Experience

Stanley Park Brewing

• Canada
• Food & Beverages
• 1 - 100 Employee

• Digital Marketing Specialist

  • Dec 2021 - Present



Moxies

• Canada
• Restaurants
• 700 & Above Employee

• Sr. Marketing Advisor

  • Mar 2021 - Nov 2021



Lone Star Texas Grill

• Canada
• Restaurants
• 100 - 200 Employee

• Brand Manager

  • May 2019 - Mar 2021



GrantMatch

• Canada
• Financial Services
• 1 - 100 Employee

• Manager of Marketing and Communications

  • Mar 2017 - May 2019

  • Develops, executes, and tracks the performance of the company’s national marketing strategy and annual budget plan • Implements the consistent application of the company’s brand standards across all aspects of the business • Drives brand awareness and client engagement through various online marketing efforts such as website management, email marketing, online ad campaigns, and social media activities • Manages, designs, and optimizes email marketing campaigns to drive new business generation, audience engagement, and client retention • Supports the maintenance, growth, and health of our Email Marketing List to enable the use of localized campaign assets, advanced list segmentation, and to ensure CASL compliance • Leads the development and maintenance of the company websites (Fairtax & GrantMatch) to improve aesthetics, enhance user experience, simplify content, and provide our end user with more resources and information on our products and services • Facilitates the company’s involvement with corporate trade-shows and events • Manages various membership and sponsorship relationships Show less



Café Creative

• Dundas, Ontario

• Designer & Client Coordinator

  • Sep 2016 - Mar 2017

  • Planned and lead the production of online and offline brand and visual initiatives, including email marketing, digital ad campaigns, print materials, business collateral, presentations, Microsoft Office templates, and web content • Helped shape branding guidelines and build brand consistency across all platforms through the production or modification of various marketing materials • Managed project schedules to ensure work was delivered on time either internally or with various freelance contractors • Managed the design agency’s main social media channel, to drive brand awareness and client engagement • Corresponded regularly with clients to ensure the highest level of service Show less



Melisa Christine Photography

• Canada

• Photographer

  • Jan 2012 - Mar 2017

  • Specializes in Newborn Photography, Maternity Photography, Family Photography, Portraiture, and Food & Beverage Photography • Works with an extensive range of technical equipment which includes a full frame DSLR camera, various lenses, studio lighting, and photo editing software • Prepares proofs/proofing galleries for client approval • Edits and retouches the client’s selected images • Provides final images which may include high-resolution images, web-resolution image files, prints, albums, or framed portraits Show less



Vermeer Canada Inc.

• Canada
• Machinery Manufacturing
• 1 - 100 Employee

• Marketing Coordinator

  • Sep 2013 - Feb 2016

  • Developed and implemented the company’s marketing and communications efforts for 12 branches located across Canada • Maintained nationwide brand standards on all published channels, such as the company website, social media, trade show materials, promo apparel, brochure design, product literature, online and print ads, direct mail pieces, newsletters, email marketing campaigns, truck decals, etc. • Managed corporate trade shows and events by developing and coordinating the necessary marketing materials and overseeing the delivery and set up of exhibit displays • Assisted in the creation of the company’s marketing plan, and budget management Show less



TPH

• Canada
• Printing Services
• 200 - 300 Employee

• Design Specialist

  • Jan 2013 - Sep 2013

  • Fulfilled various design needs such as posters, business cards, stationary, corporate brochures, logos, etc. • Consulted with clients and provided digital and/or printed proofs • Prepared files for press, digital press and offset printing • Utilized colour management skills to ensure that the files being printed matched the clients brand standards • Fulfilled various design needs such as posters, business cards, stationary, corporate brochures, logos, etc. • Consulted with clients and provided digital and/or printed proofs • Prepared files for press, digital press and offset printing • Utilized colour management skills to ensure that the files being printed matched the clients brand standards



Starbucks

• United States
• Retail
• 700 & Above Employee

• Barista

  • Jan 2012 - Oct 2012

  • Welcomed customers with a warm and friendly attitude • Connected with customers, took their order, and accepted necessary payment • Prepared espresso-based drinks as well as any cold mixed drinks, tea and brewed coffee • Performed necessary cleaning/maintenance tasks in order to maintain a safe, clean, and organized working environment • Contributed to a friendly and positive team environment • Welcomed customers with a warm and friendly attitude • Connected with customers, took their order, and accepted necessary payment • Prepared espresso-based drinks as well as any cold mixed drinks, tea and brewed coffee • Performed necessary cleaning/maintenance tasks in order to maintain a safe, clean, and organized working environment • Contributed to a friendly and positive team environment



Muscular Dystrophy Canada

• Canada
• Non-profit Organizations
• 1 - 100 Employee

• Graphic Designer/Production Coordinator

  • Aug 2008 - Aug 2011

  • Contributed to the redesign of all corporate branding and event materials in order to strengthen our brand recognition and refresh the overall look of the company • Designed and laid out the organization’s first national magazine publication • Designed and revamped various collateral (brochures, posters, publications, email campaigns, ads, and promotional pieces) within the company’s brand standards • Created new branded templates for regional use to maintain nationwide brand consistency • Assisted regional managers in customizing national templates • Worked with a translator to ensure all documents were translated into French • Partnered with ad agencies and contract graphic design suppliers to ensure the company’s design standards were properly met • Coordinated print production • Designed and produced all visual content for the national website • Collaborated with event photographers to test backgrounds and lighting and to ensure all necessary shots were taken Show less



Humber College

• Canada
• Higher Education
• 700 & Above Employee

• Print Lab Monitor

  • Sep 2007 - Jun 2008

  • Managed the printing lab independently by ensuring proper maintenance of the printer to produce high quality prints and guarantee customer satisfaction. • Ensured customers files were properly set up and ready for print • Printed the customers documents • Collected proper payment for printed materials via printing credits (cards) purchased through reception • Managed the printing lab independently by ensuring proper maintenance of the printer to produce high quality prints and guarantee customer satisfaction. • Ensured customers files were properly set up and ready for print • Printed the customers documents • Collected proper payment for printed materials via printing credits (cards) purchased through reception



Attrell Toyota

• Canada
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Receptionist/Greeter

  • 2007 - 2007

  • Welcomed all customers • Assigned sales managers to customers • Maintained a log of customer traffic • Logged appointments • Answered and directed calls • Welcomed all customers • Assigned sales managers to customers • Maintained a log of customer traffic • Logged appointments • Answered and directed calls



The Keg Steakhouse + Bar

• Canada
• Food and Beverage Services
• 700 & Above Employee

• Buss person/Hostess

  • 2006 - 2006

  • Ensured that the dining area and tables were clean and ready for customers • Cleared and set tables with dishes, napkins, silverware, glassware, and condiments • Washed and folded napkins and tablecloths • Rolled cutlery with napkins • Kept work station clean and organized • Assisted wait staff when needed • Ensured that the dining area and tables were clean and ready for customers • Cleared and set tables with dishes, napkins, silverware, glassware, and condiments • Washed and folded napkins and tablecloths • Rolled cutlery with napkins • Kept work station clean and organized • Assisted wait staff when needed