Melissa Henderson
Founder at The Violet Verse- Claim this Profile
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Topline Score
Bio
Michael L. Clark
Melissa comes to the "table" prepared! Her cultural insights, intellect, witty references and connectedness make her, bar none, one of the sharpest marketing strategists with whom I've had the pleasure of working. Melissa's insights and tactical prowess have afforded G/O Media [and The Root] an above average closing ratio for integrated sales solutions for Fortune 500 clients including Nissan, Netflix, HBO, AMEX, JPMorgan Chase, Ciroc, et al. Keeping the team on trend, Melissa has also been proactive with recommending new tactics and creating new products in the area of contextual targeting--namely for "Gamers" and "Sneakerheads" to attract new advertisers. Having Melissa on the team ensures a direct line to increased revenue.
Amanda Young
Melissa was awesome to work with. She's creative, responsive, and always submits everything on time. It is clear to me just from working with her for a few months that she is committed to her work and providing quality content. I love that she is driven and passionate about what she does!
Michael L. Clark
Melissa comes to the "table" prepared! Her cultural insights, intellect, witty references and connectedness make her, bar none, one of the sharpest marketing strategists with whom I've had the pleasure of working. Melissa's insights and tactical prowess have afforded G/O Media [and The Root] an above average closing ratio for integrated sales solutions for Fortune 500 clients including Nissan, Netflix, HBO, AMEX, JPMorgan Chase, Ciroc, et al. Keeping the team on trend, Melissa has also been proactive with recommending new tactics and creating new products in the area of contextual targeting--namely for "Gamers" and "Sneakerheads" to attract new advertisers. Having Melissa on the team ensures a direct line to increased revenue.
Amanda Young
Melissa was awesome to work with. She's creative, responsive, and always submits everything on time. It is clear to me just from working with her for a few months that she is committed to her work and providing quality content. I love that she is driven and passionate about what she does!
Michael L. Clark
Melissa comes to the "table" prepared! Her cultural insights, intellect, witty references and connectedness make her, bar none, one of the sharpest marketing strategists with whom I've had the pleasure of working. Melissa's insights and tactical prowess have afforded G/O Media [and The Root] an above average closing ratio for integrated sales solutions for Fortune 500 clients including Nissan, Netflix, HBO, AMEX, JPMorgan Chase, Ciroc, et al. Keeping the team on trend, Melissa has also been proactive with recommending new tactics and creating new products in the area of contextual targeting--namely for "Gamers" and "Sneakerheads" to attract new advertisers. Having Melissa on the team ensures a direct line to increased revenue.
Amanda Young
Melissa was awesome to work with. She's creative, responsive, and always submits everything on time. It is clear to me just from working with her for a few months that she is committed to her work and providing quality content. I love that she is driven and passionate about what she does!
Michael L. Clark
Melissa comes to the "table" prepared! Her cultural insights, intellect, witty references and connectedness make her, bar none, one of the sharpest marketing strategists with whom I've had the pleasure of working. Melissa's insights and tactical prowess have afforded G/O Media [and The Root] an above average closing ratio for integrated sales solutions for Fortune 500 clients including Nissan, Netflix, HBO, AMEX, JPMorgan Chase, Ciroc, et al. Keeping the team on trend, Melissa has also been proactive with recommending new tactics and creating new products in the area of contextual targeting--namely for "Gamers" and "Sneakerheads" to attract new advertisers. Having Melissa on the team ensures a direct line to increased revenue.
Amanda Young
Melissa was awesome to work with. She's creative, responsive, and always submits everything on time. It is clear to me just from working with her for a few months that she is committed to her work and providing quality content. I love that she is driven and passionate about what she does!
Experience
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Violet Verse
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Online Audio and Video Media
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1 - 100 Employee
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Founder
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Sep 2022 - Present
The Violet Verse (VV) is a decentralized blockchain publishing software and content marketplace for publishers, content creators, and readers. VV's mission is to provide a space where anyone can publish their ideas through blockchain technology by connecting their crypto wallet, and earn rewards by engaging with content. VV is built on FLOW blockchain The Violet Verse (VV) is a decentralized blockchain publishing software and content marketplace for publishers, content creators, and readers. VV's mission is to provide a space where anyone can publish their ideas through blockchain technology by connecting their crypto wallet, and earn rewards by engaging with content. VV is built on FLOW blockchain
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ApeWorX
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Software Development
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1 - 100 Employee
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Head of Community
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Nov 2021 - Mar 2023
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Mel Writes
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Greater New York City Area
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Strategy Consultant
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Jun 2016 - Dec 2022
A Design and Technology - Driven Boutique Writing Company. I help businesses find success in strategic media using emerging technologies. Clients include: Mefeater, NIKE, Black Bitcoin Billionaires & More! ©️2015-2022Violet Summer® Zine 📲 Prints Archived in the New York Public Library. A Design and Technology - Driven Boutique Writing Company. I help businesses find success in strategic media using emerging technologies. Clients include: Mefeater, NIKE, Black Bitcoin Billionaires & More! ©️2015-2022Violet Summer® Zine 📲 Prints Archived in the New York Public Library.
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G/O Media
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United States
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Online Audio and Video Media
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100 - 200 Employee
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Senior Strategist
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Aug 2019 - Nov 2021
Studio @ Gizmodo The Onion Labs Plus + 11 websites ( The Root, Gizmodo, The Onion & Kotaku) Studio @ Gizmodo The Onion Labs Plus + 11 websites ( The Root, Gizmodo, The Onion & Kotaku)
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ANGELICA FUENTES FOUNDATION
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United States
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Non-profit Organizations
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Family Office Manager
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Sep 2017 - Jul 2019
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HuffPost
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United States
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Online Media
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300 - 400 Employee
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Lifestyle Columnist
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Feb 2014 - Feb 2018
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EBONY Media
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Book and Periodical Publishing
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1 - 100 Employee
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Fashion Editor
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Feb 2017 - Sep 2017
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Madame Paulette
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United States
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Apparel & Fashion
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1 - 100 Employee
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Luxury Partnerships
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Jul 2016 - Apr 2017
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Publicis
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United States
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Advertising Services
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700 & Above Employee
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Content Engineer
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Aug 2015 - Jul 2016
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eBay
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United States
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Technology, Information and Internet
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700 & Above Employee
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Digital Marketing Associate (COE)
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Feb 2014 - Feb 2015
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AOL
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United States
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Software Development
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700 & Above Employee
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Front Page Managing Editor
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Apr 2014 - Nov 2014
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Education
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The George Washington University
Bachelor of Arts - BA, Political Economy -
Universidad de Santiago de Compostela
Study Abroad Fellowship, Spanish Language and Literature
Community
