Michael Xu

Paid Social Specialist at Biz Core (Product of FSoft Pty Ltd)
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Contact Information
us****@****om
(386) 825-5501
Location
Brisbane City, Queensland, Australia, AU

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Experience

    • Australia
    • Software Development
    • 1 - 100 Employee
    • Paid Social Specialist
      • Aug 2022 - Present

      B2B Paid Social Lead Generation and Leads Management B2B Paid Social Lead Generation and Leads Management

    • Digital Marketing Manager
      • Apr 2020 - Present

      - Managed and scaled more than 1000 facebook ad campaigns with monthly budgets of $50,000 - Utilizing facebook pixel and google analytics in user behaviour tracking - Promotional video production - Logo and promotional material design - Conversion optimization - Website SEO optimization - Managed and scaled more than 1000 facebook ad campaigns with monthly budgets of $50,000 - Utilizing facebook pixel and google analytics in user behaviour tracking - Promotional video production - Logo and promotional material design - Conversion optimization - Website SEO optimization

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Project Delivery Analyst
      • Nov 2019 - Apr 2020

      - Extensive use of Confluence and Jira to assist in delivering projects across teams - Created company wide calendar using google scripts - Extensive use of Confluence and Jira to assist in delivering projects across teams - Created company wide calendar using google scripts

    • Community Liason
      • May 2017 - Sep 2018

      - Attributed to raising $6 million through engagement with more than 40,000 members. - Attributed to raising $6 million through engagement with more than 40,000 members.

    • Australia
    • Financial Services
    • 100 - 200 Employee
    • Employer Services Officer
      • Apr 2016 - Apr 2017

      - Contributed to the company's 24% increase in members through direct engagement - Contributed to the company's 24% increase in members through direct engagement

    • Canada
    • Facilities Services
    • 1 - 100 Employee
    • Planned Maintenance Coordinator
      • Jul 2014 - Oct 2015

      Creating reports analyzing weekly company performances. General reports as requested by customers and supervisors. Updating and keeping schedules of planned maintenance information. Creating reports analyzing weekly company performances. General reports as requested by customers and supervisors. Updating and keeping schedules of planned maintenance information.

Education

  • The University of British Columbia
    Bachelor of Arts (BA), Economics and Psychology
    2006 - 2011
  • IBABC
    -
  • RIMS
    -

Community

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