Mayra A.
Media Supervisor at EssenceMediacom BR- Claim this Profile
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Português Native or bilingual proficiency
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Inglês Full professional proficiency
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Espanhol Limited working proficiency
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Bio
Mayara Nunes Lima
Mayra é uma profissional extremamente determinada, sempre estava disposta a colaborar com outros grupos da agência para todos atingirem os objetivos. Além de sua competência e resultados de alta qualidade, ela buscava contribuir para a construção de um ambiente saudável no trabalho. Admiro muito sua trajetória profissional e coragem para mudanças.
Sergio Mariuzzo
Mayra busca os melhores resultados focando nas entregas com qualidade. Na fase que esteve conosco contribuiu escrevendo diversos textos para diversas ações, como também ajudou na construção na nossa entrada nas redes sociais.
Mayara Nunes Lima
Mayra é uma profissional extremamente determinada, sempre estava disposta a colaborar com outros grupos da agência para todos atingirem os objetivos. Além de sua competência e resultados de alta qualidade, ela buscava contribuir para a construção de um ambiente saudável no trabalho. Admiro muito sua trajetória profissional e coragem para mudanças.
Sergio Mariuzzo
Mayra busca os melhores resultados focando nas entregas com qualidade. Na fase que esteve conosco contribuiu escrevendo diversos textos para diversas ações, como também ajudou na construção na nossa entrada nas redes sociais.
Mayara Nunes Lima
Mayra é uma profissional extremamente determinada, sempre estava disposta a colaborar com outros grupos da agência para todos atingirem os objetivos. Além de sua competência e resultados de alta qualidade, ela buscava contribuir para a construção de um ambiente saudável no trabalho. Admiro muito sua trajetória profissional e coragem para mudanças.
Sergio Mariuzzo
Mayra busca os melhores resultados focando nas entregas com qualidade. Na fase que esteve conosco contribuiu escrevendo diversos textos para diversas ações, como também ajudou na construção na nossa entrada nas redes sociais.
Mayara Nunes Lima
Mayra é uma profissional extremamente determinada, sempre estava disposta a colaborar com outros grupos da agência para todos atingirem os objetivos. Além de sua competência e resultados de alta qualidade, ela buscava contribuir para a construção de um ambiente saudável no trabalho. Admiro muito sua trajetória profissional e coragem para mudanças.
Sergio Mariuzzo
Mayra busca os melhores resultados focando nas entregas com qualidade. Na fase que esteve conosco contribuiu escrevendo diversos textos para diversas ações, como também ajudou na construção na nossa entrada nas redes sociais.
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Credentials
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Selo Vídeo no Twitter do Flight School
TwitterDec, 2022- Sep, 2024 -
Advanced English - Exchange Course
Kaplan International EnglishFeb, 2012- Sep, 2024 -
Campaign manager 360 Certification Exam
SkillshopJun, 2023- Sep, 2024 -
Google Analytics Individual Qualification
GoogleJun, 2023- Sep, 2024 -
Meta Certified Media Buying Professional
MetaMay, 2023- Sep, 2024 -
Audience Deals
Mercado LivreDec, 2022- Sep, 2024 -
Exame de certificação do Display & Video 360
SkillshopDec, 2022- Sep, 2024 -
Google Ads Apps Certification
GoogleDec, 2022- Sep, 2024 -
Product Ads
Mercado LivreDec, 2022- Sep, 2024 -
Audience Deals - Programmatic - Mercado Ads
Mercado LivreDec, 2021- Sep, 2024 -
Brand Building - Branding - Mercado Ads
Mercado LivreDec, 2021- Sep, 2024 -
Campaign Manager Certification
GoogleDec, 2021- Sep, 2024 -
Google Ads Video Certification
GoogleDec, 2021- Sep, 2024 -
Noções Básicas - Amazon Advertising
AmazonDec, 2021- Sep, 2024 -
Product Ads - Performance - Mercado Ads
Mercado LivreDec, 2021- Sep, 2024 -
Search Ads 360 Certification
GoogleDec, 2021- Sep, 2024 -
Certificação Digital Fundamentals IAB Brasil
IAB BrasilSep, 2020- Sep, 2024 -
Programa de Introdução Criteo - Profissionais de Agências
CriteoSep, 2019- Sep, 2024 -
Display & Video 360 Certification
Google Digital Academy (Skillshop)Jun, 2021- Sep, 2024 -
Facebook Certified Media Planning Professional
FacebookApr, 2021- Sep, 2024 -
Google Ads Display Certification
Google Digital Academy (Skillshop)Dec, 2020- Sep, 2024 -
Google Ads Video Certification
Google Digital Academy (Skillshop)Dec, 2020- Sep, 2024 -
Selo Vídeo no Twitter do Flight School
TwitterDec, 2020- Sep, 2024 -
Google Ads Search Certification
GoogleJun, 2020- Sep, 2024 -
Shopping Ads Certification
GoogleJun, 2020- Sep, 2024 -
Facebook Certified Media Buying Professional | Compra de Mídia
FacebookMay, 2020- Sep, 2024 -
Google Ads Display Certification
GoogleOct, 2019- Sep, 2024 -
Google Adwords Fundamentals
GoogleJul, 2018- Sep, 2024 -
Google Adwords Video Certification
GoogleJul, 2018- Sep, 2024 -
TOEFL IBT
The TOEFL® testApr, 2013- Sep, 2024
Experience
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EssenceMediacom BR
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Brazil
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Advertising Services
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100 - 200 Employee
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Media Supervisor
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Jan 2023 - Present
Client: Colgate-Palmolive - Support and teach team on planning of programmatic media plans for 20 brands - Briefing alignment with the client - Contact with partners and stakeholders (Brazil and LATAM) - Task management of a 6 people team (analysts and interns) - Deep analysis of results, with Campaing Manager, DoubleVerify and Google Analytics data - Report presentation (Portuguese and English) - Support on manager with business tasks - Routine feedback with the team - Adaptation and creation of processes to optimize day-to-day life - Help with time management and technical difficulties - Be the main point of contact in case of needs, such as for analysts and manager, even for partners or the client - Domain of the main media platforms and publishers: DV360, Yahoo DSP, Campaign Manager, Double Verify, Xandr. Deals with: Teads, Seedtag, Oracle, Spotify, Eletromidia, Showheroes, Magnite, etc. - Adops knowledge. Show less
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Blinks Essence
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Brazil
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Advertising Services
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1 - 100 Employee
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Media Supervisor
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Aug 2022 - Jan 2023
Client: Colgate-Palmolive- Support and teach team on planning of programmatic media plans for 20 brands- Briefing alignment with the client- Contact with partners and stakeholders (Brazil and LATAM)- Task management of a 6 people team - Deep analysis of results, with Campaing Manager, DoubleVerify and Google Analytics data- Report presentation (Portuguese and English)- Support on manager with business tasks - Routine feedback with the team- Adaptation and creation of processes to optimize day-to-day life- Help with time management and technical difficulties- Be the main point of contact in case of needs, such as for analysts and manager, even for partners or the client- Domain of the main media platforms and publishers: DV360, Yahoo DSP, Campaign Manager, Double Verify, Xandr. Deals with: Teads, Seedtag, Oracle, Spotify, Eletromidia, Showheroes, Magnite, etc.- Adops knowledge Show less
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Senior Media Analyst - Programmatic
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Feb 2022 - Aug 2022
Client: Colgate-Palmolive- Planning of programmatic media plans- Domain of the main media platforms and publishers: DV360, Yahoo DSP, Campaign Manager, Double Verify, Xandr. Deals with: Teads, Seedtag, Oracle, Spotify, Eletromidia, Showheroes, Magnite, etc.- Contact with partners and stakeholders (Brazil and LATAM)- Analysis of results- Report presentation (Portuguese and English)- Be the main point of contact in case of needs, such as for analysts and manager, even for partners or the client Show less
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Programmatic Analyst
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Jun 2021 - Feb 2022
Responsible for programmatic media campaigns for the client Colgate Palmolive Brasil, in a regional (LATAM) and Global operation, in partnership with Xaxis via PBUX (WPP - GroupM).The activities consist of media plan development and programmatic strategic planning for DSPs (DV360 and Verizon) and AdServer (Campaign Manager), also on Double Verify, Oracle, SciBids, Tail Target and other partners. Creation and daily optimization of campaigns, reports, results presentations (in English and Portuguese), coordination of deliveries and team tasks, in addition to managing interns. Show less
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Media Analyst
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Oct 2020 - Jun 2021
Media Analyst for the client DZARM - Cia Hering, performing Branding + Performance media planning for e-commerce, strategic and tactical plan, including:• Analysis and optimization of digital media accounts (Google Ads, Facebook Ads, RTB House, Criteo, Blue Performance, Rakuten, Bing Ads, and TikTok Ads), as well as Google Analytics, Merchant Center and reports in Google DataStudio• Production of reports and presentation of results;• Participation in courses, workshops, lectures, training and immersion in tools, market news and measurement strategies. Show less
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Blinks
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Brazil
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Technology, Information and Internet
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1 - 100 Employee
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Media Analyst
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Aug 2019 - Sep 2020
Media Analyst for the client DZARM - Cia Hering, performing Branding + Performance media planning for e-commerce, strategic and tactical plan, including: • Analysis and optimization of digital media accounts (Google Ads, Facebook Ads, RTB House, Criteo, Blue Performance, Rakuten, Bing Ads, and TikTok Ads), as well as Google Analytics, Merchant Center and reports in Google DataStudio • Production of reports and presentation of results; • Participation in courses, workshops, lectures, training and immersion in tools, market news and measurement strategies. Show less
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Cognizant
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Uzbekistan
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Education
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1 - 100 Employee
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Google Representative Costumer Care - RCC
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Jul 2018 - Aug 2019
Specialist in Google Ads, Merchant Center and Google Analytics, realizing support to costumers with campaing otimization, solution problemas, strategys, remarketing, convertions, data analysis and reports. Specialist in Google Ads, Merchant Center and Google Analytics, realizing support to costumers with campaing otimization, solution problemas, strategys, remarketing, convertions, data analysis and reports.
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Ricardo Viveiros e Associados
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Brazil
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Information Services
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1 - 100 Employee
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Press and Public Relations
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Sep 2016 - Jul 2018
Direct contact with press and media, release writing, mailing, follow up, interview schedule and events. Direct contact with press and media, release writing, mailing, follow up, interview schedule and events.
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Journalist
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Jun 2015 - Sep 2016
Releases , photo shooting, interview scheduling, direct contact with local and national press, social media and event planning. Releases , photo shooting, interview scheduling, direct contact with local and national press, social media and event planning.
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Stoller do Brasil
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Brazil
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Farming
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700 & Above Employee
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Content Writer (internal communication)
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Aug 2014 - Nov 2014
Content writer to internal communication, producing and reviewing texts used in intranet and press. I also worked in event participation and support to communication projects Content writer to internal communication, producing and reviewing texts used in intranet and press. I also worked in event participation and support to communication projects
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Premissa Comunicação
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Brazil
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Advertising Services
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Social Media
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Feb 2014 - Aug 2014
Content writer to social media and blogs of the companies: Australian Gold, Perfumes Ferrari, Artdeco Makeup, Bio-Oil, Nuxe, H Brasil Imóveis e Brasa Burger. Data analysis, reporting and campaing planing were also part of my activities. Content writer to social media and blogs of the companies: Australian Gold, Perfumes Ferrari, Artdeco Makeup, Bio-Oil, Nuxe, H Brasil Imóveis e Brasa Burger. Data analysis, reporting and campaing planing were also part of my activities.
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Communication Intern
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Jan 2013 - Feb 2014
Writer of press releases to specialized media, institucional texts, participation and producing of events to Inova and Unicamp websites. Participation in all planing of Desafio Unicamp 2014. Writer of press releases to specialized media, institucional texts, participation and producing of events to Inova and Unicamp websites. Participation in all planing of Desafio Unicamp 2014.
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Estagiária de Comunicação
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Apr 2012 - Nov 2012
• Auxílio no planejamento de marketing digital, redação para redes sociais e comunicação interna. • Auxílio no planejamento de marketing digital, redação para redes sociais e comunicação interna.
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Alcoa
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United States
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Mining
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700 & Above Employee
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Communication Intern
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Jul 2011 - Aug 2011
I worked in a vacation project, that was to produce a institucional material to Global Business Services area, avaiable in two languages, printed and online. I worked in a vacation project, that was to produce a institucional material to Global Business Services area, avaiable in two languages, printed and online.
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Education
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University of Sao Paulo (USP) Communication and Arts School (ECA)
Postgraduate, Strategic Management in Organizational Communication and Public Relations -
Catholic University of Campinas
Graduate, Journalism and Social Communication -
São Paulo Digital School
Postgraduate, Management of Digital Marketing focused on metrics