Mert ÖZUYGUN
Marketing Manager at Ultimate Budapest- Claim this Profile
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Spanish Elementary proficiency
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Turkish Native or bilingual proficiency
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English Full professional proficiency
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Hungarian Elementary proficiency
Topline Score
Bio
Credentials
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Duolingo Spanish Fluency: Elementary (Estimated)
DuolingoOct, 2016- Oct, 2024 -
Kurumsal İletişim Uzmanlığı / Corporate Communication Specialist
Yıldız Teknik ÜniversitesiMay, 2015- Oct, 2024 -
Pazarlama İletişimi Uzmanlığı / Marketing communication Specialist
Yıldız Teknik ÜniversitesiMay, 2015- Oct, 2024 -
News Reporting & Writing
Fox TelevisionFeb, 2012- Oct, 2024 -
Body Language / Beden Dili Eğitimi
İzgören AkademiApr, 2009- Oct, 2024 -
IELTS Academic - 6.5
IELTS OfficialJan, 2019- Oct, 2024
Experience
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Ultimate Budapest
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Hungary
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Travel Arrangements
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1 - 100 Employee
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Marketing Manager
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Mar 2023 - Present
🌟 Key Achievements 🌟✨ Captivated global audiences with captivating destination marketing campaigns, yielding substantial ROI and inspiring wanderlust.✨ Spearheaded innovative marketing initiatives, elevating Ultimate Budapest's brand identity and expanding market reach.✨ Demonstrated expert leadership in strategic tourism, destination, and events marketing, driving exponential growth and success.✨ Proven track record in implementing highly effective marketing campaigns, with an innate understanding of the marketing mix.✨ Leveraged digital channels for maximum impact, amplifying online presence and driving exponential growth in the digital landscape.🔥 Marketing Mastermind 🔥💪 Led a skilled team of marketing specialists, achieving marketing excellence through strong relationship management and leadership.💡 Employed analytical and strategic skills to address complex marketing challenges, driving impactful results.🚀 Let's Elevate Your Budapest Journey 🚀As a Marketing Manager, my passion lies in crafting unforgettable experiences and captivating campaigns that immerse travelers in the allure of Budapest. With extensive expertise in destination marketing, consumer brand development, and innovative campaigns, I am dedicated to driving Ultimate Budapest's vision and growth. Show less
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Digital Marketing Manager
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Mar 2022 - Mar 2023
Key Achievements-------------------► Spearheaded destination marketing, communications, social media management, website development, and content marketing initiatives.► Successfully executed innovative and creative destination marketing campaigns that yielded substantial returns on investment.► Demonstrated management prowess in strategic tourism, destination, and events marketing and promotion.► Showcased expertise in consumer brand development and implementation of highly effective marketing campaigns, with a comprehensive understanding of the marketing mix.► Developed campaigns to capitalize on tourism benefits arising from industry trade, aviation, and events.► Fostered productive relationships with advertising, media, and design agencies.► Possess a profound understanding of both domestic and international tourism markets, along with their respective challenges and opportunities.► Leveraged digital channels effectively for marketing purposes.► Displayed exceptional business planning, analytical, and conceptual skills to identify key issues and devise innovative solutions, contributing to tourism growth.► Exhibited strong relationship management, interpersonal, and leadership skills, effectively motivating a team of skilled specialists.► Utilized well-developed analytical, conflict resolution, research, strategic planning, problem-solving, and negotiation skills to address complex tourism challenges. Show less
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Oyunalsat Global
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Türkiye
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Technology, Information and Internet
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Founder
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Apr 2016 - Aug 2021
Key Achievements ★ Implemented budget conservation measures, reducing calculation errors by 15%. ★ Skillfully negotiated acquisitions for a remarkable 25% increase in awareness. Growth Strategies ► Orchestrated key initiatives for significant business growth. ► Proactively addressed business development challenges. ► Leveraged market trends for optimal pricing strategies. ► Influenced the organization's mission and vision. Market Research ► Conducted in-depth research for optimal pricing and emerging opportunities. ► Leveraged customer and industry trends for informed solutions. ► Performed thorough competitor analyses, including ad placement and keywords. Design & Optimization ► Utilized Google Analytics for comprehensive performance reports. ► Provided front-end website development using WordPress and Hubspot. ► Produced branded website and social media designs. ► Managed Google Analytics for a 17% increase in backlink traffic. Show less
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CaptureFast
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Manager
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Jul 2018 - Sep 2019
Key Achievements ★ Increased brand awareness and lead generation by 30% through effective marketing campaign management. ★ Streamlined marketing pipelines, achieving a 22% decrease in expenses. Reporting & Budgeting ► Generated detailed reports on campaign performance, customer engagement, and viral trends, leading to a 10% increase in revenue efficiency. Marketing & CMS ► Conducted market research for optimal pricing and capitalizing on emerging opportunities. ► Programmed and managed multi-lingual direct mail and email campaigns, increasing open rates by 12%. Sales Development ► Led re-branding of the performance marketing department, resulting in an 8% improvement in sales effectiveness. ► Revamped corporate website and social media platforms, achieving a 10% increase in new user engagement. Show less
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Doğan Holding
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Türkiye
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Investment Management
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200 - 300 Employee
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Marketing Specialist
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Aug 2015 - Jul 2018
Key Achievements ★ Exceeded sales goals by 27% through data-driven marketing campaigns and cross-departmental data sharing. ★ Utilized Google Trends to identify trends, resulting in a 15% increase in website traffic. ★ Generated over $15000 in yearly revenue through successful marketing and promotional strategies. Advertisement ► Analyzed 20 Google Ads reports to identify customer purchase objectives. ► Achieved an average of 70 qualified leads per ad by launching paid client ads on various social media platforms. ► Created impactful content for media relations, corporate communications, and social media posts. Marketing & PR ► Developed compelling marketing presentations, PR campaigns, articles, and newsletters. ► Increased brand awareness and profitability by 15% through performance-focused campaigns. ► Utilized data analysis to enhance future marketing strategies. Business Development ► Led marketing initiatives and leveraged referral networks to drive business growth. ► Negotiated vendor contracts, resulting in a 30% cost efficiency. Show less
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TFI TAB Food Investments
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Türkiye
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Investment Management
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1 - 100 Employee
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Internal Communication & Sales Specialist
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Oct 2012 - Aug 2015
Key Achievements ★ Strengthened internal communication channels, improving team collaboration and information flow. ★ Drove sales growth through effective customer relationship management and upselling techniques. ★ Collaborated with sales teams to develop targeted marketing materials and sales support resources. HR & PR ► Led internal communication initiatives to disseminate company updates and messages effectively. ► Supported sales teams with the development and execution of sales strategies. ► Managed customer relationships, addressing inquiries and ensuring high customer satisfaction. ► Worked with cross-functional teams to align communication efforts and ensure consistent messaging. Sales & Reporting ► Identified customer needs and preferences to tailor sales strategies and product offerings. ► Compiled and analyzed sales data to inform decision-making and identify growth opportunities. ► Implemented sales training programs to enhance the team's selling skills. Show less
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Education
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2023 - 2027
Óbuda University
Doctoral School on Safety and Security Sciences, International migration, social transition, national security and public safety -
2019 - 2022
Óbuda University
Master of Science - MSc, Business Development -
2007 - 2012
İstanbul Bilgi Üniversitesi
Bachelor of Arts - BA, New Media and Communication -
2016 - 2019
Anadolu Üniversitesi
Associate's degree, Brand Management -
2011 - 2012
Erasmus University Rotterdam
Bachelor of Arts - BA, Communication and Media Studies
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