Experience

SC Johnson Lifestyle Brands

• United States
• Manufacturing
• 100 - 200 Employee

• Wholesale & Export Channel Lead

  • Jul 2021 - Present

• Senior National Account Manager

  • Dec 2019 - Jul 2021

  Waitrose



Lindt & Sprungli UK

• United Kingdom
• Manufacturing
• 100 - 200 Employee

• National Account Manager

  • Mar 2017 - Dec 2019

  High Street Accounts - Wilko/ WHSmith/ Boots High Street Accounts - Wilko/ WHSmith/ Boots



South America

• Sabbatical / Travelled

  • Oct 2016 - Mar 2017



Hanesbrands Inc.

• United States
• Manufacturing
• 700 & Above Employee

• Interim Retail Outlets Manager

  • Jun 2016 - Sep 2016

• Sales Manager - National Accounts Division

  • Aug 2014 - Sep 2016



The Collective NZ

• New Zealand
• Food & Beverages
• 1 - 100 Employee

• Sales Manager - The Collective UK

  • Oct 2013 - Aug 2014

  Key Achievements • Led the launch of a new desserts range (gourmet yoghurt mousses) on Ocado with high levels of support (online and in press) and an innovative promo strategy. Delivered on time and on target. • Through data insight, actively achieved swaps in distribution for key lines in Tesco resulting in delivering +40% base sales. • Responsible for the launch of The Collective brand in the French market (Monoprix) – management of our logistics partners, in store activation with sampling and POS, monitoring of sales performance, direct dealings with in store dairy managers to uncover extra opportunities. Delivered +10% vs Budget.



Kao Corporation

• Japan
• Personal Care Product Manufacturing
• 700 & Above Employee

• National Account Manager - Tesco

  • Oct 2010 - Oct 2013

  Key Achievements• Responsible for £7.9m Net Sales, representing 18% of the total mass business (across 3 categories – Haircare, Skincare and Colourants).• Grew overall John Frieda brand revenues by 3.2% YOY in a tougher retail environment led by the introduction of 4 new Premium haircare brands to the category.• Delivered the first cost price increase for John Frieda in Tesco in the last 6 years, ahead of target by 0.7% point.• Negotiated new cost prices for Jergens, successfully reducing the retailer margin by 2% and removing Shelf Ready Packaging.• Excelled in transforming our business relationship with key stakeholders at Tesco, leading to recurrent monthly JBP meetings, Premium Haircare category captaincy and joint store visits to explore opportunities in stores. • Developed and consolidated engagement with Tesco ROI buying team to drive John Frieda Haircare brand and deliver +13% growth yoy.• Through strong negotiation, recovered over £260k of bad debt in 1st half 2012.

• National Account Manager - Morrisons

  • Apr 2010 - Aug 2011

  Key Achievements • Overall FY W/S results +22% growth vs 2010.• Achieved +39% distribution points & optimum shelf position at annual haircare range review.• Secured listing of new JF foam colourants brand with a 5%pt higher margin and delivered sales 300% vs. budget • Gained £135k of incremental W/S through identifying and delivering a new Christmas initiative.

• National Account Assistant

  • Feb 2007 - Apr 2010

  Key Achievements• Responsible for Booths, Ocado and John Lewis from Oct 2009 – Oct 2010: Delivering 9% W/S growth in Booths, Increased Haircare and Skincare range in Ocado by 15%• Responsible for Tesco Trial & Travel business from 2008 – achieving NPD listings both year and exceeding budget



Jai Kudo Eyewear

• Business Development Manager

  • Sep 2005 - Feb 2007