Mendy Rose

Senior Marketing Director at Crux KC
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Location
Kansas City Metropolitan Area

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Marketing Director
      • Oct 2022 - Present
    • United States
    • Retail
    • 1 - 100 Employee
    • Marketing Manager
      • May 2022 - Sep 2022
    • United States
    • Gambling Facilities and Casinos
    • 1 - 100 Employee
    • Marketing and Promotions Manager
      • Jan 2022 - Apr 2022
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Project Manager
      • Aug 2019 - Jan 2022

      Provide day-to-day management and execution of client work, progress reviews, and management of timeline and budgets Gather data and draft reports and project summaries specific to client projects and objectives to provide program results Track and coordinate project action plans, timelines, and deliverables Coordinate with project-specific vendors, contractors, and internal teams for a variety of projects Provide support and assistance to initiate and secure new business through proposal development process and business acquisition (new projects, cross-sell, renewal, and marketing opportunities) Show less

    • Australia
    • Business Consulting and Services
    • Account Manager
      • Dec 2013 - May 2019

      Established research agenda for major multi-unit restaurant and retail brands and coordinated customer experience research efforts Developed storytelling presentations that make sense of complex data sets and uncover insights applied from the C-suite to the front line to improve the customer experience, driving traffic and sales Oversaw project deliverable quality, aligned internal resources to meet project objectives, ensured timelines were executed, and tracked project financials for a two million dollar portfolio of business Received SMG Top Partnership Insight Awards for positively affecting the customer experience for five different clients as well as an Innovation Award from one of my clients Show less

    • United Kingdom
    • Entertainment
    • 700 & Above Employee
    • Marketing Manager
      • Aug 2011 - Dec 2013

      Directed all public relations efforts for the grand opening of both attractions Exceeded initial attendance projections by over 100% Responsible for the planning and execution of marketing across all trade channels including advertising, online, social media, promotions, partnerships, group sales and special events Coordinated corporate and brand initiatives on local level Analyzed campaign and research results and developed and implemented ongoing product and marketing strategy Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Sales Manager
      • Oct 2002 - Jul 2011

      Supervised a sales team of 18 responsible for all single, season and group sales for a 617-seat professional dinner theatre Responsible for sales to all market segments including business to business, social, senior and tour and travel groups and administration of all group events Supervised a sales team of 18 responsible for all single, season and group sales for a 617-seat professional dinner theatre Responsible for sales to all market segments including business to business, social, senior and tour and travel groups and administration of all group events

    • Spectator Sports
    • 1 - 100 Employee
    • Director of Ticket Operations
      • Oct 1996 - Nov 2000

      Administrator for computerized ticketing system, managing 87,000 grandstand seats and 1,500 infield camping sites and reporting on ticket sales revenue of over seven million dollars per event Planned, designed and executed print campaigns and promotions, initiated on-line ticket sales and implemented Personal Seat License program Administrator for computerized ticketing system, managing 87,000 grandstand seats and 1,500 infield camping sites and reporting on ticket sales revenue of over seven million dollars per event Planned, designed and executed print campaigns and promotions, initiated on-line ticket sales and implemented Personal Seat License program

    • United States
    • Spectator Sports
    • Ticket Support
      • 1996 - 1996

      Coordinated, trained and supported the Box Office staffs for various venues during the Games Coordinated, trained and supported the Box Office staffs for various venues during the Games

    • United States
    • Hospitals and Health Care
    • Ticket Sales Supervisor/Corp Research Analyst
      • May 1989 - Aug 1995

      Recruited, hired, trained and supervised teams of up to 20 members responsible for customer service, ticket sales and survey administration Served as the link between the customer and corporate management by developing and facilitating quantitative and qualitative research used in strategic planning, marketing and operational efforts Assisted in the development and presentation of investment concepts for new and existing businesses and conducted feasibility studies for proposed projects Show less

Education

  • Missouri State University
    Bachelor of Science, Marketing and Communications
    1986 - 1991
  • Fort Osage High School
    1982 - 1986

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