Head Of Marketing

• Feb 2022 - Present

B2C E-Commerce Trading and Project Manager at ZyroFisher

• Jul 2020 - Mar 2022

Marketing Manager

• Jan 2018 - Feb 2020

Providing leadership of a high performing team, raising the brand profile and overall improvement of student numbers. Providing leadership of a high performing team, raising the brand profile and overall improvement of student numbers.

Brand Marketing Manager

• Jun 2017 - Oct 2017

● Developed marketing strategy and campaign implementation for e-commerce startup. ● Created digital content including videography, photography, paid digital advertising, website, social media, email and blog content. ● Review and implementation of recommendations for re-marketing and SEO activities. ● Led traditional marketing activities including print advertising and public relations. ● Facilitated the production of product literature and visuals with external agencies. ● Oversaw all communications ensuring a consistent brand image and tone of voice. ● Increased brand awareness through product ambassadors and sponsorships. ● Reported on campaign and e-commerce activity and analytics. ● Built and maintained effective relationships with stakeholders including agencies and overseas suppliers and manufactures.

Marketing Executive

• Nov 2016 - May 2017

• Developed email campaign series resulting in increased sales by 15% in one month. ● Content marketing through social media campaigns, website development, literature and events. ● Development of a marketing strategy for the newly implemented in-house team. ● Wrote technical manuals, system instructions and approval applications. ● Increased staff engagement through internal newsletters, competitions and a sponsorship fund. ● Led brand analysis activity to benchmark customer loyalty.

Marketing and Event Manager

• Oct 2012 - Sep 2016

● Developed and implemented the marketing strategy through a range of digital and traditional methods with a multi-channel approach resulting in increased business growth year on year up to 36%. ● Event management of 50+ annual events including staff education, director retreats, and exhibitions. ● Maintained internal and external communications standards with staff including senior doctors, board members and agencies. ● Developed social media activity, earned media opportunities and cause marketing activity increasing lead generation and brand loyalty. ● Earned national media coverage in with a total reach of 1.2 million readers; resulting in extended brand reach and solidifying market position as an industry leader. ● Compliance with General Medical Council advertising guidelines.

Guest Relations and Reservations Manager- Sydney Tower

• Oct 2011 - Sep 2012

PR Intern

• Mar 2012 - May 2012

Reservations Assistant

• Sep 2010 - May 2011

Shift Leader

• Jun 2009 - Sep 2010

Trainee Event and Marketing Manager

• Jul 2008 - Jul 2009