Meroz k

Marketing Communications Manager at Eskore Digitals
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Contact Information
us****@****om
(386) 825-5501
Location
Pakistan, PK

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Credentials

  • Digital Marketing Fundamentals
    Google
    Mar, 2020
    - Nov, 2024
  • Mehroz Khan
    HubSpot
    Sep, 2019
    - Nov, 2024
  • Google Ads Display
    Google Ads
    Sep, 2019
    - Nov, 2024
  • Google Ads Display Certification
    Google Ads
    Sep, 2019
    - Nov, 2024
  • Google Ads Fundamentals
    Google Ads
    Sep, 2019
    - Nov, 2024
  • Customer Discovery
    Quantic School of Business and Technology

Experience

  • Eskore Digitals
    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Communications Manager
      • Jan 2022 - Present

      Develop and execute marketing communication strategies, including advertising, public relations, events, content marketing, and social media. Collaborate with cross-functional teams to develop and execute product launch plans, sales campaigns, and customer engagement programs. Create and manage content for various channels, such as website, blog, social media, email, and video, to promote the organization's products and services and engage with customers. Manage the organization's brand identity, including brand guidelines, messaging, and visual identity, to ensure consistency across all marketing communication channels. Develop and manage relationships with external partners, such as media outlets, influencers, and vendors, to increase brand exposure and drive traffic to the organization's website. Monitor and report on key performance indicators, such as website traffic, social media engagement, and lead generation, to measure the effectiveness of marketing communication initiatives and identify areas for improvement. Manage the marketing communication budget, ensuring that resources are allocated effectively to achieve business objectives. Stay up-to-date with industry trends and best practices to continuously improve marketing communication strategies and tactics. Show less

  • Inspiration School (Korangi Creek)
    • Pakistan
    • Education Administration Programs
    • Digital Marketing Specialist
      • Oct 2018 - Oct 2020

      Managing all marketing for the school and activities within the marketing department. • Developing the marketing strategy for the school in line with school objectives. • Co-ordinating marketing campaigns with admission related activities. • Overseeing the School’s marketing budget. • Creation and publication of all marketing material in line with marketing plans. • Planning and implementing promotional campaigns. • Manage and improve lead generation campaigns, measuring results. • Overall responsibility for brand management and corporate identity • Preparing online and print marketing campaigns. • Monitor and report on the effectiveness of marketing communications. • Working closely with design agencies. • Maintain effective internal communications to ensure that all relevant School functions are kept informed of marketing objectives. • Analyzing potential strategic partner relationships for School marketing. Show less

  • Business Boosters CA
    • United States
    • Software Development
    • Junior Marketing Manager
      • Feb 2016 - Oct 2018

      Regularly upload content for product knowledge, account performance reviews, and goal setting. • Implementation of marketing directives and sales strategy on a local level in assigned territories to engage consumers and assist in relationship development with the brand • Contact consumers about existing products/services and assess the need for any additional features/upgrades and enter information as part of the consumer feedback loop • Track and report measures of success in the market. • Collaborate on new campaigns and strategies to increase market exposure and new business. • Create Campaigns for Digital Media Platforms. • Analyze the Demographical Appearance of Campaigns. • Assist Sales Department | Provide Training to Sales Department, junior staff about Customer Assistance. • Creating Brand Functionalities. • Assessing the results of a marketing campaign. Show less

  • Four Square Marketing PVT LTD
    • Karāchi, Sindh, Pakistan
    • Marketing Assistant
      • May 2014 - Feb 2016

      Assist Marketing Manager in planning and supervising marketing operations to achieve revenue targets. • Coordinate with Brand Manager in developing marketing plans and budgets. • Analyze sales data and determine sales forecasts. • Recommend creative and cost-effective promotional activities. • Conduct marketing campaigns and trade shows to promote brand awareness among consumers. • Coordinate with art departments to develop window displays and signage. • Assist in designing and developing marketing collaterals and promotional materials. • Maintain customer relationship programs and track customer satisfaction. • Collaborate with Manager to initiate new consumer promotion campaigns and to develop consumer engagement plans. Show less

Education

  • Preston University
    Bachelors In Marketing, Marketing/Marketing Management, General
    2014 - 2019
  • Govt College of Commerce
    Collage Degree, Business
    2009 - 2012

Community

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