Michael Buonomo
Head of Marketing at 3 Blind Mice Window Coverings- Claim this Profile
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Bio
Dice Nakamura
Michael took over data feeds for Geeks.com at a very important time. There were many changes taking place but he was able to lead by example and stabilize all of his campaigns. Even with Google Shopping recent changes from a free to commercial site, Michael was able to transition all of Geeks.com Google feeds without any flaw. His understanding of the digital marketing space will be a value to any organization!
Sergio Andrés Mendoza
Michael is an insightful strategist with a competitive streak, a killer combination. We worked closely together managing paid search marketing efforts with Google AdWords, and he would not stop until we were breaking records. I would recommend Michael for his expertise & insight in paid search marketing for eCommerce, and think he is invaluable for the competitiveness and good nature with which he approaches each and every day.
Dice Nakamura
Michael took over data feeds for Geeks.com at a very important time. There were many changes taking place but he was able to lead by example and stabilize all of his campaigns. Even with Google Shopping recent changes from a free to commercial site, Michael was able to transition all of Geeks.com Google feeds without any flaw. His understanding of the digital marketing space will be a value to any organization!
Sergio Andrés Mendoza
Michael is an insightful strategist with a competitive streak, a killer combination. We worked closely together managing paid search marketing efforts with Google AdWords, and he would not stop until we were breaking records. I would recommend Michael for his expertise & insight in paid search marketing for eCommerce, and think he is invaluable for the competitiveness and good nature with which he approaches each and every day.
Dice Nakamura
Michael took over data feeds for Geeks.com at a very important time. There were many changes taking place but he was able to lead by example and stabilize all of his campaigns. Even with Google Shopping recent changes from a free to commercial site, Michael was able to transition all of Geeks.com Google feeds without any flaw. His understanding of the digital marketing space will be a value to any organization!
Sergio Andrés Mendoza
Michael is an insightful strategist with a competitive streak, a killer combination. We worked closely together managing paid search marketing efforts with Google AdWords, and he would not stop until we were breaking records. I would recommend Michael for his expertise & insight in paid search marketing for eCommerce, and think he is invaluable for the competitiveness and good nature with which he approaches each and every day.
Dice Nakamura
Michael took over data feeds for Geeks.com at a very important time. There were many changes taking place but he was able to lead by example and stabilize all of his campaigns. Even with Google Shopping recent changes from a free to commercial site, Michael was able to transition all of Geeks.com Google feeds without any flaw. His understanding of the digital marketing space will be a value to any organization!
Sergio Andrés Mendoza
Michael is an insightful strategist with a competitive streak, a killer combination. We worked closely together managing paid search marketing efforts with Google AdWords, and he would not stop until we were breaking records. I would recommend Michael for his expertise & insight in paid search marketing for eCommerce, and think he is invaluable for the competitiveness and good nature with which he approaches each and every day.
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Credentials
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GAIQ (Google Analytics Individual Qualification)
-Jan, 2013- Sep, 2024
Experience
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3 Blind Mice Window Coverings
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United States
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Manufacturing
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1 - 100 Employee
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Head of Marketing
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Mar 2018 - Present
3 Blind Mice Windows Coverings is recognized as one of San Diego’s fastest growing publicly held companies. 3BM is full-service, custom window covering company providing expert design services. 3 Blind Mice Windows Coverings is recognized as one of San Diego’s fastest growing publicly held companies. 3BM is full-service, custom window covering company providing expert design services.
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Internet Marketing Inc.
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Advertising Services
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100 - 200 Employee
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Senior Account Director
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Nov 2012 - Mar 2018
The lead account role primarily focusing on client relationship, account strategy, account leadership, client retention, client satisfaction and overall account success. Awarded the company’s top honors in 2013/2014 as IMI’s MVP of the company.Create and assist in the implementation of digital marketing strategies for medium to large sized businesses and organizations in a variety of industries. Maintained budgets from $5k to $1Mill per month. Increased company’s revenues by 350k a year in 2014 while managing over 2m a year in fees for Internet Marketing Inc.Won the 2015 IAC Award for Outstanding Interactive Application with a content marketing application for a B2C retail client. The content piece drove 250k in incremental revenue while experiencing over 350k visitors in the first three months of launching.Manage team of project managers: SEO, SEM, Web Developers and Designers, Social Media, and Content teams.Assist with SEO diagnostics, content marketing, link building, keyword research, keyword mapping, UX/UI best practices, competitor research, PPC campaigns within BING and AdWords. Responsible for monthly reporting, marketing presentations and proposals, as well as account reviews (QBR and annual reviews).
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Genica Corporation
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United States
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Computers and Electronics Manufacturing
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1 - 100 Employee
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E-commerce Marketing Manager
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Apr 2011 - Nov 2012
Devises and energizes a variety of strategic marketing programs for driving web traffic and sales of online products for multiple web properties.Directs all search engine optimization (SEO) initiatives, utilizing organic search fundamentals (i.e. keyword strategies, content creation) to drive 7M+ unique visitors to both web properties in the first quarter of 2012, resulting in $4.5M in sales.Monitors website traffic for irregularities in the number of visitors, conversion rates, and other key performance indicators. Frequently conducts website usability studies by examining website analytics and traffic patterns, planning and executing market tests on new web pages, navigation and content.Managing multiple inbound marketing channels including Comparison Shopping Engines, Site and Behavioral Retargeting efforts and Paid Search Campaigns to drive incremental revenues while understanding a positive ROI model.
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Marketing Strategist / SEO Manager
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Mar 2006 - Apr 2011
Search Engine Marketing Manager, managing the in-house SEO responsibilities for multiple company brands. Design and perform tests to increase click-through rates, conversion rates and profit marginIdentify important data points and drive business decisions that maximize revenue and minimize cost.Troubleshoot changes in performance and constantly monitor areas of improvement as well as make suggestions for opportunity. Keep current on the latest trends in the search marketing space.
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Z57, Inc.
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Territory Manager, Client Dev.
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2000 - 2006
Responsible for managing and maintaining a team of 15-30 Marketing Consultants who supported a client base of 16,000 subscription based clients Responsible for maintaining a 97% or greater retention rate, while averaging 43% yearly revenue growth Recognized as one of San Diego’s 25 fastest growing privately held companies in ’05 and ’04 Met monthly customer retention, satisfaction and up-sales goals Managed day-to-day operations of the team including driving revenue and maintaining client satisfaction Participated and represented customer service in company meetings with other departments pertaining to support and success of customers and clients Assisted in the development of the business plan, including training programs, work objectives, and personal evaluations Observed and evaluated existing support personnel and processes while then making the necessary changes and adjustments to achieve greater efficiency and success
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Education
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The University of Connecticut
BA