Michael Etheridge
Director of Business Development & Revenue Operations at Promoboxx- Claim this Profile
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Bio
Rita Czerwinski
I've had the pleasure to work with Michael on a few marketing initiatives while in State Street Wealth Manager Services (WMS). He is innovative, thoughtful, and professional and has always been my Salesforce subject matter expert. He has trained and assisted me in the execution of several successful marketing campaigns during 2012-2014. Moreover, Michael has played a pivotal role in the pilot and launch of Salesforce360 throughout State Street and particularly in WMS. Ultimately, I have learned and gained great exposure through Michael's vast marketing expertise. He is an invaluable member of the State Street's Marketing group and has added value to every initiative we've collaborated on.
Julie Hermann
Mike exceeded my expectations time and again in his role with State Street. We worked together on a wide array of initiatives including marketing strategy and event coordination, running and enhancing our Salesforce platform, and managing the digitial marketing campaign program. His skills run the gamut from an ability to work through problems independently, strong technical intuition and capability, attention to detail and follow through to create results. Further, he has been able to create process, write procudures, and hire and train additional staff. I recommend Mike for any role that requires someone that needs to accomplish a lot of work, that is completed thoughtfully and with high quality, and where there is no road map, requiring a great deal of strategy, creativity and passion to succeed.
Rita Czerwinski
I've had the pleasure to work with Michael on a few marketing initiatives while in State Street Wealth Manager Services (WMS). He is innovative, thoughtful, and professional and has always been my Salesforce subject matter expert. He has trained and assisted me in the execution of several successful marketing campaigns during 2012-2014. Moreover, Michael has played a pivotal role in the pilot and launch of Salesforce360 throughout State Street and particularly in WMS. Ultimately, I have learned and gained great exposure through Michael's vast marketing expertise. He is an invaluable member of the State Street's Marketing group and has added value to every initiative we've collaborated on.
Julie Hermann
Mike exceeded my expectations time and again in his role with State Street. We worked together on a wide array of initiatives including marketing strategy and event coordination, running and enhancing our Salesforce platform, and managing the digitial marketing campaign program. His skills run the gamut from an ability to work through problems independently, strong technical intuition and capability, attention to detail and follow through to create results. Further, he has been able to create process, write procudures, and hire and train additional staff. I recommend Mike for any role that requires someone that needs to accomplish a lot of work, that is completed thoughtfully and with high quality, and where there is no road map, requiring a great deal of strategy, creativity and passion to succeed.
Rita Czerwinski
I've had the pleasure to work with Michael on a few marketing initiatives while in State Street Wealth Manager Services (WMS). He is innovative, thoughtful, and professional and has always been my Salesforce subject matter expert. He has trained and assisted me in the execution of several successful marketing campaigns during 2012-2014. Moreover, Michael has played a pivotal role in the pilot and launch of Salesforce360 throughout State Street and particularly in WMS. Ultimately, I have learned and gained great exposure through Michael's vast marketing expertise. He is an invaluable member of the State Street's Marketing group and has added value to every initiative we've collaborated on.
Julie Hermann
Mike exceeded my expectations time and again in his role with State Street. We worked together on a wide array of initiatives including marketing strategy and event coordination, running and enhancing our Salesforce platform, and managing the digitial marketing campaign program. His skills run the gamut from an ability to work through problems independently, strong technical intuition and capability, attention to detail and follow through to create results. Further, he has been able to create process, write procudures, and hire and train additional staff. I recommend Mike for any role that requires someone that needs to accomplish a lot of work, that is completed thoughtfully and with high quality, and where there is no road map, requiring a great deal of strategy, creativity and passion to succeed.
Rita Czerwinski
I've had the pleasure to work with Michael on a few marketing initiatives while in State Street Wealth Manager Services (WMS). He is innovative, thoughtful, and professional and has always been my Salesforce subject matter expert. He has trained and assisted me in the execution of several successful marketing campaigns during 2012-2014. Moreover, Michael has played a pivotal role in the pilot and launch of Salesforce360 throughout State Street and particularly in WMS. Ultimately, I have learned and gained great exposure through Michael's vast marketing expertise. He is an invaluable member of the State Street's Marketing group and has added value to every initiative we've collaborated on.
Julie Hermann
Mike exceeded my expectations time and again in his role with State Street. We worked together on a wide array of initiatives including marketing strategy and event coordination, running and enhancing our Salesforce platform, and managing the digitial marketing campaign program. His skills run the gamut from an ability to work through problems independently, strong technical intuition and capability, attention to detail and follow through to create results. Further, he has been able to create process, write procudures, and hire and train additional staff. I recommend Mike for any role that requires someone that needs to accomplish a lot of work, that is completed thoughtfully and with high quality, and where there is no road map, requiring a great deal of strategy, creativity and passion to succeed.
Credentials
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LEAN Six Sigma Specialist
Raytheon Co.Dec, 2012- Nov, 2024 -
U.S. DoD Confidential Security Clearance
Department of DefenseSep, 2012- Nov, 2024
Experience
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Promoboxx
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United States
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Advertising Services
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1 - 100 Employee
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Director of Business Development & Revenue Operations
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Oct 2019 - Present
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Chatkit
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Greater Boston Area
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Business Development Manager
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Jun 2018 - Sep 2019
Chatkit, the first full-funnel mobile messaging platform for e-commerce. Through channels like SMS and Facebook Messenger, we help brands have personalized, one-on-one conversations with their customers, at scale, across the customer journey. Chatkit, the first full-funnel mobile messaging platform for e-commerce. Through channels like SMS and Facebook Messenger, we help brands have personalized, one-on-one conversations with their customers, at scale, across the customer journey.
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Onapsis
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United States
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Computer and Network Security
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200 - 300 Employee
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Business Development Team Lead
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Jun 2016 - May 2018
Onapsis provides the most comprehensive solutions for securing SAP and Oracle enterprise applications. As the leading experts in SAP and Oracle cyber-security, Onapsis’ enables security and audit teams to have visibility, confidence and control of advanced threats, cyber-risks and compliance gaps affecting their enterprise applications. Headquartered in Boston, Onapsis serves over 200 global customers across a diverse set of industries including retail, life sciences, energy and manufacturing. Onapsis’ solutions are also the de-facto standard for leading consulting and audit firms such as Accenture, IBM, Deloitte, E&Y, KPMG and PwC. Show less
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State Street
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United States
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Financial Services
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700 & Above Employee
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Salesforce Business Data Analyst
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Jan 2015 - Jun 2016
● Served as a subject matter expert for the company-wide internal Salesforce.com platform supporting over 1,500 users globally. Assisting with sales process, opportunity management, and data management for Sales & Client Management teams. ● Daily administration and support of the Salesforce.com platform, including but not limited to managing multiple user setups, profiles and roles, customization of objects, fields, record types, page layouts and validations.● Was also responsible for cleaning, transforming, and modeling data from various data sources that feed our internal CRM tool. Show less
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Lead Generation & Sales Operations Associate
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Sep 2012 - Dec 2014
● Continuously worked with sales leadership and sales reps to identify individual and team-wide areas for improvement. Designed and executed a sales enablement program to address these areas. ● Helped implemented a marketing automation platform integrated with Salesforce.com to create centralized intelligence regarding our clients’ and prospects’ engagement with our thought leadership focused direct marketing campaigns, webinars, social media and web visits● Worked directly with Head of Salesforce.com CRM & Lead Generation Strategy to lead the development, execution, success tracking and strategic improvement of lead generation efforts for State Street's Global Services Sales Show less
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Bigbelly
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United States
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Renewable Energy Semiconductor Manufacturing
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1 - 100 Employee
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Business Development Representative
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Apr 2012 - Sep 2012
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Raytheon
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United States
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Defense and Space Manufacturing
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700 & Above Employee
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Business Data Analyst
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May 2011 - Jan 2012
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Education
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D'Amore-McKim School of Business at Northeastern University
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John Cabot University
International Business