General Manager

• Aug 2020 - Present

Director Of Business Development

• Aug 2020 - Present

Regional Sales Manager Safety Division ME

• Mar 2019 - Aug 2020

• Identify new business opportunities in line with the organizations business strategy and ensure operational deployment of strategic initiatives in ME region. • Develop and implement strategic business plan covering sales, revenue, and marketing for ME region. • Work along sales team to meet agreed targets, and promote the organization’s presence throughout the assigned region and market. • Drive and maintain highly matrixed sales organization to deliver growth in designated vertical. Ensure team meetings cadence and drive the outcome for well-planned funnel growth and project positioning. Ability to drive ME level engagement charter based on time zones and cultural challenges. • Engage senior influencers within customer organization. Build and drive forums across vertical insights. Create network of Key developers for Global leverage. Partners with Key industry vendors/suppliers to create early joint positioning around technology partnership. • Develop and implement comprehensive plans focusing on growing sales and increasing profitability. • Support the Sales Director in deploying the global sales strategy facilitating growth and sales and in appointing and managing suitable channel partners in MENA regions for the distribution of products. • Sales and revenue forecasting using economic conditions, pipeline analysis, booking estimates, and key sales performance indicators. Gather, analyze, and provide forecast for each product or assigned regions. • Maintain a thorough understanding of cost and pricing structures for assigned products and customers • Steer creation of the customer technical roadmap; customers include both internal and external. Participate in seminars to gain visibility about the market and create awareness with customers on Eaton offerings. • Work with Strategic Marketing to develop plans that enable businesses to grow faster than their markets inclusive of target accounts and account penetration plans. Show less

Business Development Head (MENA)

• 2017 - Mar 2019

• Build strong relationship within the allocated Region in identifying opportunities in MENA region• Together with the Business Intelligence team, compile & provide analytical reports on market size & opportunities for MENA Regions • Develop Regional BD strategy seeking new business opportunities across identified industry for all company BU’s. • Develop and Execute Regional BD plan inclusive of annual customer outreach and marketing plan. a) Identify target customers and business opportunities to be pursued always maintaining a sales pipeline till closure.b) Identify & develop a portfolio of accounts to offer them organizations solutions c) Screens potential new business opportunity by firming up Business Ideas in Brief, Initial commercial feasibility study and financials.d) Prepare presentations to management and recommendations for approvals• Engage in periodic marketing, new product development input and customer support activities and conduct regular prospective visits to customers in the targeted areas.• Prepare and maintain BD Regional reports for monthly and quarterly review with management• Establish and maintain relations with targeted regions, consulates, trade promotion bodies and business forums in the MENA regions. Show less

Business Development Manager

• 2012 - 2017

Regional Sales Manager

• 2010 - 2012

Sales Engineer

• 2009 - 2010

Sales Engineer

• Mar 2008 - Sep 2009

Sales, design and business development of Fire Alarm System, PAVA, CCTV, Access control, Nurse call system, Emergency lighting system Sales, design and business development of Fire Alarm System, PAVA, CCTV, Access control, Nurse call system, Emergency lighting system