McKayla Ethridge

Senior Editor at Influence & Co.
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Credentials

  • Content Marketing Certification
    HubSpot Academy
    Oct, 2019
    - Sep, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Editor
      • Oct 2022 - Present

      ▪ Turned around consistently clean drafts▪ Collaborated closely with account team members to produce a variety of content deliverables▪ Demonstrated leadership capabilities while managing multiple interns▪ Communicated with clients to learn their tones and work through edits

    • Editor
      • Oct 2019 - Present

      Influence & Co. helps its clients share their expertise with the people who matter most: those who can benefit from their knowledge. Influence & Co. is a content marketing company that blends strategy and storytelling to help clients educate customers, address pain points, and influence their industries. Working with everyone from startups to Fortune 500 companies — in industries ranging from data security to marketing to winemaking — Influence & Co. is an energetic and fast-growing company located in Columbia, St. Louis, and Kansas City, MO.

    • Marketing Services
    • Senior Editor – Content and PR Division
      • Nov 2019 - Present
    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Digital Editor and Staff Writer
      • Aug 2018 - May 2019

      - Produced interactive online content for the website and social media accounts - Wrote timely community-relevant magazine articles - Cooperated in a team production setting - Produced interactive online content for the website and social media accounts - Wrote timely community-relevant magazine articles - Cooperated in a team production setting

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Social Outreach Team and Staff Writer
      • Aug 2017 - May 2018

      - Acted as a brand ambassador for the newspaper through tabling events and community outreach - Interacted with the followers of and produced content for the Facebook and Twitter accounts - Acted as a brand ambassador for the newspaper through tabling events and community outreach - Interacted with the followers of and produced content for the Facebook and Twitter accounts

    • United States
    • 1 - 100 Employee
    • Kitchen Staff
      • Feb 2017 - Jan 2018

      - Learned how to provide great costumer service - Learned how to provide great costumer service

    • Staff Writer
      • Oct 2015 - Mar 2016

      - Catered to the niche audiences of a specialty magazine - Catered to the niche audiences of a specialty magazine

Education

  • University of Missouri-Columbia
    Bachelor's degree, Magazine Journalism
    2015 - 2019

Community

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