Senior Marketing Specialist

• Feb 2021 - Present

Founder & Consultant

• Aug 2017 - Present

As a digital marketing professional, I have been responsible for the followings for different companies that I have worked with;• SEM marketing, AdWords• Target driven approach, KPIs, conversions• SEO management, Google analytics, channel reviews and optimisation• Paid Social media campaign strategy and execution• Content marketing strategy set up and execution• Email marketing, email nurturing and retention strategies• A/B testing and landing page optimisation•… As a digital marketing professional, I have been responsible for the followings for different companies that I have worked with;• SEM marketing, AdWords• Target driven approach, KPIs, conversions• SEO management, Google analytics, channel reviews and optimisation• Paid Social media campaign strategy and execution• Content marketing strategy set up and execution• Email marketing, email nurturing and retention strategies• A/B testing and landing page optimisation• Website and CRM management / Customer Acquisition Show more Show less

Senior Marketing Consultant

• Aug 2019 - Feb 2021

- Consulting on digital marketing across current and potential digital channels- Coordinating content creation and execution across social channels- Auditing SEO and suggesting content and technical improvements drive relevant organic growth- Curating strategies to acquire, retain and re-engage customer segments utilising cross channel strategies with first party data- Reporting, analysing and improving current data to create customer-centric marketing strategies to drive online… - Consulting on digital marketing across current and potential digital channels- Coordinating content creation and execution across social channels- Auditing SEO and suggesting content and technical improvements drive relevant organic growth- Curating strategies to acquire, retain and re-engage customer segments utilising cross channel strategies with first party data- Reporting, analysing and improving current data to create customer-centric marketing strategies to drive online awareness and meet revenue targets- Running the day to day management and optimisation of all digital channels including SEM, Social, Display- Working closely with sales and CRM function to define customer segments and audiences for improved account efficiency and targeting, executing Email campaigns- Running Email campaigns daily, creating and disseminating campaigns including new product announcements, onboarding emails, retention strategies Show more Show less

Brand Executive

• Jun 2014 - Sep 2014

• Briefed the creative teams• Responded to customer enquires by mail• Coordinated revisions and followed the projects that run smoothly and on time• Involved in company meetings, coordinated with the strategy department

Intern

• Jul 2013 - Aug 2013

• Created a new company presentation• Entered data into spreadsheets or databases• Participated in HR team and all staff meetings

Intern

• Aug 2012 - Sep 2012

• Participated sponsorship meeting with a Turkish football club• Undertook budget analysis in order to see if the contract is beneficial for the company• Involved in tax computations, returns, budgets and forecast