Experience

Jimlar

• Retail Apparel and Fashion
• 1 - 100 Employee

• Brand Manager for CK

  • Sep 2007 - Present

  -Work with headquarter to alert internally with new collection, new brand strategy and direction as well as other functions to develop business report at timely manner. -Conduct highlighted key message of all elements from the fashion house in international and china market and get team updated. -Work closely with upper management for visual usage, budget allocation, fixture guidelines etc. -Streamline the PD, commercialization procedure as well as the supply chain to help the brand lower the cost and have helped the brand to grow from 300,000pr/year to close to 800,000pr/year -Hands on experience in covering the overall marketing cycle (marketing research, marketing strategy, project planning and execution, PR, budget control on development ) Very good analytical skills-perfect on excel, ppt Very strong communication and interpersonal skills Be able to work under pressure and always being proactive Detail and result oriented, a hands-up person at work Can do domestic travel frequently, international travel under requirements VERY proactive, work independently, but also a very good communicator Excellent team player, a faster learner. Fluency in English & Mandarin Show less



Longbao shoe factory

• PD Manager

  • Feb 2004 - Aug 2007

  In charge of all PD as well as commercialization and production to make sure everything follow through according to customer's request. In charge of all PD as well as commercialization and production to make sure everything follow through according to customer's request.