Experience

Strategic Treasurer LLC
• United States
• Financial Services
• 1 - 100 Employee
• Executive Writer

  • Dec 2021 - Present


Entrepreneur Media

• Software Development
• 700 & Above Employee

• Contributing Writer

  • Oct 2020 - Present

• Contributing Writer

  • Oct 2020 - Oct 2020



A Book In You Publishing

• United States
• Book and Periodical Publishing

• abookinyou.com - we turn your expertise into a book. Writer and Marketer

  • Jan 2019 - Present

  If you want to turn your expertise, skills, and knowledge into a book, but don’t have the time or the ability to write, or prefer talking over writing, then…through interviews and conversations, we can help you write your book OR write, publish, and market your book. We can work with you regardless of your location. If you want to turn your expertise, skills, and knowledge into a book, but don’t have the time or the ability to write, or prefer talking over writing, then…through interviews and conversations, we can help you write your book OR write, publish, and market your book. We can work with you regardless of your location.



Virtuoso Economics

• Content Writer and Communications Lead

  • Jun 2015 - Nov 2021

  - Savvy content, communications and marketing leadership has helped Virtuoso Economics become one of the leading global economic research and forecasting companies in the world. - Write and promote global economic research reports (monthly, quarterly, and annually) pertaining to the US, the UK, China, India, Japan, and EU Economies with institutional clients. - Responsible for media coverage: (Reuters, Euromoney, Economy Watch, BusinessWorld, Asian Age, People’s Daily, The Economic Times, Education World, etc.) - http://www.virtuosoeconomics.com/news-media/ Show less



Cascade Financial Technology Corp

• United States
• Financial Services
• 1 - 100 Employee

• Head of Communications

  • Oct 2014 - Apr 2015

   Cross-functional interaction with Board of Directors, CEO, CFO, CTO, CIO and Cascade Team Members.  Led the Marketing, Communications, Public Relations, Media Relations, Social Media, Online/Digital Communications and Branding efforts of Cascade Prepaid Debit Card (America's 1st crowdfunded cashback). Responsible for Cascade Card Media Coverage: http://www.prepaidpress.com/features/5-minutes-with-spencer-schmerling.html (The Prepaid Press).  Cross-functional interaction with Board of Directors, CEO, CFO, CTO, CIO and Cascade Team Members.  Led the Marketing, Communications, Public Relations, Media Relations, Social Media, Online/Digital Communications and Branding efforts of Cascade Prepaid Debit Card (America's 1st crowdfunded cashback). Responsible for Cascade Card Media Coverage: http://www.prepaidpress.com/features/5-minutes-with-spencer-schmerling.html (The Prepaid Press).



VCherish.com (VCherish Media)

• Editor in Chief and Head of Communications

  • 2008 - 2014

  Successfully founded and led the Editorial and Communications Team at VCherish.com - an online news media and eBooks publishing company (articles, videos, pictures and eBooks). VCherish.com had visitors from India/APAC, North America, Latin America, the UK and Africa. - http://www.educationworldonline.net/index.php/page-article-choice-more-id-2186 (Education World magazine - full page coverage on my endeavors with my picture). - https://www.youtube.com/watch?v=IruelK88Pww - Video of Writers/Contributors Testimonials. Show less



ACCION-YES Bank MFI

• Head - Marketing and Product Development

  • 2007 - 2008

  Closely collaborated with teams in Washington, D.C., Asia and Latin America to initiate and execute marketing, communications and branding programs for India’s first direct bank microfinance venture.  Credited with giving the official name, “Sampann,” to India’s first-ever direct microfinance lending venture. Closely collaborated with teams in Washington, D.C., Asia and Latin America to initiate and execute marketing, communications and branding programs for India’s first direct bank microfinance venture.  Credited with giving the official name, “Sampann,” to India’s first-ever direct microfinance lending venture.



Consult Opportune

• Financial Services
• 1 - 100 Employee

• Marketing & Communications Lead

  • 2006 - 2007

  Directed a 15-person team in designing and executing all types of marketing campaigns, branding strategies, public relations and sales promotions with this medium-sized consulting entity. Client base encompassed financial services, retail, education and non-profit organizations. Directed a 15-person team in designing and executing all types of marketing campaigns, branding strategies, public relations and sales promotions with this medium-sized consulting entity. Client base encompassed financial services, retail, education and non-profit organizations.



Credit Card & Management Consultancy (CCMC)

• Head of Communications

  • 1998 - 2004

  Tasked with formulating and administering a wide range of management, marketing and communications strategies for different engagements with India’s first consulting firm for credit card, retail banking and consumer lending companies. Clients included Banks from India/APAC, the UK, and North America.  Regularly quoted on different bank card and consumer banking issues in leading media outlets, such as the Wall Street Journal; personally responsible for getting coverage for CCMC. Tasked with formulating and administering a wide range of management, marketing and communications strategies for different engagements with India’s first consulting firm for credit card, retail banking and consumer lending companies. Clients included Banks from India/APAC, the UK, and North America.  Regularly quoted on different bank card and consumer banking issues in leading media outlets, such as the Wall Street Journal; personally responsible for getting coverage for CCMC.