Merrigan Twelves
Strategic PR, Communications & Content Creator at Self Employed- Claim this Profile
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Bio
Denise McQuaid
Merrigan is, without doubt, one of the most professional and hardworking PR Account Directors I have ever worked with. Merrigan can adapt to different industries, PR requirements and can achieve great results working with varying budgets. Merrigan can create a meaningful corporate voice, produce high quality PR ideas and content that matches the requirements of any brief. Merrigan is extremely responsive, diligent, and proactive. Merrigan’s professionalism and attention to detail is second to none which translated into a very positive experience every time we have worked together. I look forward to working with Merrigan again soon.
Sarah McCurrich
Creative, committed, commercial... and fun to work with too! Merrigan and I worked for the same agency for some time. During those years she led a team which consistently created and delivered properly effective campaigns for clients both established and fledgling. She really wants to do a good job, and that energy shows both in the results she gets and her business development track record.
Sylvie Perez Johns
I collaborated with Merrigan in 2017-2018 when I introduced Kante Avocado Oils and Laterra Artisan Sauces to the UK retail food sector. Merrigan connected instantly with our brands and came up with some really creative and engaging campaign ideas to help launch the brands in the UK. There was a real genius to her PR like her phrase
Denise McQuaid
Merrigan is, without doubt, one of the most professional and hardworking PR Account Directors I have ever worked with. Merrigan can adapt to different industries, PR requirements and can achieve great results working with varying budgets. Merrigan can create a meaningful corporate voice, produce high quality PR ideas and content that matches the requirements of any brief. Merrigan is extremely responsive, diligent, and proactive. Merrigan’s professionalism and attention to detail is second to none which translated into a very positive experience every time we have worked together. I look forward to working with Merrigan again soon.
Sarah McCurrich
Creative, committed, commercial... and fun to work with too! Merrigan and I worked for the same agency for some time. During those years she led a team which consistently created and delivered properly effective campaigns for clients both established and fledgling. She really wants to do a good job, and that energy shows both in the results she gets and her business development track record.
Sylvie Perez Johns
I collaborated with Merrigan in 2017-2018 when I introduced Kante Avocado Oils and Laterra Artisan Sauces to the UK retail food sector. Merrigan connected instantly with our brands and came up with some really creative and engaging campaign ideas to help launch the brands in the UK. There was a real genius to her PR like her phrase
Denise McQuaid
Merrigan is, without doubt, one of the most professional and hardworking PR Account Directors I have ever worked with. Merrigan can adapt to different industries, PR requirements and can achieve great results working with varying budgets. Merrigan can create a meaningful corporate voice, produce high quality PR ideas and content that matches the requirements of any brief. Merrigan is extremely responsive, diligent, and proactive. Merrigan’s professionalism and attention to detail is second to none which translated into a very positive experience every time we have worked together. I look forward to working with Merrigan again soon.
Sarah McCurrich
Creative, committed, commercial... and fun to work with too! Merrigan and I worked for the same agency for some time. During those years she led a team which consistently created and delivered properly effective campaigns for clients both established and fledgling. She really wants to do a good job, and that energy shows both in the results she gets and her business development track record.
Sylvie Perez Johns
I collaborated with Merrigan in 2017-2018 when I introduced Kante Avocado Oils and Laterra Artisan Sauces to the UK retail food sector. Merrigan connected instantly with our brands and came up with some really creative and engaging campaign ideas to help launch the brands in the UK. There was a real genius to her PR like her phrase
Denise McQuaid
Merrigan is, without doubt, one of the most professional and hardworking PR Account Directors I have ever worked with. Merrigan can adapt to different industries, PR requirements and can achieve great results working with varying budgets. Merrigan can create a meaningful corporate voice, produce high quality PR ideas and content that matches the requirements of any brief. Merrigan is extremely responsive, diligent, and proactive. Merrigan’s professionalism and attention to detail is second to none which translated into a very positive experience every time we have worked together. I look forward to working with Merrigan again soon.
Sarah McCurrich
Creative, committed, commercial... and fun to work with too! Merrigan and I worked for the same agency for some time. During those years she led a team which consistently created and delivered properly effective campaigns for clients both established and fledgling. She really wants to do a good job, and that energy shows both in the results she gets and her business development track record.
Sylvie Perez Johns
I collaborated with Merrigan in 2017-2018 when I introduced Kante Avocado Oils and Laterra Artisan Sauces to the UK retail food sector. Merrigan connected instantly with our brands and came up with some really creative and engaging campaign ideas to help launch the brands in the UK. There was a real genius to her PR like her phrase
Experience
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Self Employed
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Online Audio and Video Media
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700 & Above Employee
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Strategic PR, Communications & Content Creator
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Sep 2016 - Present
I am a PR & Communications Expert with over 25 years' experience in consumer PR, B2B, and brand building. Ability to strategise, create, and implement successful campaigns and projects, creating business breakthrough for Clients. Have consummate writing ability and networking skills. My key strength is cutting through the noise to get real traction for my clients, seeding and growing brands so that they achieve real breakthrough results through PR. Current and recent work includes PR and brand consultancy for Beech Lodge School, Keeeps Pottery, Bespoke Interiors, Connor HR, Cook, Insight 6, Laterra and Kante. Interested in a variety of briefs, whether project or larger brand development pieces as well as individual consultancy days to advise on PR Strategy. Show less
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Company Owner/Director
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May 2007 - May 2012
Director of boutique PR agency focused on the food & interiors sectors. Creation of strategic promotional campaigns designed to launch new brands into the UK as well as extending relevant markets and driving commercial opportunities via publicity. Clients included All-Clad Cookware, Divertimenti, Aga, Fired Earth and Sir Hans Sloane Chocolate. Successes include; launching All-Clad cookware into the UK via a campaign to seed the brand by developing strong relationships with Michelin Starred Chefs and other notable restaurants and food influencers as well as media and the larger food community. Worked with retailers to develop brand positioning, sales and promotional opportunities. Launched Sir Hans Sloane Chocolates into the UK helping them to establish a foothold in the chocolate arena including a key listing in Waitrose. Promoted the Divertimenti brand, bespoke and general kitchenware and cooking courses to key higher tier media and audiences leading to a boost in profile and sales. Show less
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ATTENBOROUGH ASSOCIATES LTD
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London, United Kingdom
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Company Director
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May 1997 - Mar 2007
Managed a highly successful and award-winning 6 person team at one of the top Consumer PR agencies of its time, based in Soho, London. I oversaw a large portfolio which included Blockbuster UK, Gamestation, The Cotswold Company, Waterford Wedgwood, New Zealand Lamb, Bendicks of Mayfair, Sodastream and Tomy Toys amongst others. Strategic leadership on new business development, external and internal communications, stakeholder relations, event management, copywriting, brand building and brand protection and crisis management. Show less
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LYNNE FRANKS PR
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London, United Kingdom
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PR Consultant
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Apr 1996 - Apr 1997
Headhunted to work within a team of PR Consultants promoting FMCG, entertainment and Business to Business clients. Main clients included Nestle Lyons Maid, Kraft Jacobs Suchard, Orange and Carte Noire. Highlights included turning You magazine into Vous Magazine. Headhunted to work within a team of PR Consultants promoting FMCG, entertainment and Business to Business clients. Main clients included Nestle Lyons Maid, Kraft Jacobs Suchard, Orange and Carte Noire. Highlights included turning You magazine into Vous Magazine.
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DORLING KINDERSLEY VISION LIMITED
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Book and Periodical Publishing
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1 - 100 Employee
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Press Officer
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Jan 1995 - Mar 1996
Press Officer across Adult publishing working to promote both authors and titles across the food and drinks, gardening and health. Duties included writing press release, managing author tours, strategic media relations and events. Authors included Mary Berry, Miriam Stoppard, Carol Vorderman, Roy Lancaster, Sister Wendy Beckett amongst many others. Press Officer across Adult publishing working to promote both authors and titles across the food and drinks, gardening and health. Duties included writing press release, managing author tours, strategic media relations and events. Authors included Mary Berry, Miriam Stoppard, Carol Vorderman, Roy Lancaster, Sister Wendy Beckett amongst many others.
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PR Executive
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Feb 1993 - Dec 1994
Publicity Assistant and PR Executive at Ebury Press, the non-fiction arm of Random House. Worked across numerous imprints to promote Random House authors and their titles to the wider world at large. Publicity Assistant and PR Executive at Ebury Press, the non-fiction arm of Random House. Worked across numerous imprints to promote Random House authors and their titles to the wider world at large.
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Education
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Haileybury UK
A Levels -
The University of Manchester
Bachelor's degree, American History, Politics & Literature -
University of Tennessee, Knoxville
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