Experience

iGotcha Media

• Canada
• Advertising Services
• 1 - 100 Employee

• Vice President, Business Development

  • Jan 2020 - Present



Loose Ends Hockey Association

• Toronto, Canada Area

• Treasurer

  • Aug 2016 - Present



SJC

• Canada
• Marketing Services
• 200 - 300 Employee

• Director, Business Development

  • Mar 2016 - Dec 2019

  My role at SJC is to develop successful client relationships and manage multi-disciplinary teams that deliver omnichannel marketing communications solutions.During the course of my career I have mastered the skills of engagement.Whether through building and growing strong relationships, presenting actionable, needs-based solutions, or assessing the landscape and identifying the opportunities, I drive corporate growth.Responsibilities at St. Joseph Communications include developing and implementing our sales processes including supporting materials, training, setting of metrics, sales funnel management, and attracting new talent, as well as a role model of the company’s culture, a positive influence and a true collaborator with my fellow associates and clients alike.I look forward to discussing with you any marketing challenge you are facing and providing you with a solution from one on North America’s leading omnichannel marketing agency, St. Joseph Communications.

• Account Director, New Business Development

  • Jul 2009 - Mar 2016

  Focused on the Canadian market, accountable for new business development (retailers, manufacturers, agencies). During these seven years, I secured many new clients and successfully ramped up to an annual sales target exceeding $1.5M.



Marketing Hall of Legends

• Sales Chair

  • Nov 2008 - Jul 2012



WÜRSTLINGROUP

• Toronto, Canada Area

• Vice President, Client Services

  • Dec 2008 - Jul 2009

  WüRSTLINGROUP was a full-service advertising agency assembled by a core group of industry legends and leaders working in a collective structure. As Vice President, Client Services, my primary responsibility was business development. This was done in an active capacity via new lead cultivation and generation, and passively by responding to RFPs and representing the agency at conferences, events and association functions. Once new business opportunities were identified, it was my responsibility to deliver credentials presentations, build client-based business solutions, recommend team structures, negotiate and close contracts, and initiate client-agency relationships.



Micro Target Media

• Advertising Services
• 1 - 100 Employee

• Vice President, Market Intelligence & Performance Measurement

  • Mar 2006 - Nov 2008

  MTM was a next-generation communications agency delivering media, marketing and technology solutions primarily within the U.S. and European markets. Initially joining as Director, MI & PM, I provided US market analysis and segment planning that shaped all aspects of the company’s business strategy and marketing plans. Operations expanded beyond Toronto to six regional US offices, and a European office in Germany. MTM was a next-generation communications agency delivering media, marketing and technology solutions primarily within the U.S. and European markets. Initially joining as Director, MI & PM, I provided US market analysis and segment planning that shaped all aspects of the company’s business strategy and marketing plans. Operations expanded beyond Toronto to six regional US offices, and a European office in Germany.



Onbrand

• Canada
• Design Services
• 1 - 100 Employee

• Manager, New Business Development

  • Aug 2002 - Mar 2006

  ONBRAND, (now Bruce Mau Design) is a leading brand identity design and implementation agency that created and shepherded some of Canada’s leading brands. In my role I guided our clients through a wide variety of complimentary design and branding services, working to secure long-term business relationships while delivering strategic and tactical plans to clients. In addition, I was a member of the MDC Partners business leadership team participating in many multi-agency RFP responses and quarterly account planning meetings.



Sutton Javelin Communications

• New Business Development

  • 2000 - 2002