Megan Gianfagna, PhD
Head of Insights at IX- Claim this Profile
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Bio
Experience
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IX
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United States
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Business Consulting and Services
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1 - 100 Employee
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Head of Insights
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Jun 2022 - Present
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Principal
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Feb 2022 - Present
Helping organizations create and implement brand, research, and marketing strategies that galvanize their teams and help them reach their business goals. Current clients are centered in healthcare and nonprofit sectors as well consumer insights services. Helping organizations create and implement brand, research, and marketing strategies that galvanize their teams and help them reach their business goals. Current clients are centered in healthcare and nonprofit sectors as well consumer insights services.
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OneSight EssilorLuxottica Foundation
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France
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Hospitals and Health Care
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1 - 100 Employee
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Associate Director of Global Marketing
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Mar 2018 - Feb 2022
Building and scaling a global brand to bring awareness to the critical cause of vision care access. Leading acquisition strategy and growing OneSight's global network of supporters to fuel impact. Creating meaningful experiences across paid and owned touchpoints, including social media, search, web, CRM, influencers, and partnerships to increase awareness, engagement, and donations. Supporting patient awareness and utilization of vision centers in Africa as well as research and publication on the need for and impact of vision care access.
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Content Manager
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Jan 2015 - Mar 2018
Led strategy, editorial planning, and content development across multiple channels, including OneSight.org and social media. Led creation of brand guide and implemented activation plans to engage the global team in launching and living the brand.
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SocialMedia.org
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Board Member
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Mar 2016 - Mar 2018
SocialMedia.org is the community for social media leaders at the world's greatest brands. As a Board Member, I represent our company in high-level, confidential discussions with other senior leaders at major organizations. SocialMedia.org is the community for social media leaders at the world's greatest brands. As a Board Member, I represent our company in high-level, confidential discussions with other senior leaders at major organizations.
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The University of Texas at Austin
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United States
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Higher Education
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700 & Above Employee
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Assistant Director
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Aug 2012 - Aug 2014
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Assistant Instructor
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Aug 2010 - Aug 2014
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Interbrand
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United States
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Advertising Services
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700 & Above Employee
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Jr. Brand Strategist
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Apr 2010 - Jul 2010
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Copywriter/Proofreader
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Oct 2006 - Mar 2010
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University of Cincinnati
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United States
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Higher Education
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700 & Above Employee
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Graduate Teaching Assistant
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Sep 2007 - Jun 2009
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Education
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The University of Texas at Austin
PhD, Rhetoric -
University of Cincinnati
MA, Professional Writing and Editing -
University of Cincinnati
BA, English Literature, Journalism