Campaign Manager

• Mar 2022 - Present

- Own and execute digital media campaigns across programmatic DSPs as well as many social platforms and connected TV- Analyze 1st and 3rd party data to optimize ad delivery and achieve clients’ CPA goals - Utilize the Unified Platform and internal tools to maximize efficiencies and minimize risk- Test and implement click and impression tags, VAST tags, HTML, and publisher pixels- Work with internal stakeholders from the business operations, data science, and product teams to recommend enhancements for the Unified Platform and our order management workflow - Serve as a guide for new and junior team members by providing 1-1 mentorship and leading team-wide trainings Show less

Campaign Coordinator

• Jun 2021 - Mar 2022

• Assist in the creation, execution and optimization of social and programmatic ad campaigns• Assist with mid-campaign and post-campaign reporting and other client services• Create and execute operations processes to ensure the successful delivery of campaigns• Beta test internal proprietary technology and provide recommendations and feedback• Provide targeting, budgetary and other campaign recommendations to clients• Participate in weekly training, daily team meetings, and quarterly company-wide meetings• Work with and shadow members of different teams to gain a 360 perspective of the company Show less

Junior Contributing Writer

• May 2020 - Present

- write biweekly articles on the topics of finance, economics and politics. - write biweekly articles on the topics of finance, economics and politics.

Student Liason

• Jan 2020 - Present

As a graduate student, use past experience to assist and advise current members of the E-Board with role transitions and day to day tasks as needed. As a graduate student, use past experience to assist and advise current members of the E-Board with role transitions and day to day tasks as needed.

Graduate Teaching Assistant

• Aug 2020 - Jun 2021

• Assist the professor of an Accounting Information Systems Masters level course with 70 students enrolled • Provide guidance through availability via email and virtual zoom office hours for student inquiries regarding the course • Grade student assignments, researched related topics for in-class materials, as well as facilitated the creation of assignments utilizing Tableau, Alteryx, ACCESS, IDEA and Visio programs • Assist the professor of an Accounting Information Systems Masters level course with 70 students enrolled • Provide guidance through availability via email and virtual zoom office hours for student inquiries regarding the course • Grade student assignments, researched related topics for in-class materials, as well as facilitated the creation of assignments utilizing Tableau, Alteryx, ACCESS, IDEA and Visio programs

President

• May 2018 - Jan 2020

Intern

• Jun 2019 - Aug 2019

Sales Associate

• Sep 2017 - Jun 2018

-Collaborate with other employees and managers to ensure daily and weekly sales goals are reached. -Assist and welcome over 100 customers daily and improve their overall shopping experiences. -Collaborate with other employees and managers to ensure daily and weekly sales goals are reached. -Assist and welcome over 100 customers daily and improve their overall shopping experiences.

Team Leader Intern

• May 2017 - Aug 2017

- Collaborated with multimillion-dollar clients such as Hello Fresh to market directly and indirectly throughout New York City and surrounding major cities. - Assessed interviewees based on their work ethic, student mentality, and attitude by conducting 100+ hours of interviewing. - Developed new members of the team by leading training exercises such as pitch-practice and public speaking. - Collaborated with multimillion-dollar clients such as Hello Fresh to market directly and indirectly throughout New York City and surrounding major cities. - Assessed interviewees based on their work ethic, student mentality, and attitude by conducting 100+ hours of interviewing. - Developed new members of the team by leading training exercises such as pitch-practice and public speaking.