Alisa Meshcheryakova

Public Relations and Crisis Communications at flydubai
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Contact Information
Location
Geneva, Geneva, Switzerland, CH
Languages
  • English Native or bilingual proficiency
  • Russian Native or bilingual proficiency
  • French Limited working proficiency
  • Hebrew Elementary proficiency

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Experience

    • United Arab Emirates
    • Airlines and Aviation
    • 700 & Above Employee
    • Public Relations and Crisis Communications
      • Sep 2022 - Present

      -Planning and execution of complex PR campaigns with multiple stakeholders; -Managing media relations, providing comments and answers to media enquiries; -Pitching press releases and feature ideas to national, regional, and trade journalists, across print, broadcast, and online media; -Event management: launch events, media briefings, press conferences; -Working with the clients’ speakers: preparation for interviews, accompaniment at events, organization of press approaches and interviews; -Organization and participation in press trips; -Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires, social media sites, and blogs; -Preparing analytical reports on traditional and social media coverage and trends; -PR budget planning; -Full cycle work with contractors; -Management and coordination of account executives within the team. Show less

    • Afghanistan
    • Financial Services
    • 1 - 100 Employee
    • Spokespesperson
      • Jan 2018 - Aug 2021

      ▪︎Significantly improved company owner's positive image in public. Organized internal and external events with top officials (press conferences, gala receptions with the President of the Republic, the First Lady, Prime Ministers, etc). Communicated with target media worldwide. ▪︎Wrote press releases, news, interviews, speeches, etc. Promoted and prepared content for social media and websites. ▪︎Developed internal and external communication strategies. Prepared English/Russian translations. ▪︎Full management of the charity projects for Shareholder's foundation. Promoting the charity and its aims in Cyprus and Mauritius. Working partnerships with the leading NGOs: Red Cross, SOS children villages, etc. Show less

    • Press Officer
      • Mar 2013 - Sep 2017

      I handled all dealings with the media and public: preparing press releases and organising press conferences and interviews, monitoring media coverage of the Agency. I Implemented Agency’s media and PR strategy, prepared press reports, press clippings, presentations, and media kits. I was also responsible for managing and promoting Agency’s website and social media. I handled all dealings with the media and public: preparing press releases and organising press conferences and interviews, monitoring media coverage of the Agency. I Implemented Agency’s media and PR strategy, prepared press reports, press clippings, presentations, and media kits. I was also responsible for managing and promoting Agency’s website and social media.

    • Russian Federation
    • Software Development
    • 700 & Above Employee
    • Senior SMM manager
      • Mar 2011 - Jan 2013

      I designed, implemented, and managed the social media marketing strategy of the Games Department. The company’s client base has doubled through a combination of smart digital marketing tactics: SEO, SMM, paid ads, and content marketing. I designed, implemented, and managed the social media marketing strategy of the Games Department. The company’s client base has doubled through a combination of smart digital marketing tactics: SEO, SMM, paid ads, and content marketing.

Education

  • Moscow State University of Economics, Statistics and Informatics (MESI)
    Master's degree, Finance and Financial Management Services
    2007 - 2011

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