Melissa Zolla
Creative Director at The Firefly Group- Claim this Profile
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Bio
Credentials
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UF IFAS Water Ambassador Program
-Jan, 2019- Nov, 2024
Experience
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The Firefly Group
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Creative Director
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Nov 2009 - Present
Born in Neptune, New Jersey, and raised in Hobe Sound, Florida, Melissa has a unique work background and strong business ethics. Melissa’s previous employer was a renowned attorney for whom she successfully planned and executed high end special events and other community involvement initiatives. Guest attendance ranged from 500 to crowds as large as 15,000 and included government and business leaders and celebrities. Melissa has more than 20 years of public involvement, strategic planning, community relations, event management and social media expertise. Her areas of focus at Firefly include: public relations project planning, comprehensive community outreach strategic planning, media relations, marketing, social media campaign strategy development and implementation, graphic design, collateral materials development and event management.Melissa is an expert at stakeholder outreach and public involvement using grassroots strategies that include use of social media platforms. She is also accomplished in the areas of budget coordination and management, timelines and logistics, volunteer recruitment and coordination and non-profit fundraising events for which she has received numerous awards.
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Director of Risk Management
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2005 - 2009
Risk Management Coordinator, Special Events Coordinator & Committee Member Risk Management Coordinator, Special Events Coordinator & Committee Member
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Chief Operations Officer
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1995 - 2005
Sr. Account Executive Commercial & Personal Lines, Risk Management, Human Resources Director, Special Event Coordinator Sr. Account Executive Commercial & Personal Lines, Risk Management, Human Resources Director, Special Event Coordinator
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