Michael Liss
General Manager at Colonial Airstream & RV- Claim this Profile
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Topline Score
Bio
Experience
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Colonial Airstream & RV
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United States
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Retail
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1 - 100 Employee
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General Manager
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Mar 2021 - Present
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Park Avenue Motorcars, LLC dba Mercedes-Benz of Atlantic City
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Egg Harbor Township, NJ
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General Manager
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Apr 2018 - Jun 2020
Directed sales, profit, team building and training; directed retention and customer-facing activities; implemented CRM and various marketing tools; interfaced with vendors and manufacturer; managed inventory and ordering; facilitated inter-departmental communications and reporting; enacted new processes and programs of the brand. *Increased luxury brand market share 13%, recognized as #1 out of 10 brands for luxury brands in market share, in just 12 months. Implemented progressive sales and customer service plans. *Outpaced market sales by at least 18% in a static market. Focused on product knowledge, CRM implementation, client interaction, and accountability. *Led turnaround team at under performing location, increased customer satisfaction 78% in first year. Show less
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General Sales Manager
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Jan 2010 - Apr 2018
*Team achieved highest volume in the local market with record-setting sales. Moved from 5 of 8 to 1st store in the market and 75 of 90 to 10th in the region. *Decreased employee turnover approximately 66% in 12 months. *Developed sales process, adjusted inventory, focused on customer service, hired, and retrained staff. *Team achieved highest volume in the local market with record-setting sales. Moved from 5 of 8 to 1st store in the market and 75 of 90 to 10th in the region. *Decreased employee turnover approximately 66% in 12 months. *Developed sales process, adjusted inventory, focused on customer service, hired, and retrained staff.
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General Sales Manager
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Sep 2005 - Jan 2010
Managed all aspects of New and Pre-Owned sales and Finance department. Hire and train sales team; ensure overall profitability; ensure all laws, codes and regulations governing the dealership are followed; liaison with Service and Parts; interact with vendors and manufacturer; implement new processes and programs. *“Cash for Klunkers” recordkeeping program achieved 100% score in compliance audit by Government; no penalties assessed. *Merger of company culture after second location purchase. Served as GM with goal of establishing common policies and procedures. Locations achieved 100% sales efficiency over 18-months. Show less
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Sales Manager
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Sep 2005 - Nov 2009
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The Great Britains Automotive Group
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Motor Vehicle Manufacturing
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1 - 100 Employee
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Director- Finance & Insurance
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Sep 2004 - Sep 2005
Supervised finance department for a 3-dealership company. Oversaw profitability and compliance. Responsible for training and development for management team and sales. *Established financial reports, formal accounting processes and accountability across 3 finance departments. Implemented transaction tracing. Realized an overall increase of 187% in back-end profits in 12 months. *Developed policies and processes to ensure compliance with finance and banking regulations. Created forms for every client to sign. Received 100% compliance and 100% audit scores by Commonwealth Department of Banking. Show less
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