Experience

Match Media Group

• Advertising Services
• 1 - 100 Employee

• Creative Strategist

  • Jan 2011 - Sep 2016

  New York, NY Developed creative partnerships for Tinder, match.com and OkCupid with world-class brands, including Bud Light, Revlon, and Sephora. Served as creative lead and in-house copywriter for marketing initiatives. Managed 2-person design team. Worked closely with product leads and other stakeholders to create meaningful, on-message content.



OkCupid.com

• Book and Periodical Publishing
• 1 - 100 Employee

• Events Director

  • Jan 2012 - Jan 2014

  New York, NY Developed OkCupid’s Events Platform in partnership with front- and back-end teams to ensure optimal UX/ flow. Created unique concepts (Glamour raved about our Boozy Book Swap). I also wrote the bulk of the event descriptions and invitations, so if you need the world’s best eVite, I’m your girl.



Lookshelves.com

• Founder

  • Feb 2009 - Feb 2012

  Lookshelves.com is the website for literary voyeurs. I created it when I realized that there was no online space where one could see books in their natural habitat... on shelves, in homes. I kind of thought there should be, so I made one. The construction of our online literary identities is formal, constructed, self-aware. What we post to our Goodreads profiles is almost always less intimate, and less interesting than what's actually sitting on our bookshelves… Show more Lookshelves.com is the website for literary voyeurs. I created it when I realized that there was no online space where one could see books in their natural habitat... on shelves, in homes. I kind of thought there should be, so I made one. The construction of our online literary identities is formal, constructed, self-aware. What we post to our Goodreads profiles is almost always less intimate, and less interesting than what's actually sitting on our bookshelves. Lookshelves is bookshelves to look at. Go look already. Show less

• Creative Strategist

  • Jan 2008 - Jan 2011

  *Handles social media strategy and initiatives for OkCupid * Oversees community-building ventures such as OkCupid Meetups, Success Stories, and Contest events. * Various creative duties include creation of press releases and event announcements, managing test contests, and creating original content and concepts for OkCupid and partners. * Manages or supports various business development, relationship management, PR and HR functions.



TechCoquette

• Contributing Writer

  • Jun 2009 - Jan 2010

  I write relationship advice at the intersection of love and technology. Everyone knows that breaking up (on Facebook) is hard to do, and that "friending" someone in real life is much more complicated than the click of a button. I can help you navigate the etiquette of the social web with good grace and humor, and teach you how to turn your online connections into real ones.


CURRENT Newsmagazine
• Writer/ Editor

  • Jan 2004 - Aug 2007

Zeugma Literary Journal
• Editor

  • 2005 - 2007