Experience

MND

• France
• Industrial Machinery Manufacturing
• 100 - 200 Employee

• Director of Public Affairs - Director of Urban Transport

  • Jan 2023 - Present

  - Leading the urban transport sector - Leading the public affairs sector - Project finance (PPP, EQUITY...) initiatives - Understanding of the client's and the area political environment - Expert in government affairs & international sales - Discussions and negotiations with international lenders to develop, finance and manage infrastructures and mobility projects - Networking with government entities and key business stakeholders - Lobbying and negotiations with local… Show more - Leading the urban transport sector - Leading the public affairs sector - Project finance (PPP, EQUITY...) initiatives - Understanding of the client's and the area political environment - Expert in government affairs & international sales - Discussions and negotiations with international lenders to develop, finance and manage infrastructures and mobility projects - Networking with government entities and key business stakeholders - Lobbying and negotiations with local authorities, international lenders - Understanding of the client's and the area political environment (operational, decision-makers, political influence, etc.) - Development of relationship with potential partners (civil work companies, consultant engineers, financial institutions, local authorities and persons influencing the business opportunities) Show less



POMA

• France
• Industrial Machinery Manufacturing
• 300 - 400 Employee

• Head of Sales Africa

  • Jun 2018 - Jan 2023

  Région de Grenoble, France - Leading the sales & business development initiatives in Africa - Project finance (PPP, EQUITY...) - Understanding of the client's and the area political environment - Management of 10 representatives in the continent - Achievement of urban project in Madagascar: 132 million euros - Achievement of urban project in Algeria: 15 million euros - Achievement of touristic project in Egypt: 13 millions euros - Achievement of several MOU with African governments: Pipeline of… Show more - Leading the sales & business development initiatives in Africa - Project finance (PPP, EQUITY...) - Understanding of the client's and the area political environment - Management of 10 representatives in the continent - Achievement of urban project in Madagascar: 132 million euros - Achievement of urban project in Algeria: 15 million euros - Achievement of touristic project in Egypt: 13 millions euros - Achievement of several MOU with African governments: Pipeline of 300 million euros coming - Expert in government affairs & international sales (several high-level meeting organized in 2017-18) - Discussions and negotiations with international lenders to develop, finance and manage infrastructures and mobility projects in Africa (African Development Bank, French Development Agency, the French Treasure,...) - Networking with government entities and key business stakeholders - Lobbying and negotiations with local authorities (Mayor of the cities, Governors of state, sectorial Minister for targeted countries - Meetings with international lenders (African Development Bank, French Development Agency...) - Leading the sales & business development initiatives in Africa & Middle East countries covering the full portfolio of our company - Regular evaluation of the African & Middle East countries (market potential) - Understanding of the client's and the area political environment (operational, decision-makers, political influence, etc.) - Development of relationship with potential partners (civil work companies, consultant engineers, financial institutions, local authorities and persons influencing the business opportunities)

• Area Sales Manager Middle East & Africa

  • Jun 2016 - Jun 2018

  Grenoble, Auvergne-Rhône-Alpes, France - Leading the sales & business development initiatives in Middle East & Africa - Understanding of the client's and the area political environment - Management of representatives in the continent (Israel; Lebanon, Egypt, DRC, Senegal, Ivory Coast, Rwanda etc...) - Expert in gouvernment affairs & international sales (several high level meeting organized in 2017-18) - Discussions and negociations with international lenders to develop, finance and manage infrastructures and mobility… Show more - Leading the sales & business development initiatives in Middle East & Africa - Understanding of the client's and the area political environment - Management of representatives in the continent (Israel; Lebanon, Egypt, DRC, Senegal, Ivory Coast, Rwanda etc...) - Expert in gouvernment affairs & international sales (several high level meeting organized in 2017-18) - Discussions and negociations with international lenders to develop, finance and manage infrastructures and mobility projects in Middle East & Africa (African Development Bank, French Development Agency, the French Treasure,...) - Networking with government entities and key business stakeholders - Lobbying and negociations with local autorities (Mayor of the cities, Governors of state, sectorial Minister for targeted countries - Regular evaluation of the African & Middle East countries (market potential) - Understanding of the client's and the area political environment (operational, decision-makers, political influence, etc.) - Development of relationship with potential partners (civil work companies, consultant engineers, financial institutions, local authorities and persons influencing the business opportunities)



GE Grid Solutions

• France
• Electric Power Transmission, Control, and Distribution
• 700 & Above Employee

• Northern Africa sales manager & WEA area strategics EPC key account manager

  • Jun 2015 - Jun 2016

  Région de Montpellier, France - In charge of WEA strategy: Developpement of new sales channels - Developement of a significant knowledge of the local utilities decision maker (SOMELEC / TANESCO / KETRACO / REG / SONELGAZ / ONEE...) - Developement of a significant knowledge of the strategic EPC contractors (Engineering, Procurement, and Construction) bidding to WEA utilities calls for tender - Creation of several innovative partnerships with EPC located throught the world (partnership agreement) - Responsible… Show more - In charge of WEA strategy: Developpement of new sales channels - Developement of a significant knowledge of the local utilities decision maker (SOMELEC / TANESCO / KETRACO / REG / SONELGAZ / ONEE...) - Developement of a significant knowledge of the strategic EPC contractors (Engineering, Procurement, and Construction) bidding to WEA utilities calls for tender - Creation of several innovative partnerships with EPC located throught the world (partnership agreement) - Responsible for decision-making in Algeria as country responsible (primary source of export turn over) - Tender book analyse: Establishment of several international consortium to bid (taken into account TAX issues, split of work, responsability, liquidated damages, local VAT...) Show less



Alstom Grid

• France
• Electric Power Transmission, Control, and Distribution
• 700 & Above Employee

• Northern Africa sales manager

  • Oct 2013 - May 2015

  Région de Montpellier, France - Achievement of 10M€ orders in 2014-2015 (17% of total company's sales turnover). - Creation of several innovative partnerships with EPC located throught the world - Developpement of new sales channels (Third parties VS Pull through) - DSC and full digital solution presentation to the Algerian Large Electrical Network Conference, event sponsored by CREG, SONELGAZ, GRTE, CIGRE organisations - Define and achieve strategic sales targets in close cooperation with the local business… Show more - Achievement of 10M€ orders in 2014-2015 (17% of total company's sales turnover). - Creation of several innovative partnerships with EPC located throught the world - Developpement of new sales channels (Third parties VS Pull through) - DSC and full digital solution presentation to the Algerian Large Electrical Network Conference, event sponsored by CREG, SONELGAZ, GRTE, CIGRE organisations - Define and achieve strategic sales targets in close cooperation with the local business units for Substation Automation Services. - Achievement of 7,4M€ orders in 2013-2014 (15% of total company's sales turnover). - Increased our Algerian market shares from 1,9% in 2011-2012 to more than 25% in 2013-2014. - Developement of Oil and Gas segment (several orders achieved during this fiscal year). - Success reflected by the growth of the petroleum and gas industries orders. - Already several million orders secured during this current fiscal year. - Responsible for establishing, developing and maintaining customer relationships. - Preparing technical and commercial proposals as well as negotiating and finalizing contracts for protection and substation automation systems. - Close interaction with T&D Utility customers, EPC Contractors and other business units within the company. - Analyse customers' needs and recommend solutions that best meet the customers' requirements. - Developing strategies as well as business models suited for all relevant markets.

• Area Sales Manager / Business Developer

  • Dec 2012 - Sep 2013

  Casablanca, Morocco - In charge of developing North Africa segments (Oil&Gas / Railways / Industrial / Distribution...). - Achievement of 5,1M€ orders. - Increased our Algerian market shares from 1,9% in 2011-2012 to more than 16% in 2012-2013. - Increased our Morrocan market shares from 0% in 2010-2011 to more than 39 % in 2012-2013. - Define Alstom Grid Automation strategy in whole North Africa. - Strategy based on utilities intimacy (NPS) and multi-channel approach (Partnership). - Understand… Show more - In charge of developing North Africa segments (Oil&Gas / Railways / Industrial / Distribution...). - Achievement of 5,1M€ orders. - Increased our Algerian market shares from 1,9% in 2011-2012 to more than 16% in 2012-2013. - Increased our Morrocan market shares from 0% in 2010-2011 to more than 39 % in 2012-2013. - Define Alstom Grid Automation strategy in whole North Africa. - Strategy based on utilities intimacy (NPS) and multi-channel approach (Partnership). - Understand North Africa environment & energy regulation and implement lobbying actions - Analytical preparation of potential growth opportunities (reasons for wins/losses, progress of opportunities in relation to the sales process...) - Improvement of business development tasks and processes - Assign to each potential client in the pipeline a percent chance of success



Alstom

• France
• Rail Transportation
• 700 & Above Employee

• Morocco Sales Manager

  • Dec 2011 - Nov 2012

  Casablanca, Morocco - SAS commercial management of strategy development and implementation - Achievement of 1,9M€ orders - Developing and maintaining customer relationship - Focus on business growth - Moroccan opportunities and needs detection and identification - Alstom Grid SAS activities promotion and diffusion - Analysis of Tendering activity efficiency (weekly indicators) - Tender validation process: review of offers submitted within Morocco area: Risks analysis, legal, fiscal, SWOT -… Show more - SAS commercial management of strategy development and implementation - Achievement of 1,9M€ orders - Developing and maintaining customer relationship - Focus on business growth - Moroccan opportunities and needs detection and identification - Alstom Grid SAS activities promotion and diffusion - Analysis of Tendering activity efficiency (weekly indicators) - Tender validation process: review of offers submitted within Morocco area: Risks analysis, legal, fiscal, SWOT - Sales Strategy - Target Price - Industrial set-ups - Preparing technical and commercial proposals as well as negotiating and finalizing contracts for protection and substation automation systems. - Close interaction with T&D Utility customers, EPC Contractors and other business units within the company. -

• Project Manager (VIE)

  • Dec 2010 - Dec 2011

  Maroc - Casablanca - Volontariat International en Entreprise - Rebuilding of Morrocan Automation department further to the AREVA T&D buyout. - Achievement of 1,4M€ orders - Automation’s platform setting up \ Seminar and training organization. - West Africa and Morocco opportunities and needs detection and identification. - Planning and organizational skills. - Excellent communication, drafting and reporting skills. - Proposal offer’s area setting up. - Analysis and reply to conditions of… Show more - Volontariat International en Entreprise - Rebuilding of Morrocan Automation department further to the AREVA T&D buyout. - Achievement of 1,4M€ orders - Automation’s platform setting up \ Seminar and training organization. - West Africa and Morocco opportunities and needs detection and identification. - Planning and organizational skills. - Excellent communication, drafting and reporting skills. - Proposal offer’s area setting up. - Analysis and reply to conditions of contract \ tender invitation management. - Alstom Grid SAS activities promotion and diffusion \ Commercial negotiation.



Areva

• France
• Oil and Gas
• 200 - 300 Employee

• International contracts administrator

  • Nov 2009 - Dec 2010

  Région de Montpellier, France - In charge of Europe and Africa areas. - International portfolio management and development. - Project management, international trading \ Financial security (letter of credit). - Use of SAP \ Gonline \ Pack office \ Lotus software. - International flows management and customs procedures.



Chambre de Commerce et d'Industrie de Region Alsace

• International director assistant

  • Jan 2007 - Feb 2007

  Région de Colmar, France - Market research on California for Costral International Company. - Economic, social, political research, analysis of regulations and legislations characteristic



SAMUI CONCEPT DESIGN

• Marketing director assistant

  • May 2006 - Sep 2006

  Koh Samui Thailande - Customer canvassing, management and development of international portfolio. - Partnership setting up with real estates and many luxury motels. - Sales of 6 villas in Koh Samui \ Luxury motel renovation in Phuket. - International commercial negotiation.



BNP Paribas CIB

• France
• Financial Services
• 700 & Above Employee

• Training within international trade department

  • Jan 2005 - Feb 2005

  Région de Marseille, France - Analysis and letter of credit setting up. - Collaboration with international sales administrator. - Study of international terms of payment (SWIFT transfer, Letter of credit). - Study of international bank guaranty (bid bond, maintenance bond, performance bond…).