Experience

Accent Group Limited

• Australia
• Retail
• 700 & Above Employee

• Head of Buying - HYPE DC & Subtype

  • Jul 2021 - Present

• Senior Buyer - Platypus Shoes

  • Jul 2019 - Present



Cotton On Group

• Australia
• Retail
• 700 & Above Employee

• Global Senior Buyer - Footwear, Accessories, Gifting and Toys Cotton On Kids

  • Oct 2018 - Present

• Global Senior Buyer Footwear & Accessories Cotton On Kids

  • Nov 2016 - Present

• Global Category Buyer - Kids Footwear

  • 2015 - Nov 2016



China Doll International

• Account Executive

  • Apr 2015 - Oct 2015

  Established in 2008 China Doll International has quickly become a market leader in the design and development of fashion handbags, belts and wallets. Through our continuous market research and our own design team, we are able to offer hundreds of new designs each month. Our sales and customer service team is based in Hong Kong, and our factory along with a strong support team is located in Guangzhou. We supply Global markets including customers from department stores, shoe chains, fashion chain stores as well as wholesale companies • Introduced new Customer’s to the business through relationship building • Designed and developed new product offer (active wear) for a major Australian Retailer • Maintained wholesale margins, whilst offering competitive pricing to customers through clever product design and material selection whilst working with a challenging exchange rate • Developed Product looks and Trend information for Customers in the Australian market • Streamlined internal processes to provide greater and more efficient customer service. • Account Management for 4 key Australian accounts covering sales, service, product development and trend direction • Relationship building and face to face customer interaction • Pricing – Offering customers competitive prices based on each customers pricing architecture whilst maintaining wholesale margin and profit • Building relationships with direct factories • Working directly with factories on product development, material sourcing and selection • Work with the Hong Kong based team for all customer administration and service to provide the highest level of service to the Australian market • Trend direction, new product innovation and market intelligence to drive sales and growth.



Target Australia

• Australia
• Retail
• 700 & Above Employee

• Ladies Accessories Buyer

  • Jun 2012 - Oct 2014

  •Changed product mix and offer to cater for core contemporary customer by injecting on trend stylish product to the ranges •Sourced new vendor base to introduce higher-grade factories with expertise in high quality product, including leather from India. •Introduced ‘Limited Edition’ product lines including leather bags and small leather goods, premium fabric scarves and soft goods (merino wool, linen, modal) •Develop and buy ranges for Ladies Accessories (overseas market research / buying trips facilitate in the development of the product along with internal designer input, trend forums and research from design group). •Categories in portfolio – Jewellery, Sunglasses (men’s and women’s), Watches (men’s and women’s), Handbags, Wallets, Tech Accessories, Scarves, Hats, Gloves, Umbrella’s and Beach accessories •Manage and maintain supplier relationships including international suppliers.



Payless Shoes Australia

• Senior Buyer Ladies Footwear & Accessories

  • Aug 2005 - May 2012

  •Mentored and developed a trainee buyer across a number of product categories (fashion accessories, slippers, lifestyle shoes) •Involved in Brand re-positioning and developing a younger Brand profile•Involved in the introduction of direct sourcing and product development•Introduced ‘Look Books’ and fashion trend forecasts to assist stores in selling and merchandising fashion product. •Develop and buy ranges for Ladies Fashion Category (overseas market research / buying trips facilitate in the development of the product) •Develop trend forecasts and seasonal direction (story boards, trend reports)•Manage and maintain supplier relationships including international suppliers.

• Buyer - Accessories, Men's and Ladies Slippers / Trainee Buyer Ladies Fashion

  • Apr 2004 - Aug 2005

  Responsible for Buying Ladies Accessories, Men's and Ladies Slippers whilst training to buy ladies Fashion Footwear under guidance of the merchandise manager.