Mayank Choudhary
Social Media Specialist at Affable.ai- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English Full professional proficiency
-
Hindi Native or bilingual proficiency
-
Portuguese Elementary proficiency
Topline Score
Bio
Leonard Rego
At the time Mayank applied for a position with Eleven777 a few years ago, I knew there was something different about him – his CV was unusual (in a good way), and demonstrated a real desire and enthusiasm to learn and grow. He seemed like the ‘batteries included’ type – able to hit the ground running. During his time with us, he has grown significantly in his understanding of social media management, digital advertising and account management, and has worked with marquee brands like Emaar Hospitality (Address Hotels, Rove Hotels), Informa Exhibitions (Tawdheef), etc., and has also helped build the agency’s social assets. He is curious and a constant learner, and also a ‘digital native’ – someone who is very comfortable in the digital ecosystem, and can easily navigate his way through it. I believe he should be considered by any brand looking to add a resourceful member to their digital team.
Jahnavi Ghosh
Mayank was an account management intern at Foolish Advertising. He is keen on building his experience in digital marketing, so he arrived at Foolish determined to put his strong communication skills and eye for visual detail into good use. He was given the responsibility of managing Reebok's Zoku's Official Instagram Page during his short time at our organisation and did a fine job of visual storytelling and writing smart, witty captions. I had the pleasure of supervising him closely during his internship. He proved himself to be competent as well as genuinely eager to learn new skills. His ability to work fast, meet deadlines well on time and interpret creative direction was impressive. Mayank responds well to constructive criticism and is eager to be challenged at every turn. All of these are sure signs that he is an employee who will grow steadily and will quickly be able to take on larger responsibilities. As an individual, Mayank is personable, professional and well-liked by all his colleagues, making him a strong team player who values collaboration. He is a lively personality and positive energy to be around and work with. I wish Mayank all the best in all his future endeavours.
Leonard Rego
At the time Mayank applied for a position with Eleven777 a few years ago, I knew there was something different about him – his CV was unusual (in a good way), and demonstrated a real desire and enthusiasm to learn and grow. He seemed like the ‘batteries included’ type – able to hit the ground running. During his time with us, he has grown significantly in his understanding of social media management, digital advertising and account management, and has worked with marquee brands like Emaar Hospitality (Address Hotels, Rove Hotels), Informa Exhibitions (Tawdheef), etc., and has also helped build the agency’s social assets. He is curious and a constant learner, and also a ‘digital native’ – someone who is very comfortable in the digital ecosystem, and can easily navigate his way through it. I believe he should be considered by any brand looking to add a resourceful member to their digital team.
Jahnavi Ghosh
Mayank was an account management intern at Foolish Advertising. He is keen on building his experience in digital marketing, so he arrived at Foolish determined to put his strong communication skills and eye for visual detail into good use. He was given the responsibility of managing Reebok's Zoku's Official Instagram Page during his short time at our organisation and did a fine job of visual storytelling and writing smart, witty captions. I had the pleasure of supervising him closely during his internship. He proved himself to be competent as well as genuinely eager to learn new skills. His ability to work fast, meet deadlines well on time and interpret creative direction was impressive. Mayank responds well to constructive criticism and is eager to be challenged at every turn. All of these are sure signs that he is an employee who will grow steadily and will quickly be able to take on larger responsibilities. As an individual, Mayank is personable, professional and well-liked by all his colleagues, making him a strong team player who values collaboration. He is a lively personality and positive energy to be around and work with. I wish Mayank all the best in all his future endeavours.
Leonard Rego
At the time Mayank applied for a position with Eleven777 a few years ago, I knew there was something different about him – his CV was unusual (in a good way), and demonstrated a real desire and enthusiasm to learn and grow. He seemed like the ‘batteries included’ type – able to hit the ground running. During his time with us, he has grown significantly in his understanding of social media management, digital advertising and account management, and has worked with marquee brands like Emaar Hospitality (Address Hotels, Rove Hotels), Informa Exhibitions (Tawdheef), etc., and has also helped build the agency’s social assets. He is curious and a constant learner, and also a ‘digital native’ – someone who is very comfortable in the digital ecosystem, and can easily navigate his way through it. I believe he should be considered by any brand looking to add a resourceful member to their digital team.
Jahnavi Ghosh
Mayank was an account management intern at Foolish Advertising. He is keen on building his experience in digital marketing, so he arrived at Foolish determined to put his strong communication skills and eye for visual detail into good use. He was given the responsibility of managing Reebok's Zoku's Official Instagram Page during his short time at our organisation and did a fine job of visual storytelling and writing smart, witty captions. I had the pleasure of supervising him closely during his internship. He proved himself to be competent as well as genuinely eager to learn new skills. His ability to work fast, meet deadlines well on time and interpret creative direction was impressive. Mayank responds well to constructive criticism and is eager to be challenged at every turn. All of these are sure signs that he is an employee who will grow steadily and will quickly be able to take on larger responsibilities. As an individual, Mayank is personable, professional and well-liked by all his colleagues, making him a strong team player who values collaboration. He is a lively personality and positive energy to be around and work with. I wish Mayank all the best in all his future endeavours.
Leonard Rego
At the time Mayank applied for a position with Eleven777 a few years ago, I knew there was something different about him – his CV was unusual (in a good way), and demonstrated a real desire and enthusiasm to learn and grow. He seemed like the ‘batteries included’ type – able to hit the ground running. During his time with us, he has grown significantly in his understanding of social media management, digital advertising and account management, and has worked with marquee brands like Emaar Hospitality (Address Hotels, Rove Hotels), Informa Exhibitions (Tawdheef), etc., and has also helped build the agency’s social assets. He is curious and a constant learner, and also a ‘digital native’ – someone who is very comfortable in the digital ecosystem, and can easily navigate his way through it. I believe he should be considered by any brand looking to add a resourceful member to their digital team.
Jahnavi Ghosh
Mayank was an account management intern at Foolish Advertising. He is keen on building his experience in digital marketing, so he arrived at Foolish determined to put his strong communication skills and eye for visual detail into good use. He was given the responsibility of managing Reebok's Zoku's Official Instagram Page during his short time at our organisation and did a fine job of visual storytelling and writing smart, witty captions. I had the pleasure of supervising him closely during his internship. He proved himself to be competent as well as genuinely eager to learn new skills. His ability to work fast, meet deadlines well on time and interpret creative direction was impressive. Mayank responds well to constructive criticism and is eager to be challenged at every turn. All of these are sure signs that he is an employee who will grow steadily and will quickly be able to take on larger responsibilities. As an individual, Mayank is personable, professional and well-liked by all his colleagues, making him a strong team player who values collaboration. He is a lively personality and positive energy to be around and work with. I wish Mayank all the best in all his future endeavours.
Credentials
-
Hootsuite Platform Certification
Hootsuite AcademyApr, 2023- Nov, 2024 -
Create a Brand Strategy
LinkedInFeb, 2023- Nov, 2024 -
WordPress 5 Essential Training
LinkedInFeb, 2023- Nov, 2024 -
The Online Marketing Fundamentals
GoogleFeb, 2017- Nov, 2024 -
Inbound Social Media Strategy
HubSpotNov, 2020- Nov, 2024
Experience
-
affable.ai [part of the Bazaarvoice solution]
-
United States
-
Software Development
-
1 - 100 Employee
-
Social Media Specialist
-
Jun 2022 - Present
A leading marketing technology company, affable.ai is an influencer marketing platform that helps its users, primarily agencies and B2C behemoths, manage and scale their influencer campaigns. As the Head of Social Media, I work on all things that help us create a buzz on social media: - Running point on the quarterly and annual platform-wise social media strategy - Content creation for LinkedIn, Twitter, Instagram, YouTube and TikTok - Manage content strategy to ensure we're growing and seeing success across our growth metrics and KPIs - Ensuring more brands and marketers, our primary audience, learn about our platform - Managing paid and non-paid marketing efforts across social media Show less
-
-
-
The Digital Workplace
-
United States
-
Industry Associations
-
1 - 100 Employee
-
Social Media Specialist
-
Jan 2021 - May 2022
The Digital Workplace is a podcast and consultancy founded in 2020. With a mission to establish the 'digitalworkplace' category. As the Head of Social Media and Community, I work on ways to increase brand awareness andbuild a community online. Some of my many responsibilities include: • Running paid promotions across social media and Google. • Start meaningful conversations on various platforms to build a community that wants to learn more about the 'digital workplace'. • Create and update the marketing strategy periodically to ensure we're on track to hit our OKRs and other objectives. Show less
-
-
-
Eleven777 Design & Advertising
-
United Arab Emirates
-
Advertising Services
-
1 - 100 Employee
-
Social Media Strategist
-
Jan 2019 - Oct 2020
I have worked with clients from the hospitality industry (managing the social media accounts for the Address Hotel brands), ran targeted lead-generation campaigns for restaurants, events and large automotive brands, as well as managed onsite and pre-event social media for multiple-day events like 'Festival of Tolerance' by the Ministry of Tolerance and 'TAWDHEEF 2020' by Informa.Key Responsibilities:• Working on social media strategies for current clients as well as for pitches to bring in new clients.• Managing social media accounts for the various clients mentioned above (and more). This includes creating a content calendar, liaising with clients and internal teams, running promotions and boosting posts, driving organic social media, community management, preparing month- or campaign-end analytic reports etc.• Working on creative briefs and sharing with the creative team.• Work with the Business Development Manager in generating leads for the agency with the help of inbound marketing (using workflows created on HubSpot).•Managing a team of social media executives and interns to ensure original, high-quality content is being created and published for clients.Key Achievements:• Introduced a digital team collaboration tool (Asana) to communicate and collaborate with my team on projects.• Played an active part in pitching and winning three digital mandates for the agency.• Introduced and implemented analytics and tracking tools to track clicks and conversions, showing how the agency is contributing to growth in the client's business. Show less
-
-
Social Media Executive
-
Apr 2018 - Dec 2018
-
-
-
dentsu Japan
-
Japan
-
Advertising Services
-
700 & Above Employee
-
Account Executive
-
Jun 2017 - Sep 2017
As an Account Executive at Dentsu One, a Dentsu network agency, I was in client services, being the primary point of contact between internal and external (AkzoNobel, the parent company of Dulux Paints) stakeholders. Key Responsibilities: • Execute and coordinate the day-to-day agency efforts on behalf of the client's product in tandem with the creative and planning teams. • Follow up on any pending invoices with the client to ensure timely payment to the agency and/or the external vendors. • To arrange routine job-status meetings with the client. • Ensure timely execution of deliverables, including social media or digital marketing assets, as well as offline assets like print ads, magazines, brochures etc. • Ensure all projects remain on budget and to communicate any changes in the said budget with the client. • Liaising and coordinating with external agencies for additional campaign-specific execution resources. Show less
-
-
-
Foolish
-
India
-
Advertising Services
-
1 - 100 Employee
-
Account Management Trainee
-
Feb 2017 - May 2017
Foolish is an independent advertising agency with a portfolio in TV, print, radio and digital marketing. As a novice in the advertising industry, I was offered a traineeship in account management, but I was involved in content creation & copywriting. Key Responsibilities: • Contributed to the pitch (that we eventually won) for Pearl Academy, a fashion designing and management institute in New Delhi, India. • Account management for Pearl Academy, Invest India, Almond Board Of California & Panzani Pasta. • Write blogs for Almond Board of California & Pearl Academy. • Managing the social media accounts and using monitoring tools like Hootsuite for planning & scheduling content, social listening and staying updated with the competitors. • Ensure timely billing. Key Achievement(s): • Organized a product launch event for Reebok Classic's new footwear line, Zoku. Was involved in sourcing an event management agency, a venue, and theme for the event, as well as ideating and pitching the idea of a product launch music video with an up and coming local rap artist to my Creative Director. Show less
-
-
-
Channelplay Limited
-
India
-
Advertising Services
-
700 & Above Employee
-
Assistant Program Manager
-
Jun 2015 - Aug 2016
Channelplay Limited is, in its own words, an "enabler of selling". It is a leading Sales Force Automation, Shopper Marketing, Market Research & Channel Management company in India, managing over 5000 field staff, and working with over 60 clients in diverse industries. As part of the Market Intelligence department, I've worked with Samsung, Lenovo, Dell & Shell Global for projects like mystery shopping, region-specific market surveys, customer intercepts, warehouse stock audits etc. Key Responsibilities: • Write content for Channelplay's social media (Facebook, Twitter & LinkedIn), as well as writing blog posts for the website periodically. • Managing a team of almost a hundred field officers responsible of conducting the market research activities. • Preparing surveys and questionnaires based on the information gathered from secondary research and client briefs. • Hiring new field officers for project-specific needs in required regions of the nation. Key Achievements: • Sourced and hired field officers in Tier-4 (heavily rural) locations that were initially never touched by Channelplay for any client. Due to this, I was awarded "Employee Of The Quarter" of my department by my Program Head and CEO. Show less
-
-
Education
-
2023 - 2023
Seneca College
Postgraduate Degree, Public Relations, Advertising, and Applied Communication -
2012 - 2015
Sri Venkateswara College, Delhi University
Bachelor of Commerce (Hons), Business, Management, Marketing, and Economics
Community
