Melissa Burdick

Marketing & Communications Consultant at Custom Fundraising Solutions
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Cleveland

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Experience

    • United States
    • Fundraising
    • 1 - 100 Employee
    • Marketing & Communications Consultant
      • May 2011 - Present
    • Independent Consultant
      • Nov 2011 - Jan 2017

      -Manage all communications for clients -Mange publicity by driving content and developing opportunities -Manage content creation for print, web and social media -Execute social media -Develop and manage event opportunities -Create comprehensive public relations and marketing campaigns -Create project based public relations and marketing campaigns -Consult in business plan creation and marketing plan creation -Manage all communications for clients -Mange publicity by driving content and developing opportunities -Manage content creation for print, web and social media -Execute social media -Develop and manage event opportunities -Create comprehensive public relations and marketing campaigns -Create project based public relations and marketing campaigns -Consult in business plan creation and marketing plan creation

    • Brand Marketing Consultant
      • Nov 2013 - Jan 2014

      Epic is a business development firm with a special focus on helping exhibitors cut costs and increase results from their trade shows & events. We provide award-winning exhibit design, fabrication and management tied to strategic marketing programs proven to increase ROI. Our clients, ranging from start-ups to the Fortune 100, typically save 15% or more on their exhibits & expenses while increasing qualified leads up to 300% and brand awareness 10X. Our experiential programs help companies increase sales, mind share and stakeholder productivity. By helping our clients identify overall branding & communications goals, we develop targeted strategy executed on multiple platforms…whether it be show specific, or a comprehensive annual campaign. Show less

    • United States
    • Food and Beverage Manufacturing
    • Operations & Strategy Consultant
      • Apr 2012 - Oct 2013
    • United States
    • Farming
    • 1 - 100 Employee
    • Public Relations Specialist
      • Jul 2010 - Nov 2011

      -Worked as publicist for co-owner, Farmer Lee Jones securing paid speaking engagements and booking media appearances -Directed Public Relations activity for The Chef's Garden business, sending press releases and working with media for editorial inclusion -Assisted with marketing and public relations for affiliate businesses, The Culinary Vegetable Institute and Veggie U -Co-directed the major annual fundraiser, The Veggie U Food & Wine Celebration for 2 years of which both were financially successful -This involved managing all aspects of event (top line and bottom line) -Managed securing and handling celebrity headliners, culinary talent, auxiliary events, marketing & PR, as well as on-site logistics. Show less

    • United States
    • Technology, Information and Internet
    • Marketing Consultant
      • 2010 - Nov 2011
    • Owner
      • 2009 - 2010

      Independently represent client’s brand identities, products and business development strategies. Create comprehensive strategic plans, content for print and web, write and distribute press releases, image consulting, develop personal and professional brand awareness, manage all aspects of securing new business, booking events, media opportunities and sales outlets. Assist in creating and managing the necessary internal systems for tracking, measurement, and content management. Independently represent client’s brand identities, products and business development strategies. Create comprehensive strategic plans, content for print and web, write and distribute press releases, image consulting, develop personal and professional brand awareness, manage all aspects of securing new business, booking events, media opportunities and sales outlets. Assist in creating and managing the necessary internal systems for tracking, measurement, and content management.

    • Marketing Specialist - Special Interests
      • 2004 - 2009

      Created unique sales and marketing programs for niche market segments by leveraging and engaging the influence of various individuals and organizations within those segments. Created video media and print content for the company website. Was designated corporate representative for attending high profile events, television, and media integration opportunities. Worked to increase brand strength using public relations in a traditionally direct response business model. Created multitude of co-branding opportunities with brand giants such as Dole Foods, and Food Network. Show less

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