Experience

Connections Individual and Family Services, Inc.

• United States
• Mental Health Care
• 1 - 100 Employee

• Chief Communications Officer (CCO)

  • May 2020 - Present

  Direct marketing and communication at a non-profit agency with two youth shelters, 11 counseling offices and a substance abuse prevention program. Conceptualize and implement multi-faceted campaigns to generate support and facilitate awareness of agency initiatives.

• Outreach Coordinator

  • May 2017 - Apr 2020

  Oversaw the agency's marketing and outreach area, which includes advertising, communication, community relations, and special events. Restructured outreach and branding resulting in a 200% increase in online followers and a 20% increase in presentation requests. Organized a fundraising event that secured approximately $100,000.



Three10 Group

• New Braunfels, Texas

• Founder and Director

  • Feb 2014 - Present

  Led a company dedicated to assisting clients with broad-based marketing planning and digital outreach. Implemented online strategies for a variety of clients including a charter bus company, clothing boutique, gourmet food store and home renovation service. Designed broad-based campaigns that define company objectives, outline strategies and facilitate growth. Draft content based on an in-depth understanding of products and a superior awareness of market trends. Edited content submitted by freelancers and clients with a superior awareness of applicable grammatical styles. Recruited and secured new clients with responsibility for contracting, negotiation and project management. Show less



Texas State University

• United States
• Higher Education
• 700 & Above Employee

• Assistant Director

  • Feb 2009 - Oct 2013

  Led outreach and communication efforts for the housing department including marketing, advertising and public relations. Developed annual marketing plan and production schedule for the department. Managed a staff of seven professionals. Wrote articles, press releases, web content and publication text. Served as the department’s liaison with the local media. Represented the department at University functions delivering approximately 30 presentations each year. Developed internal guidelines for effective communication. Show less



Texas State University

• United States
• Higher Education
• 700 & Above Employee

• Marketing Coordinator

  • Jan 2006 - Oct 2007

  Wrote articles for internal and external newsletters. Set up and maintained the department’s website. Created an editorial style guide. Developed advertisements for local publications showcasing the university’s residential properties. Developed and presented department information at university events to large audiences. Wrote articles for internal and external newsletters. Set up and maintained the department’s website. Created an editorial style guide. Developed advertisements for local publications showcasing the university’s residential properties. Developed and presented department information at university events to large audiences.



Texas Historical Commission

• Government Administration
• 100 - 200 Employee

• Grants Coordinator

  • Aug 2004 - Dec 2005

  Managed a statewide grant program. Assisted community organizations and civic groups with the preparation and submission of grant applications. Oversaw the collection, review, and award of selected projects. Worked closely with funded organizations to ensure project completion.

• Brochure Coordinator

  • Jul 2001 - Jul 2004

  Managed the development of travel brochures with a distribution of over three million copies.(One brochure was awarded a Silver ADDY from the Austin Advertising Federation in 2004.) Directed each project by establishing and enforcing a production schedule and budget. Researched content, created text, secured photographs and attended press checks. Recruited design firms by distributing proposal requests, negotiating contracts and collecting billing reports. Monitored publication content to ensure accuracy and compliancy with agency and state requirements. Show less