Experience

Center for Child Protection
• United States
• Non-profit Organization Management
• 1 - 100 Employee
• Event Marketing Manager

  • Aug 2023 - Present

The Driskill Hotel
• United States
• Hospitality
• 1 - 100 Employee
• Marketing Manager

  • Oct 2022 - Jul 2023

REE Medical
• United States
• Consumer Services
• 1 - 100 Employee
• Marketing Manager

  • Jul 2021 - Oct 2022


Lucky Feet Shoes

• United States

• Marketing Assistant/Graphic Designer

  • May 2020 - Jul 2021

  Manage the overall creative process from concept to completion in a customer-facing environment, creating and presenting work while maintaining all aspects of outbound messaging. - Subject matter expert for the launch of new email marketing platform which 30% of online revenue is attributed - Crafted data-based email marketing strategy of both campaigns and automated emails - Played a key role in increasing online conversions and revenue by 50% year-over-year - Created print and digital collateral through expert graphic design, understanding of marketing intent, and a data-based strategy - Developed brand standards and created a strategy for implementation across the entire organization - Principal photographer for all new products on the Otery 360 photography machine as well as private label lifestyle photography - Wrote and edited copy for all print and digital platforms, emphasizing the unique characteristics of each product and service, as well as the unique shopping experience at our brick and mortar locations - Coordinated integrated strategy to increase social media followers by 200% in one year through using primarily organic outreach - Drafted and implemented paid digital marketing strategy for the entire organization including Google Adwords - Created and implemented innovative analytical tracking of marketing efforts for better understanding of return on investment of a variety of marketing efforts Show less



Wedgewood Weddings

• United States
• Hospitality
• 200 - 300 Employee

• Marketing Specialist

  • Apr 2019 - Jan 2020

  Developed, managed, and executed a variety of marketing initiatives through beautiful, functional designs, creative copywriting, and dedication to excellence. - Played a key role in growing leads year-over-year, with approximately a third of mature properties seeing year-over-year increases while maintaining an above-average conversion rate - Created print and digital collateral through expert graphic design, understanding of marketing intent, and a data-based strategy. - Maintained overall brand style and standards across both internal and external platforms. - Art directed multiple staged photo shoots of new and existing properties including hiring photographers, styling the venue, and coordinating talent. - Managed and organized over 40,000 images of all properties including developing relationships with preferred photographers to maintain a consistent flow of new photography for marketing use. - Performed annual contract negotiations for all third party listings resulting in a 30% savings. - Wrote and edited copy for social media and third-party platforms, emphasizing the unique characteristics of each property and the brand as a whole. - Consistently analyzed a variety of marketing data to evaluate the effectiveness of marketing initiatives. - Trained a new marketing team member in graphic design, cloud-based collaboration, principles of marketing, and requests from internal customers. Show less



La Valencia Hotel

• United States
• Hospitality
• 1 - 100 Employee

• Marketing Manager

  • Sep 2017 - Apr 2019

  Developed, managed, and executed all marketing efforts including print and digital collateral, external advertising, web design, and social media management for the luxury hotel, fine dining restaurant, and casual dining restaurant. - Designed engaging collateral to promote onsite amenities to both hotel guests and the local community. - Created the initial branding for Spa La V, including logo design, color story, brochure, and menu template. - Drove a 15% growth in unique website visitors with zero ad revenue - Maintained a consistent 50% open rate and a 15% click-through rate through unique email marketing campaigns as well as maintained the customer database in compliance with GDPR laws. - Photographed and retouched photos for events, culinary, and an assortment of other areas of the property for marketing purposes - Grew the Facebook and Instagram following by 15% while developing and executing a content calendar focused on original and user-generated content. - Coordinated all media visits for the hotel including popular influencers and food critics. Show less



Marine Corps Community Services

• United States
• Government Administration
• 700 & Above Employee

• Graphic Designer/Marketing Technican

  • Oct 2011 - Sep 2017

  Developed, designed, and produced a variety of print and digital collateral for the varying programs aboard a variety of Marine Corps bases. - Coordinated with clients to produce relevant, targeted collateral for a wide variety of programs and services. - Worked simultaneously on multiple requests and produced print and digital collateral while meeting strict deadlines. - Increased unique website visitors by 10% through the redesign of websites to ensure modern user interfaces as well as the accuracy of the content. - Lead designer for BootCamp Challenge for 2016 and 2017 which consisted of coordinating and executing the creative direction, designs, social media promotions, video productions, ticket sales, and tracking and reporting of event statistics. Increased event attendance and revenue by 10% both years. - Primary photographer and videographer of the community events - Developed and executed an innovative intake and tracking system of requests which resulted in a 50% increase in department efficiency and productivity. Show less



Town of Apple Valley

• United States
• Government Administration

• Event Assistant

  • May 2010 - Oct 2011

  Provided basic administrative, secretarial, and clerical duties in support of the Event Coordinator with Town events and related public information activities. Job duties included assisting in the planning of and participating in of Town Events, including community events, promotions, receptions, parades, and other related public information activities. Provided basic administrative, secretarial, and clerical duties in support of the Event Coordinator with Town events and related public information activities. Job duties included assisting in the planning of and participating in of Town Events, including community events, promotions, receptions, parades, and other related public information activities.



City of Victorville

• United States
• Government Administration
• 100 - 200 Employee

• Recreation Leader II

  • Jul 2009 - Oct 2010

  Under basic supervision, assisted in the supervision of both the day camp program as well as one of the after school enrichment program sites while training part­t​ime and volunteer staff. Job duties included leading various activities while assisting in preparing program evaluations and planning activities, while also serving as a source of information for the public in regards to the related recreational program. Under basic supervision, assisted in the supervision of both the day camp program as well as one of the after school enrichment program sites while training part­t​ime and volunteer staff. Job duties included leading various activities while assisting in preparing program evaluations and planning activities, while also serving as a source of information for the public in regards to the related recreational program.



Disneyland Resort

• United States
• Entertainment
• 700 & Above Employee

• Attractions Operator

  • May 2008 - Jan 2009

  Ensured the safety and happiness of Guests at the Disneyland Resort while providing excellent Guest service. Job duties included operating attractions while providing a safe and enjoyable experience for Guests and Cast. Ensured the safety and happiness of Guests at the Disneyland Resort while providing excellent Guest service. Job duties included operating attractions while providing a safe and enjoyable experience for Guests and Cast.



Matador Involvement Center

• Student Assistant

  • Jan 2007 - May 2008

  Creative assistant within the Volunteer Programs in association with California State University, Northridge. Job duties included developing new concepts for marketing and publication of a variety of events occurring both on campus and in the local community, while working with other student assistants to coordinate a campus­wide conference and awards ceremony. Creative assistant within the Volunteer Programs in association with California State University, Northridge. Job duties included developing new concepts for marketing and publication of a variety of events occurring both on campus and in the local community, while working with other student assistants to coordinate a campus­wide conference and awards ceremony.