Experience

Eppendorf, Inc.

• 1 - 100 Employee

• Product Lifecycle Manager - Bioprocess

  • May 2023 - Present

• Product/Marketing Manager – Division Lab Solutions

  • Mar 2020 - May 2023

  ● Responsible for coordinating DLS initiatives with the Americas and European Regions including VOC, go-to-market strategy, sales training, lead management, strategic alliance management, and competitive intelligence gathering. ● Managed all aspects of DLS marketing (for Digital Products) including, search engine optimization, paid advertising (Google AdWords), content creation, web development, and social media management. ● Team member on DLS agile project focused on launching beta… Show more ● Responsible for coordinating DLS initiatives with the Americas and European Regions including VOC, go-to-market strategy, sales training, lead management, strategic alliance management, and competitive intelligence gathering. ● Managed all aspects of DLS marketing (for Digital Products) including, search engine optimization, paid advertising (Google AdWords), content creation, web development, and social media management. ● Team member on DLS agile project focused on launching beta SaaS software addon for eLabJournal

• Regional Product/Marketing Manager - PCR, Detection, Cell Technology, and Digital Solutions

  • Oct 2016 - Mar 2020

  Hauppauge, NY ● Products lines managed: Thermal cyclers, Detection, Cell Technology, and Digital Solutions ● 2017 Marketing Support of the Year Award (Eppendorf NA) ● Designed, implemented and manage North American SEA campaigns for all product lines. ● Manage all aspects of above listed product lines including: developing go-to-market strategy for new products, managing beta testing programs, logistics, sales force training, customer facing presentations, financial assessments, and… Show more ● Products lines managed: Thermal cyclers, Detection, Cell Technology, and Digital Solutions ● 2017 Marketing Support of the Year Award (Eppendorf NA) ● Designed, implemented and manage North American SEA campaigns for all product lines. ● Manage all aspects of above listed product lines including: developing go-to-market strategy for new products, managing beta testing programs, logistics, sales force training, customer facing presentations, financial assessments, and competitor/market analysis for the United States and Canada.



ingenious targeting laboratory

• United States
• Biotechnology
• 1 - 100 Employee

• Sales and Marketing Manager

  • Feb 2016 - Oct 2016

  Ronkonkoma, NY ● Managed Sales and Marketing team with 3 direct reports ● Design, organize and implement new product launches ● Executed policy deployment initiatives and set key performance indicators for the group ● Managed key accounts including one pharmaceutical company rated in the top ten by gross revenue ● Negotiated exclusivity agreements

• Scientific Strategy Consultant (Sales Executive)

  • Feb 2015 - Feb 2016

  Ronkonkoma, NY ● Managing pay per click (PPC) advertising campaigns and SEO development with 1 report. ● Build and maintain client relationships to generate sales of custom genetically modified mouse models ● Assess client requirements and genomic regions to generate preliminary gene targeting design strategies ● Established and maintained brand presence via on site marketing presentations ● Write and edit copy for newsletter marketing campaigns and web development ● Designed, coded and… Show more ● Managing pay per click (PPC) advertising campaigns and SEO development with 1 report. ● Build and maintain client relationships to generate sales of custom genetically modified mouse models ● Assess client requirements and genomic regions to generate preliminary gene targeting design strategies ● Established and maintained brand presence via on site marketing presentations ● Write and edit copy for newsletter marketing campaigns and web development ● Designed, coded and tested custom CRM software for sales department and project management software for production department



Certerra Inc.

• United States
• Biotechnology
• 1 - 100 Employee

• Scientist

  • Aug 2012 - Feb 2015

  Long Island ● Managing animal breeding program including genotyping, tracking, and logistics. ● Responsible for experimental drug trials and behavior analysis. ● Serial two-photon tomography for ex vivo imaging of whole mouse brains. ● Processing STP data for statistical analysis. ● Managing and tracking purchase orders, inventory, shipping records, and data organization. ● Organizing personnel and generating schedules for the timely completion of contacts.



Columbia University

• United States
• Higher Education
• 700 & Above Employee

• Research Technician

  • Dec 2008 - Jul 2012

  • Design, engineer, and produce retroviruses used to create novel brain and spinal cord tumor models. • Instruct undergraduate, graduate, and medical level students in specific lab techniques associated the analysis of retroviral derived tumors. • Instruct collaborators on sterotactic targeting of rodent brains as well as retroviral production. • Researching previously published papers to aid in the interpretation of new data. • Managed total spend (month to month) of… Show more • Design, engineer, and produce retroviruses used to create novel brain and spinal cord tumor models. • Instruct undergraduate, graduate, and medical level students in specific lab techniques associated the analysis of retroviral derived tumors. • Instruct collaborators on sterotactic targeting of rodent brains as well as retroviral production. • Researching previously published papers to aid in the interpretation of new data. • Managed total spend (month to month) of lab budget and coordinate with purchasing on supply chain issues (supplies and equipment support) • Authored and submitted proposals to IACUC, securing individual approvals for specific protocols associated with animal research (Institutional Animal Care and Use Committee). • Custodian of the University tumor bank; reviewing and facilitating tumor transfers and maintaining tumor bank records. Show less



Columbia University

• United States
• Higher Education
• 700 & Above Employee

• Intern

  • Jun 2008 - Aug 2008

  under the supervision of Marcela Assanah, Ph.D Developed technical skills Generated and titered plasmid stocks