Experience

United for Respect

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Deputy Communications Director

  • Sep 2019 - Present



self-employed

• Communications Consultant

  • Jan 2015 - Present

  -Brand management -Strategic communications -Earned and paid media -Content development -Social media management -Brand management -Strategic communications -Earned and paid media -Content development -Social media management



SEIU Local 2015

• United States
• Political Organizations
• 1 - 100 Employee

• Senior Communications Specialist

  • Jul 2015 - Aug 2019

  -Manage media relations for various policy & statewide campaigns and events; secure story placement and interviews; draft blogs, op-eds and statements; ghost write for leadership -Secure earned media and paid media placements -Manage earned media budget -Content development and messaging -Messaging and communications strategy training for spokespeople -Member of Racial Justice Steering Committee: committee working to identify a plan for SEIU 2015 to be more racially-inclusive internally and externally



California State Assembly

• Legislative Offices
• 700 & Above Employee

• Press Secretary & Field Representative

  • Feb 2013 - Dec 2014

  -Formed working relationships with local news outlets and prepared press releases, media advisories and blogs on pertinent issues or upcoming events. -Organized press conferences and arranged interviews on legislative issues pertinent to the Assemblymember. -Budget management and strategy for public relations campaigns on all pieces of legislation -Drafted e-mails and mailers for district-wide constituents outreach on legislative updates or upcoming events. -Monitored news outlets and maintained a Press Log containing every article the Assemblymember was mentioned in. -Worked with District and Capitol media offices to create Assembly Access videos highlighting the Assemblymember’s legislative accomplishments and promote on social media sites. -Worked with Capitol media office to maintain and update the Assemblymember’s website. -Served as a liaison and maintained an awareness and involvement in district affairs and issues, especially in Manhattan Beach, Hermosa Beach and Redondo Beach, and reported to the Assemblymember; attended meetings for local government, community, non-profit and private interest groups on behalf of the Assemblymember. -Resolved constituent disputes with various state agencies, such as EDD and DMV.



Joyce Pearson for LA City Council

• Field Manager

  • Dec 2012 - Feb 2013

  -Developed and implemented field strategies with campaign supporters -Organized meet-and-greets and various community outreach coalitions. -Developed and implemented field strategies with campaign supporters -Organized meet-and-greets and various community outreach coalitions.



California State Assembly

• Legislative Offices
• 700 & Above Employee

• Field Representative & Communications Assistant

  • Apr 2012 - Nov 2012

  -Managed e-mail, mailer, and newsletter creation for district-wide updates -Copywriter for all press releases and website posts -Responsible for working with various organizations and city staff in Assembly District 56 to produce new legislation pertinent to the district -Worked with the Capitol media office and the Communications Director to maintain and update the Assemblymember’s website. -Acted as a liaison between the district and the Assemblymember by maintaining an awareness and involvement in district affairs and issues, especially in Artesia and Norwalk -Resolved constituent disputes with various state agencies, such as EDD and DMV; attended meetings for local government, community, non-profit and private interest groups on behalf of the Assemblymember.



California State University, Long Beach

• United States
• Higher Education
• 700 & Above Employee

• Secretary for Cultural Diversity

  • Aug 2011 - May 2012

  - Chaired Multi-cultural Council and was responsible for overseeing 4 executive officers - Managed implementation of cultural awareness program at CSULB - Chaired Multi-cultural Council and was responsible for overseeing 4 executive officers - Managed implementation of cultural awareness program at CSULB



State Farm Agent

• Insurance
• 700 & Above Employee

• Sales And Marketing Specialist

  • Dec 2010 - Jan 2012

  -Marketing manager for Jesse Romero’s State Farm Insurance Office -Established first-ever referral programs with local businesses to attract clientele to our office -Lead salesperson for semi-truck sales accounts -Marketing manager for Jesse Romero’s State Farm Insurance Office -Established first-ever referral programs with local businesses to attract clientele to our office -Lead salesperson for semi-truck sales accounts



Robert Wayne Footwear

• United States
• Retail
• 1 - 100 Employee

• Assistant Manager

  • Apr 2006 - Jun 2008

  -Managed, trained, and developed staff; Worked with Corporate on floor incentives to meet sales goals -Managed, trained, and developed staff; Worked with Corporate on floor incentives to meet sales goals



Weiman Shoes

• Store Manager

  • Apr 2005 - Apr 2006

  -Managed, trained, and developed staff; Created goals plans to help salespersons meet their goals; Oversaw all inventory -Managed, trained, and developed staff; Created goals plans to help salespersons meet their goals; Oversaw all inventory