Experience

THE BAKERS

• Estonia
• Baked Goods Manufacturing
• 1 - 100 Employee

• Senior Executive - Brand

  • Mar 2022 - Present

  Assist in brand planning and building program/campaign/activities initiating, implementing and monitoring to build brand awareness and increase brand value. • Coordinate and monitor with creative, digital, event and PR agencies for implementation of different brand marketing campaigns and events. • Overseeing the design and production of creative collaterals - advertisements, promotional materials and various campaigns. • Competitor`s brand and marketing activities tracking, monitoring, reporting and contemporary action initiatives through regular presence in market. • Assist in executing yearly brand budget, monthly reporting on budget vs expenditure with ROI analysis • Assist in planning, designing and implementing all BTL activities (Showrooms, Events, Trade Promotional Campaigns etc.) in coordination with different units and agencies. • Assist in planning, organizing and monitoring all events, fairs, trade shows, conferences etc. • Performing all sort of official work (Work order, PO, Documentation, billing, budgeting etc.) in coordination with different business units. • Any other related responsibilities given by management. Show less



Ajinomoto Bangladesh Limited

• Bangladesh
• Food & Beverages
• 1 - 100 Employee

• Sr. Executive

  • Dec 2020 - Mar 2022



KSRM

• Bangladesh
• Building Materials
• 300 - 400 Employee

• Officer (Brand)

  • Mar 2020 - Dec 2020

  Design and implementation of marketing campaign including all types of ATL, BTL, trade marketing tools, promotional materials. • Event management planning, supervising and monitoring. • Agency management and PR activities. • Analysis of sales volume, market share trends and competitive activities. • Design and implement month on month sales promotional offer/package. • Prepare MKT coverage plan to increase the area coverage and collect Upazilla categorization criteria. • Analyze competitor’s movement and gather market intelligent. • Affiliation with local press and media agencies for media coverage. • Execution of trade and promotional activities. • Prepare monthly report of brand visibility. • Affiliation with local press and media agencies for media coverage. • Follow up new promotion opportunities. • Forecasting future trends for business improvement. Show less



MUV.asia

• Bangladesh
• IT Services and IT Consulting
• 1 - 100 Employee

• Senior Marketing Executive

  • Jun 2019 - Mar 2020

  Key Accounts Management, Business Development, Prospecting, Converting Prospect into Client, Monthly Sales target Achieving & Reporting, Product Development & Management, Pricing, Strategic marketing planning and implementation, Product development and product line extension planning, Campaign planning, budgeting and implementation, after campaign evaluation and reporting, preparing proposal for vendors, Corporate client handling,Maintaining liaison with vendors, Preparing and developing training manuals and conducting training programs for BP, Monitoring competitor`s marketing strategies and developing own strategies. Show less



MUV Asia

• Bangladesh
• IT Services and IT Consulting
• 1 - 100 Employee

• Marketing Executive

  • Aug 2017 - May 2019

• Marketing Intern

  • May 2017 - Aug 2017



ssl

• Customer Service

  • Feb 2013 - Jun 2013