Experience

We Rock the Spectrum Kid's Gym

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Owner Philadelphia, PA

  • Apr 2021 - Present

  Philadelphia, Pennsylvania, United States



Center City District

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Senior Manager of Retail Marketing and Events

  • Sep 2018 - Jun 2021

  Philadelphia, Pennsylvania Strategically and successfully promote and drive traffic and sales to businesses within the Center City District through highly regarded campaigns including Restaurant Week, SIPS and Shop Center City.

• Manager of Marketing & Events

  • Nov 2017 - Sep 2018

  Philadelphia, Pennsylvania Developed, planned and executed all events at Center City District managed parks including Sister Cities Park and Dilworth Park, which attracts millions of visitors each year.



Saxbys

• United States
• Hospitality
• 200 - 300 Employee

• Senior Manager of Marketing

  • Sep 2015 - Nov 2017

  Philadelphia, Pennsylvania Created strategic marketing plans for new cafe openings, as well as existing cafes based on sales analysis. Managed company rebrand and continued to generate brand awareness through partnerships, events and promotions.

• Marketing Manager

  • Jan 2014 - Sep 2015

  Greater Philadelphia Area Planning, strategizing and executing was key in my role with Saxbys, a rapidly growing company within the coffee and hospitality industry. With this growth, I supported all marketing efforts with new cafe openings, while continuously supporting and increasing sales at existing 30 locations, including franchise locations. I managed and helped develop all aspects of the brand inside and outside of the cafes. In this role, I was directly involved in the opening of 8 Saxbys cafes.

• Marketing Coordinator

  • Jan 2013 - Jan 2014

  Greater Philadelphia Area I wore several hats at this time, which included all aspects of the marketing efforts for 4 successful cafe openings, while supporting existing cafes in creating strategic plans and promotions. Additionally, I coordinated Saxbys communication initiatives in terms of the website, social media platforms and customer service.



The Philadelphia Inquirer

• United States
• Technology, Information and Internet
• 500 - 600 Employee

• Consumer Marketing Manager

  • May 2011 - Aug 2012

  Greater Philadelphia Area Increasing my responsibilities within the company, I managed a large group of employees who promoted the brand. Continuing to gain brand awareness, I executed elements within trade agreements with external organizations, developed marketing plans and strategies for new and existing products and created ideas for promotional and advertisement materials. I also gained experience in a company re-brand during my time with the company.

• Consumer Marketing Coordinator

  • May 2011 - Oct 2011

  Greater Philadelphia Area Organizing and planning events was a large responsibility in this position. In addition, I reported sales numbers to editorial staff, hired promotional teams to attend events and promote the brand and its products.

• Street Team Member

  • Feb 2011 - May 2011

  Greater Philadelphia Area Completely immersing myself as a brand ambassador I helped organize events to promote several different products.



WBHV-FM B94.5

• Programming and Promotions Intern

  • Apr 2010 - Aug 2010

  State College, Pennsylvania Area I gained a highly competitive role as an intern with the all hit music station for Happy Valley, which encompassed all facets of programming and promoting a radio show. My positions included; Producer’s Assistant, Audio Production, Co-Host, Phones, and promotions at events for the morning show, "The Morning Zoo."



Greater Media Philadelphia

• Marketing Intern

  • Apr 2009 - Aug 2009

  Greater Philadelphia Area As an intern within the radio industry I organized and developed sales materials and recaps for Account Managers, attended several events to promote the radio stations, completed marketing research, and researched and updated content for two websites: www.KidFitOnline.com and www.PhillyHalfOff.com.