Meenakshi Deogam
Sevak at PanIIT Alumni Reach for India Foundation (PARFI)- Claim this Profile
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English Native or bilingual proficiency
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Hindi Native or bilingual proficiency
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Bio
Experience
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Sevak
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Oct 2018 - Present
-Strategy and implementation of enrollment and admission policies for the 7 Nursing and ITI colleges across Jharkhand for 1000 candidates per year from 20,000 aspirants-Management of student data for Socioeconomic and multi dimensional poverty profiling of the students for CSR funding- Member of the core team for strategising the annual policies and initiatives for performance excellence, branding, marketing and cost optimisation of the colleges
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Sevak
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Oct 2018 - Present
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Marketing and Brand Manager
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Apr 2018 - Sep 2018
Responsible for branding and promotional activities for the clinical services and products of Janani - Devised the strategy for World Population Day promotional activities for the flagship Surya Clinics resulting in record breaking CYP (10,000+) achievement for sterilizations in a single day and for the entire month of July - Managed the product packaging related strategies causing less damage to during transit and for higher appeal- Managed the Social Media Marketing accounts of the Janani flagship contraceptive products
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Sevak - Marketing and Liaison
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Oct 2015 - Mar 2018
- Responsible for Marketing Campaigns in and around the Gurukul skilling centres of PARFI/PReJha Foundation- Devised go to strategy for rural marketing to be replicated across Gurukuls especially those in Jharkhand- Planned the mobilization strategy for the first female Gurukul in Jharkhand operated by PARFI- Put a structure to the strategies implemented by the mobilization team for replication to other areas - Responsible for Branding of Gurukul, Kaushal College and overall organizational branding- Responsible for content development for all branding related activities of the organization
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Electronica Finance Limited
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India
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Financial Services
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700 & Above Employee
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Manager, Strategic Planning and Development
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Feb 2015 - Oct 2015
- Development of Loan Products for women entrepreneurs and MSME customers- MIS and data analysis for monitoring and due diligence - Development of Loan Products for women entrepreneurs and MSME customers- MIS and data analysis for monitoring and due diligence
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Freelance Consultant
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Aug 2014 - Dec 2014
- Research Lead for "Smart and Human" - book on Smart Cities- Strategy and Marketing Consultant, Craftroots, Ahmedabad - Research Lead for "Smart and Human" - book on Smart Cities- Strategy and Marketing Consultant, Craftroots, Ahmedabad
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Steel Authority of India Limited
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Manufacturing
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700 & Above Employee
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Junior Manager - Branch Sales Office, Allahabad
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Apr 2013 - Mar 2014
- Product Management of Plate group products
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Management Trainee - Marketing
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Apr 2012 - Mar 2013
Responsibilities - Sales of all Plate products to all customer categories with a special thrust on Project customers- Creation, management and submission of MIS reports pertaining to the plate products- Tracking of competitor activities, market share and data compilation on Monthly basis- Handling of issues related to sales to dealers(District and Rural) and any dealership matters- Price checking, managing credit account statements for assigned customers and issuance of credit or debit memosRecognition - Management of all dealership activities in GP sheets for 25 districts covered by the Branch office – 97 District Dealers and 94 Rural Dealers- Management and Servicing of Allahabad project clients from multiple branches and their account reconciliation and after sales service from December 2012-March 2013
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National Innovation Foundation
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India
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Education Administration Programs
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1 - 100 Employee
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Consultant - Independent
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Nov 2011 - Apr 2012
- Commercialization plans at the DST Lockheed Martin India Innovation Growth Program 2012- Development of Business Plans for grassroot innovators for commercialization funding- Conduction of market research for the same to validate the market and commercial status - Commercialization plans at the DST Lockheed Martin India Innovation Growth Program 2012- Development of Business Plans for grassroot innovators for commercialization funding- Conduction of market research for the same to validate the market and commercial status
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South Asia Foundation
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India
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1 - 100 Employee
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Consultant - Independent
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Jul 2011 - Oct 2011
- Comprehensive development of Delhi Potters for building capacity and enhancing their livelihood - Comprehensive development of Delhi Potters for building capacity and enhancing their livelihood
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Tata Motors
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India
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Motor Vehicle Manufacturing
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700 & Above Employee
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Summer Intern
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Apr 2010 - May 2010
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Bharati Shipyard Ltd
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Shipbuilding
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200 - 300 Employee
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Sr. Engineer(Design)
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Aug 2008 - May 2009
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Education
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Indian Institute of Management, Ahmedabad
PGP, Management -
Indian Institute of Technology, Kharagpur
Dual, Ocean Engg & Naval Arch -
DAV JVM, Shyamali
High School -
D.A.V. Public School, Jhinkpani
high school, science