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Experience

    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Vice President of Marketing
      • Jan 2018 - Present

    • Marketing Director
      • Sep 2015 - Dec 2017

      Developed marketing strategy involving brand development, lead generation, positioning, competitive analysis, and targeting. Implementation and use of several key programs for internal organization, business intelligence, and external outreach (Salesforce, Marketo, Zoho CRM, Zoho Projects ,Zoho Reports)Utilized various advertising platforms including social media, Google, Amazon, and trade magazines to enhance consumer brand awareness.

    • Business Development Manager
      • Jul 2014 - Sep 2015

    • Sales Associate
      • Feb 2013 - Jul 2014

Education

  • SUNY Cortland
    Bachelor of Science (BS), Sport Management
    2005 - 2009

Community

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