Merve Kesat

Chief Executive Officer at Heralogy
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Contact Information
us****@****om
(386) 825-5501
Location
Turkey, TR

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Experience

    • Türkiye
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Chief Executive Officer
      • Apr 2022 - Present

    • Türkiye
    • Technology, Information and Internet
    • 700 & Above Employee
    • Head of Yemeksepeti Vale
      • Jan 2016 - May 2019

    • Türkiye
    • Apparel & Fashion
    • 200 - 300 Employee
    • Senior E-Commerce Category Manager
      • Feb 2015 - Feb 2016

      www.flo.com.tr

    • Türkiye
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • SR E-Commerce Category Executive
      • Jun 2013 - Feb 2015

      *Providing business analysis and insights of sales, orders, product &category performance, and on-going opportunities for higher conversion, volume and sales. *Creating online merchandising and promotion proposals to achieve sales targets *Taking weekly and monthly actions in different parts of the channels. (mavi.com, facebook,e-mail, adwords..) *Performing synchronized online and offline sales implementations. (via omni channel) *Preparing a seasonal category PO/Sales Budget and… Show more *Providing business analysis and insights of sales, orders, product &category performance, and on-going opportunities for higher conversion, volume and sales. *Creating online merchandising and promotion proposals to achieve sales targets *Taking weekly and monthly actions in different parts of the channels. (mavi.com, facebook,e-mail, adwords..) *Performing synchronized online and offline sales implementations. (via omni channel) *Preparing a seasonal category PO/Sales Budget and order list. *Coordinating stock availability of the products and planning purchasing processes. *Analyzing the general market trends and competitor activity regularly *Managing e-commerce budget, RPT/OTB orders. (Outlet + Seasonal) *Organazing weekly and seasonal product displaying plans (Banner, category listing order, top links, top rated etc.) *Preparing campaign calender for mavi.com seasonly. *Driving category strategic direction with online marketing department. Show less

    • United Kingdom
    • Beverage Manufacturing
    • 700 & Above Employee
    • Customer Marketing Specialist
      • Nov 2010 - Nov 2011

      *Working on the project called Joint up Business Plan. (JUBP is a common framework for delivering simpler and better plans in Diageo for greater alignment and brilliant execution with Diageo's customer.) *Training with sales and consumer marketing departments about project management topics. *Designing business analyzing models with customer marketing director by using JUBP model. *Helping to manage and execute corporate communication, brand image building and product awareness… Show more *Working on the project called Joint up Business Plan. (JUBP is a common framework for delivering simpler and better plans in Diageo for greater alignment and brilliant execution with Diageo's customer.) *Training with sales and consumer marketing departments about project management topics. *Designing business analyzing models with customer marketing director by using JUBP model. *Helping to manage and execute corporate communication, brand image building and product awareness campaigns. *Ensuring the costs of the planned programs to stay within the budget defined by the Customer Marketing Director. Show less

Education

  • Koç Üniversitesi
    Business Administration and Management, General
    2006 - 2010

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