Michael John Fernandez

Art Director at MOI Global
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, Singapore, SG

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Experience

    • United Kingdom
    • Marketing Services
    • 100 - 200 Employee
    • Art Director
      • Sep 2021 - Present

    • Entertainment Providers
    • 1 - 100 Employee
    • Creative Manager
      • Aug 2020 - Aug 2021

      • Develops campaign concepts that span digital and traditional environments and work closely with the Marketing team and company stakeholders to bring those concepts to life.• Develops concepts/directions across BTL and ATL channels and translates creative ideas to different social media platforms, including Facebook, Instagram, and YouTube.• Manages and supervises ongoing projects. Responsibilities may include sourcing for venues, procuring the right vendor, technical equipment, overseeing exhibitions, and all other coordination to ensure the project is completed with the given timeline and budget.• A role model, mentor, and motivator of other designers: invested in growing people, developing talent, and creating environment designers are proud to be part of.• Provides art direction and guidance for all design-related matters (e.g. photography, videography, web design) in accordance with the brand’s story and messaging• Contributes to strategic decisions, using insights from the team to create a point of view.• Provides regular performance feedback, check-ins, and reviews of staff

    • Singapore
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Senior Art Editor, Brand Strategy
      • Aug 2017 - Apr 2020

      • Closely collaborates with product teams to understand products, define opportunities, develop concepts and treatments to bring ideas to life. Works with the Marketing team to produce new ideas for advertising campaigns, marketing communications, and content.• Evaluates trends, assesses new data, and keeps up-to-date with the latest marketing techniques.• Works with internal and external creative partners to communicate vision, guide execution, and ensure on-brand delivery of assets at a high level of quality.• Supervises the department's daily workflow, assigns project workload, and monitors deadlines and budgets.• Creates designs for the love of music

    • Singapore
    • Design Services
    • 1 - 100 Employee
    • Art Director
      • Oct 2012 - Aug 2017

      • Collaborates with the Account teams on new business pitches and strengthening client relationships by attending client meetings as required with a view to increase sales and brand building• Ensures the creative work assigned to the creative team meets the needs and expectations of our clients, overall agency vision, and of the creative leaders. • Produces art layouts by developing art concepts and providing work direction and oversees from concept to production • Collaborates with the Account teams on new business pitches and strengthening client relationships by attending client meetings as required with a view to increase sales and brand building• Ensures the creative work assigned to the creative team meets the needs and expectations of our clients, overall agency vision, and of the creative leaders. • Produces art layouts by developing art concepts and providing work direction and oversees from concept to production

    • Art director
      • Jan 2012 - Sep 2012

    • Senior Designer
      • Jun 2010 - Dec 2011

    • Senior Web and Graphic Designer
      • 2008 - 2010

    • Senior Web and Graphic Designer
      • 2006 - 2008

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Advertising Specialist
      • 2004 - 2006

Education

  • University of San Carlos – Technological Center Cebu City
    Bachelor of Fine Arts (BFA), Advertising
    1998 - 2002
  • University of San Carlos – Southern Campus Cebu City
    Certificate for Professional Education, Education
    2003 - 2004

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