Digital Strategy Consultant

• Mar 2023 - Present

Digital Marketing Account Manager

• Jun 2022 - Mar 2023

Territory Representative (Ohio, Michigan & Indiana)

• Mar 2021 - Jun 2022

Technical Recruiter

• Sep 2020 - Mar 2021

Corporate Communications Intern

• May 2019 - Aug 2019

• Worked closely with merchandising representatives and corporate business partners to facilitate the writing and editing process for the Ace Fall Convention Guide • Honed my interviewing skills through the creation of “Helpful Champion” employee profiles to supplement the corporate-wide “Helpful Ready” assessment • Led campus-wide “Helpful Ready” celebrations on behalf of leadership for all employees that completed the “Helpful Ready” assessment • Partnered with retail operations to create retail and field-facing fact sheets for corporate programs that help District Managers get Ace stores retail ready • Wrote 14 corporate-facing articles and produced, shot and edited 4 corporate-facing videos for Ace Online • Developed and presented a Capstone project about attracting Generation Z consumers to the Ace Hardware brand to corporate executives, senior business managers and my peers Show less

Writing Intern

• Mar 2019 - Jun 2019

• Brainstormed and wrote 11 unique articles about global poverty specifically focused on Mozambique and South Africa, ranging from issues such as cultural gender roles, young entrepreneurship and vaccine access to reduce the HIV epidemic • Raised $500 towards the global non-profit with a mission to reduce global poverty via social media fundraising and a hand-written letter campaign • Wrote and sent weekly emails and letters to The White House and my district representatives arguing for the support of bills such as the International Affairs Budget and the Global Fragility Act Show less

Marketing and Copywriting Intern

• Jan 2019 - Apr 2019

• Resolved existing promotional copywrite for experiences, special packages and reservations pages on the website with a uniform tone and style across language barriers of Xhosa, Afrikaans, Dutch, German and Portuguese • Created blog posts with the voice of the young traveler on a budget, ranging from topics such as South African street art to cultural experiences in Mozambique • Distributed electronic newsletters to business partners and previous guests featuring alluring design and promotional discounts using Mail Blaze • Developed promotional materials for the “Find Your Tribe” theme party at Berlin Travel Festival including Canva card designs and booth entertainment • Executed a 10% following increase by implementing monthly Instagram, Facebook Business and Twitter posting plans using cross-posting and organic engagement boosting techniques Show less

Assistant Promotions Director

• May 2018 - Dec 2018

• Spearheaded the station’s social media platforms through scheduled posting plans using carefully crafted captions while integrating local advertisements from underwriters • Executed online “giveaways” on media platforms for current students and university alumni, which increased the social media following count by 15% • Collaborated with the Promotions Director to close deals with local advertisers such as Taco Wapo, Charlie’s Burgers, Almost Home Restaurant and The Prindle Institute for Ethics to sponsor student-run radio shows such as “DePauwlitics” and “Breakfast with The Beatles” Show less

Digital Content Production Intern

• Jun 2018 - Aug 2018

• Pitched creative news stories for a diverse audience to Director of New Media, which reporters and anchors would use for television reports • Created stories for the web covering local, nationwide and world news stories using AP style format while crafting creative titles and catch lines to attract readers • Planned posts for all social media platforms and the website each day, using Google spreadsheets and the Story Line content production platform • Managed all social media platforms and cross-posting with creative content for viewers and followers tailored to a tri-state audience Show less

Producer at D3TV

• Aug 2017 - Apr 2018

• Planned my own bi-weekly show featuring talented students and peers on my campus called “The List”, ranging from musicians to writers to dancers • Cultivated story ideas for each show then wrote, filmed, edited and uploaded videos to the D3TV YouTube channel • Averaged 1,000 views per video by designing intriguing thumbnails, finding upbeat music and using creative editing techniques • Planned my own bi-weekly show featuring talented students and peers on my campus called “The List”, ranging from musicians to writers to dancers • Cultivated story ideas for each show then wrote, filmed, edited and uploaded videos to the D3TV YouTube channel • Averaged 1,000 views per video by designing intriguing thumbnails, finding upbeat music and using creative editing techniques

Contributing Writer

• Sep 2017 - Jan 2018

Contributing Writer

• Jan 2017 - Jan 2018

Awards Director

• May 2017 - Dec 2017