Experience

The Factory - المصنع

• Egypt
• Media Production
• 1 - 100 Employee

• Senior Digital Account Manager

  • Jul 2023 - Present

  Egypt • Managed and cultivated relationships with renowned brands, including Heinz Egypt, Heinz Arabia, IBAG, AlKhabaz & Petal IFt • Responsible for Tiktok projects and managing the whole team to produce Tiktok campaigns for local and international clients such as: Noon Egypt, Peet’s coffee UAE, Zid, Labelle, Vodafone South Africa, Rasees KSA, Head & shoulders and TOD. • Communicate and manage Social Media Influencers. • Developed and implemented strategic marketing plans to drive brand… Show more • Managed and cultivated relationships with renowned brands, including Heinz Egypt, Heinz Arabia, IBAG, AlKhabaz & Petal IFt • Responsible for Tiktok projects and managing the whole team to produce Tiktok campaigns for local and international clients such as: Noon Egypt, Peet’s coffee UAE, Zid, Labelle, Vodafone South Africa, Rasees KSA, Head & shoulders and TOD. • Communicate and manage Social Media Influencers. • Developed and implemented strategic marketing plans to drive brand awareness and increase digital presence. • Collaborated with cross-functional teams to ensure seamless execution of campaigns, • Led client meetings and presentations, effectively communicating campaign progress and results.

• Content Lead

  • May 2023 - Jul 2023

  Egypt

• Sales And Marketing Specialist

  • Jan 2023 - Apr 2023

  - Creating case studies of HUMM’s success stories for strategic targeting. - Brainstorming, developing and executing ideas for creative marketing campaigns, collaborations and promotional events, as well as liaising with third-party vendors to execute successful events. - Understanding the objectives for the respective partnerships, ensuring all activity aligns and helps to drive positive performance. - Analyzing and reporting on the performance and efficiency of campaigns /… Show more - Creating case studies of HUMM’s success stories for strategic targeting. - Brainstorming, developing and executing ideas for creative marketing campaigns, collaborations and promotional events, as well as liaising with third-party vendors to execute successful events. - Understanding the objectives for the respective partnerships, ensuring all activity aligns and helps to drive positive performance. - Analyzing and reporting on the performance and efficiency of campaigns / events / projects - Developing and executing marketing initiatives to appeal to target audience using appropriate channels such as email, social media and traditional media. - Collaborating with other internal teams to develop proposals for product promotion and brand initiatives.



Jupiter Commz PR & Communications

• Egypt
• Public Relations and Communications Services
• 1 - 100 Employee

• Public Relations Account Manager

  • Dec 2020 - May 2022

  Cairo - Communicated with media weekly to build relationships and optimize the press coverage. - Organize and plan the biggest Egyptian contemporary art event “The World Art Forum 2022” in the National Museum of Egyptian Civilization (NMEC). - Coordinated, drafted more than 3 press releases weekly (in English and Arabic) - Handled press inquiries for fintech companies, educational institutes and art non profit organization and much more. - Draft almost 10 biographies (in English… Show more - Communicated with media weekly to build relationships and optimize the press coverage. - Organize and plan the biggest Egyptian contemporary art event “The World Art Forum 2022” in the National Museum of Egyptian Civilization (NMEC). - Coordinated, drafted more than 3 press releases weekly (in English and Arabic) - Handled press inquiries for fintech companies, educational institutes and art non profit organization and much more. - Draft almost 10 biographies (in English and Arabic) - Planned and implemented media and PR tactics and events. Show less