Michael Somrak
Director Of Communications at Erie BayHawks- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Credentials
-
Inbound Certification
HubSpotFeb, 2017- Oct, 2024
Experience
-
Erie BayHawks
-
Spectator Sports
-
1 - 100 Employee
-
Director Of Communications
-
Jul 2019 - Present
• In charge of all Erie BayHawks communication, digital media and marketing, including community appearances, credential requests, interviews and social media• Developed marketing strategies to increase attendance and enhance fan experience in Erie Insurance Arena• Managed schedules and collaborated with staff members, including statisticians, scorer’s table and entertainment for game nights• Participated in bi-weekly meetings with the G League’s marketing, communications and social responsibility departments to provide recaps of efforts in Erie’s community and upcoming events during the BayHawks’ season• Worked with national outlets, including ESPN, Sports Business Journal, Washington Post and the NBA League Office for player- and team-centric stories• During COVID-19, created “Bayhawks Live” - a series of interviews with players and staff members of the New Orleans Pelicans and BayHawks to remain relevant and engaging on social media
-
-
-
Utah Jazz
-
United States
-
Spectator Sports
-
300 - 400 Employee
-
Communications Associate
-
Jun 2018 - Jul 2019
• Author and editor for Jazz game notes; assisted with the team’s media guide, ticket manifesto and yearbook• Served as a contact for media, as well as visiting teams, to accommodate them while in Utah• Structured media releases, disseminated clips and provided content for the Utah Jazz Press Twitter account• Assisted in credential requests from local and national media outlets for Jazz home games• Aided in marketing/communication strategies for player awards and recognition, such as Rudy Gobert’s DPOY campaign• Managed a team of game night staff throughout the season for all Utah Jazz home games• Assisted in media relations efforts, such as player appearances, interviews and practice/postgame media scrums
-
-
-
Cleveland Cavaliers
-
United States
-
Spectator Sports
-
500 - 600 Employee
-
Basketball Communications Seasonal Assistant
-
Aug 2017 - Jun 2018
• Aided in day-to-day media operations to uphold the standards set by the Cavaliers Communications department• Helped compose and prepare materials for the media, including game notes, media guides and addendums• Organized and updated pertinent files, such as daily clips, audio quotes, transcriptions, statistics and records• Assisted with press conferences, media availability and game night media hospitality• Answered phone calls and directed queries to their respective departments
-
-
-
Ohio University
-
United States
-
Higher Education
-
700 & Above Employee
-
Ohio Athletics External Relations / Game Day Operations Intern
-
Dec 2015 - Aug 2017
- Worked under a Sports Information Director, learning communications and public relations in a sports atmosphere.- Produced a variety of content for Ohio University Athletics; consisting of press releases, previews, and game stories.- Updated record books, created roster cards, media guides, and various other pieces for home Ohio University games.- Worked all home Ohio University athletic events, including baseball, basketball, football, golf, hockey and soccer.- Efficient in InDesign, Premiere, and Illustrator, as well as StatCrew Software.
-
-
Public Relations Intern
-
Aug 2015 - Mar 2016
- Helped to schedule, coordinate, and work all events the College of Health Sciences and Professions held throughout the school year.- Controlled all social media sites for the College of Health Sciences and Professions.- Compiled contact lists for all Health Science department boards and their invested parties. Kept files on record and updated weekly.- Gathered and updated social media analytics weekly for all sites (Facebook, Twitter, Instagram, Mailchimp, etc.)- Helped to promote and develop campaigns in the College of Health Sciences and Professions in a positive and effective manner, so as to increase attendance for events, as well as attendance in the College as a whole.- Wrote stories, press releases, and conduct video presentations for the College's website and social media sites.
-
-
-
-
Social Media Coordinator
-
Aug 2015 - Apr 2016
- Oversaw all digital and social content for WOUB’s Bobcat Sports Showcase, including Twitter, Facebook, and Instagram- Led a team of over 30 individuals, covering all 16 Division I sports Ohio University sponsors. - Oversaw all digital and social content for WOUB’s Bobcat Sports Showcase, including Twitter, Facebook, and Instagram- Led a team of over 30 individuals, covering all 16 Division I sports Ohio University sponsors.
-
-
-
Ohio University
-
United States
-
Higher Education
-
700 & Above Employee
-
Resident Assistant
-
Aug 2014 - May 2015
- Engaged in the social, academic, and personal adjustment of students to the residence hall and university here at OU. - Developed a sense of community among residents as members of a floor, residents of a hall, and active participants in the RA lifestyle.- Responsible for insuring residents are safe, understand and adhere to the university housing rules.- Acted as a mentor for students, as well as enforced and disciplined any behavioral or conduct issues.- Regarded very highly for my work by residents, as well as other resident assistants and peers.
-
-
-
-
Multi-Platform Content Producer
-
Aug 2013 - Apr 2015
- Produced various written and video pieces for the station’s website, covering a variety of different sports in the region.- Worked as a beat reporter for different Ohio University sports- Interviewed athletes, comprised feature and game stories- Efficient in all Microsoft Office platforms as well as Final Cut Pro and Photoshop. - Produced various written and video pieces for the station’s website, covering a variety of different sports in the region.- Worked as a beat reporter for different Ohio University sports- Interviewed athletes, comprised feature and game stories- Efficient in all Microsoft Office platforms as well as Final Cut Pro and Photoshop.
-
-
-
Dairy Queen
-
United States
-
Food and Beverage Services
-
700 & Above Employee
-
Server and General Maintenance
-
Apr 2012 - Jun 2014
Assembled, and presented completed treat orders, including stocking, cleaning and maintaining all customer areas in a clean, safe, pleasant manner and to all Dairy Queen restaurant safety and health code standards. Assembled, and presented completed treat orders, including stocking, cleaning and maintaining all customer areas in a clean, safe, pleasant manner and to all Dairy Queen restaurant safety and health code standards.
-
-
-
The Mayfield Sand Ridge Club
-
Hospitality
-
1 - 100 Employee
-
Caddy
-
May 2009 - May 2011
Carried golf bags for members of the Sand Ridge Country Club. Consulted with members about which clubs to use, as well as informing them about specifics to each hole. Carried golf bags for members of the Sand Ridge Country Club. Consulted with members about which clubs to use, as well as informing them about specifics to each hole.
-
-
Education
-
2013 - 2017
Ohio University
Bachelor of Science in Journalism, Communication, Journalism, and Related Programs
Community
