Experience

Gals Bio Ltd

• Israel
• Wellness and Fitness Services
• 1 - 100 Employee

• Digital Marketing Director

  • Apr 2023 - Present

  As the Digital Marketing Director at Gals Bio, I am responsible for the social media content strategy and management across multiple platforms, including Instagram, Facebook, TikTok, LinkedIn, and Twitter. I also oversee content creation, video content, blog writing, newsletter and email list management, ensuring that our messaging is consistent and aligned with the company's goals.In addition to content creation and management, I also handle various aspects of digital marketing, including SEO, PPC, and email marketing. I have built an email list of over 10,000 contacts and developed and executed effective email marketing campaigns that result in increased engagement and conversions.My responsibilities also include website building, website design, UX and UI design, as well as HR management. I analyze company websites to improve user experience and have created effective call-to-action landing pages that increased site sessions by 1,194% and unique visitors by 1,406%.I am highly proficient in social media tools and analytics, allowing me to track and measure campaign performance and adjust strategies as needed. As a Digital Marketing Director, I work closely with the team to ensure that all content is aligned with the company's values and mission.I am proud to have generated 20 million organic views on TikTok for the company, demonstrating my ability to stay up-to-date on the latest social media trends and best practices. I am excited to continue growing and developing my skills in digital marketing and social media management at Gals Bio. Show less

• Social Media Marketing Manager

  • Nov 2022 - Apr 2023

  Gals Bio is a FemTech company developing a new medical category for women health and wellbeing. Gals Bio is creating a device that replaces tampons and leverages the vaginal cavity and the vaginal secretions, to monitor and screen women's health and wellbeing, from home, at an accuracy and details previously available only from labs.Responsible for creating and overseeing interactions with the public by implementing social media platforms' content, email, and marketing strategies.

• Research Intern

  • Jul 2022 - Nov 2022

  Gals Bio is a FemTech company developing a new medical category for women health and wellbeing. Gals Bio is creating a device that replaces tampons and leverages the vaginal cavity and the vaginal secretions, to monitor and screen women's health and wellbeing, from home, at an accuracy and details previously available only from labs.



Ruth Feldman Hormone Lab

• Herzliyya, Tel Aviv, Israel

• Research Assistant

  • Oct 2021 - Nov 2022

  Extracting hormones, particularly Oxytocin, from bodily fluids through meticulous procedure and protocol. Led by Orna Zagoory-Sharon Extracting hormones, particularly Oxytocin, from bodily fluids through meticulous procedure and protocol. Led by Orna Zagoory-Sharon



Ruth Feldman Lab

• Herzliyya, Tel Aviv, Israel

• Research Assistant

  • Oct 2021 - Jun 2022

  Focusing on Maternal Depression and its Long-Term Impact using a portable EEG lab that is taken alongside with the head researcher and I to the participants homes’. The lab’s development of a video-feedback dyadic intervention is specific for PPD and focuses on synchrony and affiliative behavior, parental mentalization, and cross-generational transmission of relational patterns. Focusing on Maternal Depression and its Long-Term Impact using a portable EEG lab that is taken alongside with the head researcher and I to the participants homes’. The lab’s development of a video-feedback dyadic intervention is specific for PPD and focuses on synchrony and affiliative behavior, parental mentalization, and cross-generational transmission of relational patterns.



Shamir Medical Center (Assaf Harofeh)

• Wellness and Fitness Services
• 1 - 100 Employee

• Therapeutic Mentor

  • Sep 2021 - Jun 2022

  Working with Eating Disorder youth patients undergoing treatment. This involves maintaining close relationships with patients, implementing boundaries, establishing trust and developing a therapeutic relationship. Working with Eating Disorder youth patients undergoing treatment. This involves maintaining close relationships with patients, implementing boundaries, establishing trust and developing a therapeutic relationship.