Experience

Ready. Set. Food!

• United States
• Manufacturing
• 1 - 100 Employee

• Content Marketing Associate

  • Oct 2021 - Present

  • Responsible for the execution, analysis, and optimization of social media strategy for Ready. Set. Food! • Support the CMO and Content Marketing Team in developing and executing brand marketing campaigns and promotions across social channels • Manage content planning, copywriting, scheduling, posting, and reporting for all organic social channels (Instagram, Facebook, TikTok, Pinterest, Twitter, YouTube, and LinkedIn) • Boost community engagement by responding to comments and DMs • Grew Instagram following by 52% and launched the brand’s TikTok account in 2021 • Manage blog writer, edit articles, and brainstorm monthly blog topics • Monitor trending sounds and hashtags to brainstorm and execute compelling video content for our niche group of followers on Instagram and TikTok • Oversee 10+ influencer campaigns on Grin from initial recruitment to final payment and communicate with 30-50 influencers at any given time • Compile and assess the performance of influencer marketing campaigns to determine success and which influencers to collaborate with again • Launched unique brand ambassador program with 40+ influencers and a monthly newsletter Show less



Qnary

• United States
• Technology, Information and Internet
• 100 - 200 Employee

• Client Success Manager

  • Feb 2021 - Oct 2021

  • Day-to-day contact for 35+ C-level executives where I provided excellent communication, optimized their social media presence and curated content for LinkedIn and Twitter • Crafted customized blog pitches, brainstormed social media editorial calendars weekly and copyedited 280 posts per week • Wrote content for a wide range of industries with a strong understanding of personal branding and tone of voice to connect with the target audience • Analyzed social media metrics to identify opportunities for growth and to increase engagement Show less



Westwood Charter Elementary School

• Los Angeles Metropolitan Area

• Response-to-Intervention Assistant

  • Oct 2019 - Mar 2020

  • Increased phonemic awareness and reading fluency of 20 first and second graders with lesson plans and targeted intervention programs that improved each individual’s literacy skills and classroom confidence • Filed confidential academic information and transcribed meeting notes for Support Coordinator • Answered phones and provided support to the main office staff • Increased phonemic awareness and reading fluency of 20 first and second graders with lesson plans and targeted intervention programs that improved each individual’s literacy skills and classroom confidence • Filed confidential academic information and transcribed meeting notes for Support Coordinator • Answered phones and provided support to the main office staff



UCLA

• United States
• Higher Education
• 700 & Above Employee

• Web Content Writer

  • Sep 2018 - Jun 2019

  • Wrote news articles and conducted interviews with faculty and graduate students for UCLA Humanities Division department websites • Pitched original content for UCLA Humanities Technology's blog • Performed website content audits on UCLA Humanities Division’s 28 websites focusing on grammar, content, readability, broken links and SEO content • Executed backend edits on web pages and posts using WordPress • Wrote news articles and conducted interviews with faculty and graduate students for UCLA Humanities Division department websites • Pitched original content for UCLA Humanities Technology's blog • Performed website content audits on UCLA Humanities Division’s 28 websites focusing on grammar, content, readability, broken links and SEO content • Executed backend edits on web pages and posts using WordPress



Aleph Undergraduate Research Journal for Humanities and Social Sciences at UCLA

• Greater Los Angeles Area

• Layout and Developmental Editor

  • Mar 2018 - Jun 2019

  • Constructed weekly developmental letters and worked with authors to develop their scholarly arguments and align it to the journal’s academic rigor • Used InDesign to create designs for the cover of the journal and format the interior • Edited web content with WordPress and GitHub • Constructed weekly developmental letters and worked with authors to develop their scholarly arguments and align it to the journal’s academic rigor • Used InDesign to create designs for the cover of the journal and format the interior • Edited web content with WordPress and GitHub



Her Campus Media

• United States
• Internet Publishing
• 500 - 600 Employee

• Campus Correspondent

  • Sep 2015 - Jun 2019

  Campus Correspondent (2018-2019) • Oversaw a team of 65 undergraduates on the following teams: Editorial, PR/Marketing, Social Media, and Design/Logistics • Partnered with companies including The New York Times and Almay to create paid social media content for digital marketing campaigns on Instagram, Facebook and Twitter • Approved Instagram content and captions for @HerCampusUCLA (over 2,000 followers) • Completed final edits and published Editorial articles in AP style • Executed on-campus activation booths for Apple Pay and GrubHub with over 1,000 attendees • Communicated with publicists, applied for media credentials and provided articles and social media coverage for press events • Conducted interviews at Jingle Ball, Wango Tango and iHeart Radio ALTer EGO Events Director and Online Contributor (2015-2018) • Wrote over 70 articles as an online contributor for Her Campus at UCLA • Executed a Goat Yoga student wellness event with 80 attendees in March 2018 • Marketed brands like Almay and GrubHub to UCLA students while maintaining the brand's voice and mission through social media and in-person product giveaways Show less



Live Nation Entertainment

• United States
• Entertainment Providers
• 700 & Above Employee

• Special Events Marketing Intern

  • Jun 2018 - Dec 2018

  • Pitched and edited over 20 articles and interviews for the Special Events blog • Executed 45 days of Instagram posts for the Special Events account with over 4,000 followers using Sprout Social • Increased social media followers by 76% • Performed monthly website audits and submitted test RFPs for 55 clubs and theaters • Copy edited 55 sales kits for each venue focusing on voice, consistency and grammar • Conducted market research on competitor landing pages • Created a PR/Media Contact Sheet with over 100 conferences, companies and industry leaders Show less