and relentless focus on the voice of the customer • Identified and managed attacking $2.5M of key cost improvement strategies for existing product lines • Protected new business ideas areas by designing new solutions that lead to 2 USPTO Patents (US 10,167,661; D841,444)

• Product Manager

  • Apr 2016 - Oct 2016

  Anderson, South Carolina Managed new IoT business category by successful product planning and product marketing • Championed the yearly Product Line Review by developing and pitching innovative concepts to The Home Depot in order to successfully sell in 3 new products • Directed global program development, product life cycle, and growth on new business categories for consumer electronics products • Relentlessly focused attention on communicating and maintaining customers to build new customer base… Show more Managed new IoT business category by successful product planning and product marketing • Championed the yearly Product Line Review by developing and pitching innovative concepts to The Home Depot in order to successfully sell in 3 new products • Directed global program development, product life cycle, and growth on new business categories for consumer electronics products • Relentlessly focused attention on communicating and maintaining customers to build new customer base of over 20,000 users in the first 3 months • Innovated product category by developing new ideas that resulted in 2 USPTO Patents (US 10,237,996; US10,443,295)

• Project Engineer

  • Aug 2014 - Apr 2016

  Anderson, South Carolina • Lead teams of electrical, mechanical, computer, app development, and IT engineers to create company’s first IoT product that led to $16M of sales in its first year • Uncovered new areas of opportunity in stagnant markets to create a revolutionary new product line that was noted by Home Depot as their “Innovation of the Year” • Created 4 new-to-world cordless power tools that won 4 different Pro Tool Awards for Innovation • Designed interface of all these IoT products by… Show more • Lead teams of electrical, mechanical, computer, app development, and IT engineers to create company’s first IoT product that led to $16M of sales in its first year • Uncovered new areas of opportunity in stagnant markets to create a revolutionary new product line that was noted by Home Depot as their “Innovation of the Year” • Created 4 new-to-world cordless power tools that won 4 different Pro Tool Awards for Innovation • Designed interface of all these IoT products by strong group collaboration between engineering and industrial design that lead to 4 patents (US 10,015,898; D812,010; D871,472; D872,153)



Johnson Outdoors

• United States
• Sporting Goods Manufacturing
• 500 - 600 Employee

• Mechanical Engineer Co-Op

  • Aug 2011 - Dec 2013

  Alpharetta, Georgia • Led engineering groups and more than 20 factory workers that lead to the sucessful creation of various engineering and pilot builds of new fish finder products • In Pro/Engineer 3D modeling software, created original prototypes, plastics/metal designs and various design modifications to current products that resulted in new sales for company • Designed new testing fixtures for solar, water, and life-cycle testing for new products that lead to effective, valuable testing of… Show more • Led engineering groups and more than 20 factory workers that lead to the sucessful creation of various engineering and pilot builds of new fish finder products • In Pro/Engineer 3D modeling software, created original prototypes, plastics/metal designs and various design modifications to current products that resulted in new sales for company • Designed new testing fixtures for solar, water, and life-cycle testing for new products that lead to effective, valuable testing of new-to-world products • Programmed new software development of touchscreen technology by using advanced knowledge of C, C++ and SQL that lead to effective testing of new technology Show less