People Lead

• Apr 2021 - Present

Human Resource Business Partner

• Aug 2020 - Feb 2021

The first HR point of contact for the Retail Banking business division (stakeholders, managers and employees), working proactively to provide the full spectrum of HR functions covering headcount planning, compensation and benefits, performance management, employee relations, succession planning, talent acquisition and retention. The first HR point of contact for the Retail Banking business division (stakeholders, managers and employees), working proactively to provide the full spectrum of HR functions covering headcount planning, compensation and benefits, performance management, employee relations, succession planning, talent acquisition and retention.

Head of People & Culture

• Jan 2019 - Mar 2020

- Provide HR support and consultation across the business on the most complex issues, supporting employees, managers and executives in all related areas and regions including recruitment, performance management, compensation and rewards, staff relations, and people development. - Champion of The Studio's unique and people oriented company culture & building our organization's EVP to set The Studio up as an employer of choice in SEA - Coach business leaders on issues of effective team building, leadership and organization effectiveness. - Translate business strategies and objectives into the appropriate HR actions and initiatives. - Drive an effective client-service/ business partnering People & Culture team that instills company-wide trust and value for the HR function. Show less

Lead, Learning & Development

• Aug 2015 - Mar 2019

Developed & implemented a training strategy and ensure that the development of CtrlShift employees are aligned with the goals of the organization. This involves identifying the learning needs, and putting processes in place to fulfil the needs; with the ultimate aim of improving productivity standards at CtrlShift.CtrlShift is a global audience solutions company that is transforming audience engagement with technology, data and insights. Its flagship product, The Hub, is an open-architecture media management and buying application that rewires the essential components of the ad tech ecosystem to help brands engage with their audiences simply, intelligently and transparently. The Hub leverages the fragmentation and complexity of the ecosystem to the benefit of marketers by allowing open access to, and competition among, providers who can add value to marketers’ challenges and opportunities. AMP, another one of CtrlShift's software-based products, is a private marketplace that aggregates select Asian publishers and offers brands access to premium audiences, both data and inventory.Headquartered in Singapore, CtrlShift empowers clients to achieve their business goals anywhere across the connected globe. Show less

Director, Publisher Consulting

• Jan 2015 - Jul 2015

Leading the social, sports, auto & entertainment regional portfolio in Ctrlshift's Publisher Consulting team, which includes partners like Facebook, LinkedIn, Spotify & ESPN to name a few.Entrusted by publishers & partners to build, market & establish brand presence in key SEA markets as well as drive increase in sales by developing custom solutions based on sound strategies & local insights

Director - Publisher & Partners

• Jun 2014 - Jan 2015

Leading the social & entertainment portfolio in Better's Publishers & Partners team, which includes partners like Facebook, LinkedIn, Spotify & ESPN to name a few.Entrusted by publishers & partners to build, market & establish brand presence in key SEA markets as well as drive increase in sales by developing custom solutions based on sound strategies & local insights.

Senior Manager, Publisher & Partners

• 2009 - Jun 2014

• Establish, negotiate and develop online media and vendor relationships especially within Better's Social Media offerings• Research, identify and execute agreements which are cost-effective and scalable with targeted publishers that can provide qualified and profitable traffic while ensuring acceptable ROI metrics/goals• Research and understand features, benefits, and other details of competitors’ programs in the market.• Communicate progress to publishers and offer recommendations for improvement and growth by working with account management and analytics team to conduct half yearly post mortems for publishers to identify strengths, weaknesses and steps moving forward. Show less

Account Manager

• 2006 - 2009

Managed brands such as Guinness, Tiger Beer, Toyota, Olay , Amnesty International and Kraft Snacks (includes Twisties, Cheezels, Chipster, Chickadees & Chachos)Job scope for the above brands included - strategic planning & conceptualizing ideas for marketing activities for each brand, assisting clients in market research, development and implementation of integrated marketing campaigns ATL and BTL, dealing with media owners, other agencies on clients roster, production houses as well as printersExperienced in producing press and radio ads, television commercials and television programmesTrained, motivated and managed a team of 2 Account Executive and 5 internsAssisted the Group Account Director and Account Director in preparing presentations and proposals for the Client from time to timeCompiled and analyzed quarterly and yearly marketing activities of competitive brands in order to propose potential opportunities for Clients Show less

Account Executive

• 2004 - 2006