Meghan Fernandez

Director of Resource Development and Marketing at United Way of Hall County
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Gainesville, Georgia, United States, US

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Social Media Marketing Foundations
    LinkedIn
    Apr, 2020
    - Nov, 2024
  • Social Media Strategy Certification
    HubSpot
    May, 2020
    - Nov, 2024
  • Content Marketing Certification
    HubSpot
    Apr, 2020
    - Nov, 2024
  • Inbound Marketing Certification
    HubSpot
    Apr, 2020
    - Nov, 2024
  • Google Analytics for Beginners
    Google
    Apr, 2019
    - Nov, 2024
  • Digital Media Sales Certification (DMSC)
    Google
    Apr, 2019
    - Nov, 2024

Experience

  • United Way of Hall County
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Resource Development and Marketing
      • Jun 2020 - Present

      I work closely with individuals and companies, campaign coordinators, campaign chairs and committees, government officials, and volunteers to develop necessary and desired relationships and resources for United Way of Hall County. I develop, implement, lead, and measure strategically-guided plans to sustain and increase revenue through workplace and corporate giving, individual contributions, leadership gifts, planned gifts and special events. I develop marketing messages and campaign materials that effectively communicate our call to action and raise awareness of key issues in the Hall County community. Over $1,375,000 raised in 2021.- Leadership Hall Class of 2022/2023- 2022 United Way Fellowship Program

  • Imagine Media Consulting
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Sales and Marketing Coordinator
      • Sep 2019 - Apr 2020

      I worked closely with the CEO and Business Development Coordinator to facilitate the sales process from start to finish from conducting discovery calls with prospective clients to creating and presenting proposals, generating over 250K in contracted revenue. I also served as an account coordinator and managed social media accounts with over 19K followers. I organized and implement outbound sales strategies using tools such as Hubspot CRM and LinkedIn Sales Navigator for prospecting and lead generation. I established and maintained my professional network and built strategic business partnerships by organizing external meetings and attending Atlanta area networking events

  • GateHouse Media
    • United States
    • Media Production
    • 500 - 600 Employee
    • Multimedia Marketing Consultant
      • Feb 2019 - Aug 2019

      I approached potential clients through cold calls, existing relationships, and attending events. I delivered effective sales presentations to win new business, generating over 50K in revenue each month, and was ranked #1 in the company for special edition sales. I managed relationships with over 25 accounts, identifying new business opportunities and providing marketing support and guidance. I approached potential clients through cold calls, existing relationships, and attending events. I delivered effective sales presentations to win new business, generating over 50K in revenue each month, and was ranked #1 in the company for special edition sales. I managed relationships with over 25 accounts, identifying new business opportunities and providing marketing support and guidance.

  • University of Georgia Cooperative Extension
    • United States
    • Higher Education
    • 1 - 100 Employee
    • Georgia 4-H Communications Intern
      • Sep 2016 - Aug 2018

      I designed and implemented social media marketing campaigns on Instagram and Facebook for various Georgia 4-H events, co-authored and designed a marketing and community outreach guide that was distributed to 159 county extension programs across the state and managed all phases of multiple projects simultaneously, adjusting to continuously changing responsibilities and priorities. I designed and implemented social media marketing campaigns on Instagram and Facebook for various Georgia 4-H events, co-authored and designed a marketing and community outreach guide that was distributed to 159 county extension programs across the state and managed all phases of multiple projects simultaneously, adjusting to continuously changing responsibilities and priorities.

  • Georgia 4-H
    • United States
    • Education Administration Programs
    • 1 - 100 Employee
    • Head Camp Counselor and Special Interest Program Coordinator
      • Jan 2017 - Jul 2017

      I supervised, directed, and evaluated team of 56 camp personnel, organized camp scheduling and programming for over 800 children and adult volunteers per week, planned and executed staff training, created weekly schedules, and conducted work performance evaluations. Conducted daily meetings with over 100 adult volunteers, county extension agents, and camp staff to address concerns and delegate tasks. I supervised, directed, and evaluated team of 56 camp personnel, organized camp scheduling and programming for over 800 children and adult volunteers per week, planned and executed staff training, created weekly schedules, and conducted work performance evaluations. Conducted daily meetings with over 100 adult volunteers, county extension agents, and camp staff to address concerns and delegate tasks.

Education

  • The University of Georgia
    Bachelor's degree, Agricultural Communication/Journalism
    2015 - 2018
  • Georgia College and State University
    n/a, Mass Communication/Media Studies
    2014 - 2015

Community

You need to have a working account to view this content. Click here to join now