Meghan McLaughlin

Associate Account Manager at WHY FOR GOOD
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Experience

    • Advertising Services
    • 1 - 100 Employee
    • Associate Account Manager
      • Oct 2021 - Present
    • Retail
    • 1 - 100 Employee
    • Writer and Content Coordinator
      • Jul 2020 - Jan 2023

      - Wrote one to three feature pieces on local residents, businesses and community events - Selected and interviewed feature profile subject for multiple pieces a month - Edited and formatted all contributed content through online portal in multiple editing rounds - Collaborated with publisher, designer and photographer to maintain accurate content - Wrote one to three feature pieces on local residents, businesses and community events - Selected and interviewed feature profile subject for multiple pieces a month - Edited and formatted all contributed content through online portal in multiple editing rounds - Collaborated with publisher, designer and photographer to maintain accurate content

    • United States
    • Writing and Editing
    • Reporter
      • Mar 2021 - Oct 2021
    • United States
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Contributing Writer
      • Jan 2021 - Oct 2021
    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Editor-in-Chief
      • May 2019 - Jun 2020

      - Redesigned outdated website and learned backend development of Squarespace site- Implemented weekly email digest newsletter to increase readership and drive traffic online- Managed a team of section editors and reporters, assigning and editing weekly stories- Worked in Adobe InDesign to place and format eight pages of weekly print publication- Collaborated with editorial staff regarding content and future directions of organization

    • News Editor
      • Jan 2019 - May 2019

      - Managed a team of staff and freelance reporters by assigning and editing weekly stories- Developed three page layouts with Adobe InDesign each week

    • Staff News Reporter
      • May 2017 - Jan 2019

      - Authored one to three 250-700-word AP style articles a week and assisted in formatting- Conducted one to six field interviews a week with university staff, students andadministration- Attended university and City of Santa Clara events and interacted with main organizers andparticipants for beats in student government and campus construction

    • Freelance News Reporter
      • Sep 2016 - May 2017

      - Authored one 250-500 word AP style article a week

    • United States
    • Public Relations and Communications Services
    • 200 - 300 Employee
    • President
      • May 2019 - May 2020

    • Vice President of Santa Clara PRSSA
      • May 2018 - May 2019

      - Branded the professional club and promoted its events through social media and physical signage- Organized chapter meetings, events and quarterly budget

    • United States
    • Hospitality
    • 700 & Above Employee
    • Public Relations Intern
      • Jun 2018 - Aug 2018

      - Drafted pitches, press releases and online content for Kimpton to enhance property reputation - Created new and seized existing media opportunities in print, broadcast, cable and online - Assisted PR director to implement media relations strategies to maximize Kimpton’s exposure - Tracked press clippings and handled press kit updates - Assisted with media reservations, media interviews, media requests, photo shoots, media drops, and event planning and production - Drafted pitches, press releases and online content for Kimpton to enhance property reputation - Created new and seized existing media opportunities in print, broadcast, cable and online - Assisted PR director to implement media relations strategies to maximize Kimpton’s exposure - Tracked press clippings and handled press kit updates - Assisted with media reservations, media interviews, media requests, photo shoots, media drops, and event planning and production

    • United States
    • Internet Publishing
    • Journalism Intern
      • Sep 2017 - Dec 2017

      - Organized and authored between one and three 500-750-word articles a week on politics and current events - Independently pitched a minimum of two article proposals a week through an online interface after researching topics - Formatted articles online and submitted to editor in chief in preparation for publishing - Trained in WordPress and Asana, online publication and business platforms - Organized and authored between one and three 500-750-word articles a week on politics and current events - Independently pitched a minimum of two article proposals a week through an online interface after researching topics - Formatted articles online and submitted to editor in chief in preparation for publishing - Trained in WordPress and Asana, online publication and business platforms

    • United States
    • Computer and Network Security
    • 700 & Above Employee
    • Billing Assistant
      • Jun 2017 - Dec 2017

      - Invoiced, processed credits and issued account statements daily - Corresponded with professionals domestically and internationally - Authored an operating procedures manual - Trained permanent staffing - Invoiced, processed credits and issued account statements daily - Corresponded with professionals domestically and internationally - Authored an operating procedures manual - Trained permanent staffing

Education

  • Santa Clara University
    Bachelor's degree, Communication (emphasis in Journalism) and Political Science
    2016 - 2020
  • Seattle Preparatory School
    2012 - 2016

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